Laura French Email & Phone Number

London, Gb

London, United Kingdom

We are experts in B2B communications specialising in technology brands. We have delivered award-winning creative campaigns for some of the world's tech leaders. Our talent lies in the smart use of on- and offline content and media to make your budget go further, achieve maximum impact and meaningful results.

Esher, Surrey

Responsibility for key international clients such as Kodak, EFI, FESPA, Hasselblad and Xaar. Became the agency's large format printing expert working on brands such as Vutek and FESPA, and developed a specialism in event strategy and management. * Planning and execution of international media tours in emerging markets to boost sales. For example delivered executive communications strategy and programme for FESPA 5 day tour to Prague, Budapest & Warsaw.* Planning and managing major multi-day pre-tradeshow media gatherings in Amsterdam, Berlin and Munich. For example management of FESPA tradeshow media activities and at-show press office.* Responsible for launch of FESPA India tradeshow in Delhi and running on-site press office.* Planning and execution media relations programmes for clients at major industry events and tradeshows such as IPEX (Birmingham), Graphic Expo (Chicago), and SGIA (Las Vegas).

London, United Kingdom

Gained experience of working for brands such as HP, Monster, Agere, WatchGuard, and Entrust. Client Relationship Management* Daily first point of contact for clients* Ensuring prompt delivery of documents and maintaining accurate clients reportsMedia Relations* Pitched and secured briefings for clients with key media and analysts* Developed good relationships with key UK and EMEA trade and national print and broadcast media.* Development of issues-led media campaign for Monster, resulting in media hits such as front page business coverage in Daily Telegraph. Campaign shortlisted for PRCA Frontline Awards.* Managed the product review programme for several clients* Editorial calendar managementWriting* Honed ability to write material for a range of audiences - for example the jobseeker (for Monster), and the mobile handset manufacturer (for Agere).* Developed pitch materials for product and company launches and secured attendance of media at press tours and roundtables* Writing technical case studies and bylined articles, securing coverage in key trade press

Surrey

In between graduation from university and a period spent travelling and working abroad I undertook a 6 month work placement at a local PR agency Henderson Group One. This included:* Event management - organising and attending the major anniversary event and scientific conference for the European Aspirin Foundation in Edinburgh spanning 3 days* Researching, formatting and presenting a campaign for a prospective client* Developing and refining core PR skills across a range of healthcare and pharmaceutical clients

History Of Art Ba Hons

Education record