Digital Marketing Director with 10 years of experience establishing strategic business relationships between brands and agencies, while creating effective digital marketing strategies, maintaining a high level of efficiency and performance, and striving for perfection. ----Directora de Cuenta / Comunicóloga que como publicista crea experiencias de marca.Dirección en la creación de sitios web; landing pages, blogs, e-commerce. Relación efectiva entre agencia- clientes. Dirección de campañas en plataformas digitales; Redes Sociales organic y paid, CRM, Display, Programatic, etc.Mantengo una comunicación constante con los clientes; identifico sus necesidades y las convierto en soluciones reales.
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Pop AtelierDenver, Co, Us
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Digital Account DirectorTeam One Sep 2020 - Sep 2023Los Angeles, Ca, UsSuccessfully launched the Lexus Mexico brand in 2020, overseeing the introduction of all 9 available models into the market. Led and managed a multidisciplinary team in Mexico and the United States, effectively coordinating their efforts on the account. Acted as the primary point of contact and liaison between the agency and the client, ensuring smooth communication and collaboration. -
Digital Account DirectorDigitas México Jan 2019 - Sep 2020Management and administration of the team assigned 100% to the Audi Latin America account (23 countries). - Management of scope of work, budgets, quotes, and billing. - Responsible for effective relationships between clients. - In charge of the delivery of high-quality work. - Generation of commercial proposals. -
Account ManagerNurun Sep 2018 - Dec 2018Montreal , Québec, Ca -
Project ManagerNurun Feb 2016 - Sep 2018Montreal , Québec, CaOverseeing projects to ensure compliance with established criteria for Apple, Audi de México, iShop, Sanofi, and Tec Milenio. - Creation of timetables, work calendars, and follow-up assignments. - Directly managed client presentations, from initial pitch to final delivery of materials. - Coordinated seamlessly with suppliers, ensuring smooth project execution.
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Digital Project ManagerAvant Media Jan 2014 - Dec 2015Management of social media strategy for ICA, a construction company, and Música en México, a non-profit organization dedicated to promoting classical music in Mexico.Monthly development and presentation of strategy, results, and analysis to the client. -
Digital Account Executive/ Social Media ManagerTelaio Networks Mar 2013 - Jan 2015Tlalnepantla, Estado De México, MxAccount Executive for national brands such as Armor All, STP, KaVo Kerr Group, and Cuadernos Estrella, among others.- Primary point of contact between the client and the agency.- Creation and presentation of campaigns to the client.- Brand development.- Digital strategy development.- Coordination with creative, production, and planning departments.- Budget supervision and management for advertising.- Social media and website analysis.- Social Media report creation.- Monitoring and control of administrative processes.
Frida Diaz Sierra Education Details
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Universidad Nacional Autónoma De MéxicoCiencias De La Comunicación -
Universidad Nacional Autónoma De MéxicoCiencias De La Comunicación
Frequently Asked Questions about Frida Diaz Sierra
What company does Frida Diaz Sierra work for?
Frida Diaz Sierra works for Pop Atelier
What is Frida Diaz Sierra's role at the current company?
Frida Diaz Sierra's current role is Digital Account Director.
What schools did Frida Diaz Sierra attend?
Frida Diaz Sierra attended Universidad Nacional Autónoma De México, Universidad Nacional Autónoma De México.
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