- Collaborate with Porsche Asia Pacific PR (PAP PR) to achieve key performance indicator in Thailand market, including car reveals, PR campaigns, and activities, advertising budget tracking, photo and video shooting, and monitor media and social media coverage to ensure alignment with brand objectives.- Manage and coordinate all aspects of event planning and execution, collaborating with PAP PR to ensure seamless participation in domestic and international press events from initial stages through to project completion.- Creation and distribution of international and domestic press releases and media materials, including announcements on upcoming/lauching models and regional/Thailand sales performance. Ensure all communications are aligned with Porsche’s brand standards, maintaining consistency and quality across all platforms.- Develop and manage social media content for marketing and PR campaigns across Porsche Thailand’s official platforms, including Facebook, Instagram, and LINE, ensuring cohesive brand messaging and engagement with target audiences.- Manage and maintain the media database through the Porsche Press Database, ensuring accurate and up-to-date information for effective media outreach and communication.- Cultivate and maintain strong relationships with media journalists, external suppliers, and key stakeholders to enhance brand visibility and ensure seamless collaboration on PR initiatives.- Prepare and deliver detailed reports to PAP PR on key performance indicators, providing insights and analysis to evaluate the effectiveness of PR strategies and campaigns.