Director Of Ecommerce And Operations
Dublin, Ie
• Devised and implemented a successful business plan• Led a skilled team encompassing performance marketing specialists, influencers, and content creators.• In the second year, doubled revenue while slashing marketing costs• Established and managed a multi-channel eCommerce platform, integrating SEO, PPC, Paid Social, Affiliates, Google/Meta/TikTok ads, significantly driving online sales and traffic.• Collaborated with eCommerce partners to devise strategic initiatives, optimising trade, operations, and business development.• Cemented SETSOFRAN London's global presence, particularly in key markets like the UK and US, via its proprietary eCommerce platform and various fashion-focused marketplaces.