Frida Arvidsson Email & Phone Number

Malmö, Se

Malmö, Skåne County, Sweden

Responsible for leading two teams at Knowit in Malmö that work in the interface between technology and communication to create digital experiences that strengthen brands and customers relations. For example:• Leading 14 employees (Strategist, Art Directors, Graphic Designers, UX/UI Designers, CRM Consultants): In an employee survey, my leadership is assessed as 94 out of 100• Part of the management team• Setting goals for Knowit Experience in Malmö and leading daily business to achieve these• Integrating the team and offer into Knowit's existing operations when acquiring operation• Developing the customer offer based on strategic decisions and market needs• Contributing to improve agile processes and working methods to ensure great delivery and customer experience• Proactively creating relationships and collaboration within Knowit and with partners• Account Manager: 15+ customers • Project Manager for customer project within branding and communication: Customers operating in B2C and B2B as well as nationally and internationally

By deeply understanding the client's unique conditions and needs and the market trends, I aimed as a management consultant to make a genuin difference for the client. Examples of assignments: • Developed business processes for digitization work in a municipality• Investigated safety-creating technology to increase the quality and safety of care for the elderly and people with disabilities and the impact on the organization in a municipality• Investigated Skåne’s areas of strength and future opportunities for investment

I was responsible for internal and external communication when Capio launched and further developed a digital care service that complemented the physical care. For example I:• Developed communication strategy• Led the creation of a communication concept and campaign• Planned and implemented internal communication activities • Ongoing communication work: news articles, guidelines, social media management, etc

As Communication Manager I was responsible for developing communication strategies as well as planning and leading communication activities that contributed to project and operational goals. For example, I:• Project managed campaigns, films, articles, events, etc. that contributed to more development and innovation initiatives within Region Skåne • Contributed in developing innovation processes• Led the creation of a graphic profile, website and communication materials for the launch of the project HealthTech Nordic, which was later praised as the project in Europe that best supports startups and entrepreneurship by the European Enterprise Promotion Award

Lund, Sweden

I was responsible for developing brand and communication strategy as well as planning and leading communication activities that contributed to the company's goals. For example, I:• Developed and implemented a new brand and communication platform• Project managed the launch of a new target oriented website as well as created new sales and information material• Ongoing communication work: articles, news, press releases, web updates• Created collaborations with key people and partners

As a Strategist at one of the region's hospitals, I contributed e.g. to:• Performing operational analysis and developing operational processes • Leading the launch of a new internal web and improved website• Creating communication with patients as the target group

Customer service and sales of banking services to individuals and companies.

Ystad

Customer service and sales of banking services to individuals and companies.

Strategic Communication

Internal communication, external communication and change communication

One Year Master, Service Management

Business, economics, leadership and marketing.

Utbytestermin, Organisation, Marketing And Sustainability

Organisation, marketing and sustainability.