Crafting the tools and developing the strategy to succeed at the intersection of modern wholesale selling, branded remarketing channels, diverse used vehicle sourcing methods, accurate valuations and next generation digital auctions. Researching the many novel models entering the ecosystem with the intent of blending digital retail and wholesale automotive sales, purchasing, remarketing and transport.

Over an eight year span, in conjunction with Carvana's hypergrowth, designed and executed a nationwide digital wholesale strategy. From a team of two selling 2k units in year one via physical auction to building an efficient, nationwide organization in excess of 350 associates operating coast-to-coast as a part of a Wholesale Operations team remarketing ~200k units annually, all sold from property and exclusively through a digital auction format.- Implemented initiatives to leverage company real estate and logistics assets in order to enable online wholesale sales via mobile data collection and online platforms- Established and maintained massive advantages through high velocity inventory turnover alongside double digit percentage increases in sales volume - Rapidly expanded the digital wholesale business to support Carvana's massive ramp in private party acquisitions, becoming the highest volume wholesale seller in the automotive industry using a pure online approach- Executed a wholesale sales strategy built to avoid bidder fatigue through realistic pricing (starting bid = reserve), high disclosure condition information and fair return policies all applied to a critical mass of vehicles offered online in a daily sale, leading to a 90+% first run sales rate- Leveraged the platform and sales strategy to grow a highly engaged bidder/buyer base able to absorb massive wholesale volume increases as Carvana expanded nationwideChampioned deploying Carvana's product expertise to construct a custom digital wholesale platform. Guided the product team in benchmarking current offerings as well as identifying innovative additional features that equal the best experience in the digital wholesale space. The beta version of the marketplace product launched in Q3 2023. Operating under the ADESA Clear brand with Carvana as the sole initial seller, the platform will eventually serve as the digital offering for all ADESA timed auction transactions.

Responsible for managing the development, strategy and processes for TRUECar Trade Operations, including implementing trade work flows and oversight of the vehicle valuation model, inventory controls, remarketing activities and dispute resolution.

Directed core company operations, including: - Design and management of business processes and workflows surrounding lead management, vehicle purchasing & vehicle remarketing - Conducted technology systems review, testing and implementation - Built and managed a nationwide vehicle purchase fulfillment network w/ mobile and location-based capabilities, established a corporate call center and managed teams of Vehicle Purchase Analysts and support personnel - Strategy development - Managed inventories & vehicle remarketing, including monthly purchases/sales of 400-800 units; annualized purchase volume of $25.8m - Analyze vehicle valuation systems and methods - Manage external partnerships and vendor interaction - Partner with associated corporate business units to implement joint strategic solutions - Guide Internal communications and business management platforms - Direct vehicle inspection and transport

Area Manager at OPENLANE.com - the leading online wholesale marketplace for used vehicles in North America. Established online remarketing programs for lenders and recovery companies.

- In the Southeast US, provided contracted field sales services for OPENLANE.com; established online remarketing programs for lenders and recovery companies- Performed vAuto-driven used vehicle sourcing/inventory engineering services for retail auto dealers. Consulted with dealers on used car merchandising strategies, lead generation/lead management and offered training and e-business consulting services.- Conceived and launched CarolinaCarCash.com, a direct from consumer auto buying site

Founding director of Internet Sales Center (BDC) with responsibility for the digital marketing and lead management efforts of five affiliated new vehicle dealerships in three states. Hired, trained and directed staff of Internet Coordinators in the response to inbound phone and email leads. Identified and evaluated digital marketing opportunities; negotiated with vendors to establish effective web presence for vehicle inventory in order to grow dealership’s Internet-initiated leads and sales. Analyzed and adjusted operations in order to maximize the Internet Sales Center’s profitability and benefit to dealer clients.Utilized the full suite of tools from vAuto, including implementing "Real Deal", to improve used vehicle operations. Established a centralized "sourcing center" that applied modern, data-driven processes to identify and acquire, using web-based channels, the proper inventory for 10 dealer clients.

Directed sales functions, including dealer development for this start-up manufacturer of outdoor recreation equipment. Analyzed market opportunities and developed forecasts. Designed and implemented pricing programs, budgets and sales strategy. Cultivated relationships with and guided efforts of independent sales organizations. Conducted sales presentations and contract negotiations with major retailers in the outdoor specialty and RV markets. Developed and maintained relationships with international distributor organizations. Identified strategic industry relationships designed to increase product awareness and sales.

Owned and operated Wood Chevrolet Pontiac Olds Buick GMC, Inc & Wood Chrysler Dodge Jeep, LLC - Sold businesses June 2006.