Building digital services as product owner with business & experience design. Favorite case: Leading a team of 35+ people over the time of 3,5 years – from business case to the integration in the client's organization – to establish a 5 star rated, app-driven, hyperlocal, sharing service that offers a physical locker system to flexibly store and share objects with a community. Proven business impact by independent market research.

Being part of the core team to build a new agency within Jung von Matt that focuses on creative and efficient marketing communication across all channels and disciplines. Won several new accounts as pitch lead and developed business successfully.

Working in the midst of strategists, digital nerds, corporate and industrial designers to prototype and deliver products. Highlights are the launch of an award-winning LED lightening series for OSRAM and the setup of an e-commerce platform for a startup of OTTO-Group.