Rich Friesen, author of "A Private Conversation with Money," is the creator and developer of the innovative and exclusive “Mind Muscles™” training process. He works with financial professionals, independent traders, and entrepreneurs who want to expand their mental game to make more consistent profits. With in-depth experience as a broker, floor trader, financial software developer, and entrepreneur, he brings concrete real-world experience to his clients. He is now translating his experience into the Mind Muscles Academy, which has courses for traders who want to expand their mindset and everyone who wants to improve their relationship with money, wealth, and success. .During the years dedicated to building Mind Muscles™, he was an independent consultant to the financial industry specializing in intellectual property development and management. He also founded and built ePIT Systems, a software company that produced internet exchange software solutions for the regulated and OTC marketplaces. At ePIT, he designed and received eight significant patents on electronic trading interfaces. ePIT's systems and patent technology were purchased by Hitachi. .Prior to ePIT Systems, Mr. Friesen founded, built, and sold Trade Management LLC, one of the most consistently profitable options and equity trading firms on the floor of the PSE. As a member of the Pacific Exchange, he also served as Exchange Director. He has traded grains on the floor of the Chicago Board of Trade and equity futures on the Chicago Mercantile Exchange. .Rich holds a B.A. in Philosophy, a Masters Degree in Clinical Psychology, and is a graduate of the Gestalt Institute in San Francisco along with a Master's certification in Neuro-Linguistic Programming (NLP). .Mr. Friesen is a popular speaker on topics of the psychology of money management, politics, and personal transformation.