- Maintenance and enrichment of brand identity.- Mentored and trained junior art directors, resulting in a 30% improvement in their design skills and a 10% increase in their productivity.- Developed and executed a successful advertising campaign for a major client, resulting in a 25% increase in brand awareness and a 15% increase in sales.- Designed and developed packaging from concept to production

- Developed and executed a social media campaign resulting in a 30% increase in engagement and a 10% increase in sales.- Created graphic driven apparel designs of patterns for bandanas.- Increased Instagram followers by 2.5k in 3 months through targeted content strategies.

- Brand and packaging designer.- Created graphic driven apparel designs of patterns for different projects.

- Utilized Photoshop, Illustrator and InDesign to create logos, digital graphics, and web, print and social media layouts, resulting in a 30% improvement in client engagement.- Consistently employed customer feedback into design strategies to create customer satisfaction and tangible results on the bottom line

- Gathered and evaluated user requirements in collaboration with product managers and developers.- Designed graphic user interface elements, like icons, windows, menus, tabs and widgets.