Shawn Fitzgerald

Shawn Fitzgerald Email and Phone Number

CMO, Formic Robots-as-a-Service | President | Innovator @ Formic
Shawn Fitzgerald's Location
New York City Metropolitan Area, United States, United States
About Shawn Fitzgerald

I am unlocking scale and growth opportunities for US Manufacturers by eliminating the traditional financial and operational barriers to automation success. At Formic we make it easy to overcome the labor challenges and productivity demands on your business by transition end-of-line manual tasks into automated processes. No capital budget or automation experience necessary.Previously, I led the digital transformation of an Industrial family business from print to 100% digital revenue, developed new divisions to drive growth with best in class services, created optimal tech stack and programs to help 1,000s of SMB and Mid-Market manufacturing companies scale their businesses, drove change management throughout the organization to prepare the business for acquisition, acted as a leader on the M&A team to sell the company for 5x revenue ($300M), and supported the integration with the acquiring public company. I am an experienced executive and leader with history of building teams, packaging products, scaling processes and business growth. Focused on digital marketing, demand generation, revenue growth, channel development, marketing automation, UX/UI, service delivery, and creating strong culture. Powered by a mechanical engineering technical background and knowledge of latest digital trends. Enjoys the startup culture, building completely new products/divisions/companies, and powering them to growth.

Shawn Fitzgerald's Current Company Details
Formic

Formic

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CMO, Formic Robots-as-a-Service | President | Innovator
Shawn Fitzgerald Work Experience Details
  • Formic
    Chief Marketing Officer
    Formic Oct 2023 - Present
    Chicago, Illinois, Us
    Formic was founded to enable US Manufacturers to overcome labor and productivity challenges through automation. We do this by eliminating the traditional financial and operational barriers to automation adoption. By delivering fully supported end-of-line case packing and palletizing systems for $0 CapEx, we provide a frictionless path to continuous operational success - and let you keep some dry powder for other projects you need to tackle.
  • Xometry
    Chief Marketing Officer
    Xometry Jul 2022 - Jun 2023
    North Bethesda, Md, Us
    Led the unification of marketing teams driving users and demand generation for both 2 sided marketplace platforms - Xometry.com and Thomasnet.com. On Xometry.com I drove record levels of quoters, quotes, and orders, increased organic search traffic 3x, and managed $20M annual US advertising and marketing budget. On Thomasnet.com I increased monthly lead generation by 5x, new logo acquisition 3x, and affiliate revenue 2x while launching new platform features and functionality.
  • Thomas
    President
    Thomas Dec 2021 - Jun 2023
    New York, Us
    I prepared the Thomas business for acquisition by raising the brand awareness, driving the digital transformation of processes, implementing change management throughout the organization, developing products, and driving revenue. This all culminated in the sale of Thomas to Xometry for $300M (5x Revenue) in December of 2021. Over 18 months I completed the integration of the businesses, optimization of the team for profitability/performance, and unification of marketing messages across both 2-sided marketplaces.
  • Thomas
    Chief Marketing Officer
    Thomas Feb 2019 - Dec 2021
    New York, Us
    Oversee marketing for the entire company, manage P&L of marketing services division, set company strategy for scale and growth, develop and package products, support multi-channel sales team, and manage relationships with publishers, partners, and government agencies.
  • Thomas
    Vp, Marketing
    Thomas Mar 2017 - Feb 2019
    New York, Us
    VP, MarketingMarch 2017 - PresentLeading all marketing, Branding, PR, Demand Generation, Channel Sales Support, efforts for the premier sourcing platform. Oversee and run the marketing services agency team supporting 100s of businesses with marketing and technology tools for the manufacturing and industrial space.
  • Thomas
    Vp, Digital Marketing & Founder Thomasnet Rpm
    Thomas Jun 2013 - Mar 2017
    New York, Us
    Developed, launched and scaled agency for industrial digital marketing services featuring inbound marketing, social media, SEO, SEM, email marketing, content writing, graphic design, branding, and content writing, and HubSpot marketing automation. Supporting North American manufacturing and distribution companies in their pursuit of growth goals and business objectives.
  • Thomas
    Director, Web Marketing Solutions
    Thomas Jul 2012 - Jun 2013
    New York, Us
    Lead multiple departments providing website, database, SEO, SEM, Social Media, and other online marketing services supporting thousands of B2B customers. Focus on retooling and developing new solutions and services to help customers grow their businesses.
  • Thomas
    Director, Sales Engineering/ Product Management
    Thomas Jul 2007 - Jul 2010
    New York, Us
    Developed team of sales support engineers to help grow content solution revenue by supporting nationwide rep network. Managed eCatalog content solutions products.
  • Thomas
    Product Manager, Online Product Content Marketing Solutions
    Thomas Jul 2005 - Jul 2007
    New York, Us
    Led sales training, marketing, and product development for web based e-commerce catalog/content management system.
  • Thomas
    Senior Project Manager, Online Content Solutions
    Thomas Aug 2003 - Jul 2005
    New York, Us
    Developed database driven web catalogs with CAD data for Fortune 500 companies. Participated in all aspects of sale and helped drive growth of the suite of offerings.
  • Thomas
    Project Manager – Key Accounts, Online Content Solutions
    Thomas Aug 1999 - Aug 2003
    New York, Us
    Responsible for support of all CAD focused projects for Fortune 500 customers. Interact with Customer’s Engineering, Marketing, and Sales department.
  • Asme
    Codes & Standards Engineer
    Asme 1996 - 1999
    New York, Ny, Us
    Oversee and document technical discussions between industry leaders to modify and enhance best engineering practices for various codes and standards.

Shawn Fitzgerald Skills

Seo Online Marketing E Commerce Email Marketing Digital Marketing Sem B2b Online Advertising Web Analytics Social Media Marketing Social Media Marketing Strategy Lead Generation Digital Media Digital Strategy Product Development B2b Marketing Sales Marketing Strategy Ppc Management Website Development Salesforce.com Search Engine Optimization Mobile Marketing Business To Business Web Marketing Search Engine Marketing Web Development Hubspot Selling Internet Strategy Web Project Management Pay Per Click Consultative Selling Marketing Leadership Marketing Automation Marketing Operations

Shawn Fitzgerald Education Details

  • Lehigh University
    Lehigh University
    Mechanical Enigneering

Frequently Asked Questions about Shawn Fitzgerald

What company does Shawn Fitzgerald work for?

Shawn Fitzgerald works for Formic

What is Shawn Fitzgerald's role at the current company?

Shawn Fitzgerald's current role is CMO, Formic Robots-as-a-Service | President | Innovator.

What is Shawn Fitzgerald's email address?

Shawn Fitzgerald's email address is sf****@****net.com

What is Shawn Fitzgerald's direct phone number?

Shawn Fitzgerald's direct phone number is +163147*****

What schools did Shawn Fitzgerald attend?

Shawn Fitzgerald attended Lehigh University.

What are some of Shawn Fitzgerald's interests?

Shawn Fitzgerald has interest in Technology Innovation, Hiking, Seo, Industrial Products, Ice Hockey, Custom Manufacturing.

What skills is Shawn Fitzgerald known for?

Shawn Fitzgerald has skills like Seo, Online Marketing, E Commerce, Email Marketing, Digital Marketing, Sem, B2b, Online Advertising, Web Analytics, Social Media, Marketing, Social Media Marketing.

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