Marcos F. Email and Phone Number
Multidisciplinary professional with more than 9 years of experience in Communication, Marketing, Design and Product Management. Creative and adaptative, I followed an unusual path for a Product Designer, experiencing several phases of a business: from Product Development to Product management, where I lead the department for 5 months, and going to Marketing department creating content and campaigns to national and international brands. Currently working as partner in a creative agency of the music industry, involved with event projects, original soundtracks for films, artistic management for DJs and bookings.
Boiron Brasil
View- Website:
- boiron.com.br
- Employees:
- 7
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Designer Gráfico E Marketing DigitalBoiron BrasilState Of São Paulo, Brazil -
Designer Gráfico E DigitalBoiron France Oct 2024 - PresentBarueri, São Paulo, Brasil -
Community ManagerCall Romy Dec 2021 - PresentSão Paulo, São Paulo State - BrazilCall Romy is a creative agency acting in artistic and music area. working with emerging DJs and producers of brazilian electronic music scene, the casting transits with authenticity by several music genres. The community manager role is to dialogue and create a bond between communities (Artists, Events, Brands and Consumers) with the objective to complete the projects.Role: negotiation with brands and contracting parties, planning and executive production of brand activation and events, creation of artistic projects for brands, artistic management, contact with audiovisual production companies for original soundtrack sells.Achievements:- Planning and executive production of events for Inner Circle and Festa Mel;- Stage management of Gop Tun Festival 2022 and 2023;- 2 months responsible for curatorship of friday's nights of Room Club;- Artistic management of emerging producers of electronic music: Carlos do Complexo e Jaca Beats.
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Content Marketing ConsultantCaloi Apr 2020 - Nov 2021São Paulo, São Paulo State - BrazilIn charge of product communication and content, photo shooting, video producing, landing pages, press release, institutional and product launch campaigns of the bicycle brands Caloi, Cannondale and GT. The job required to follow up the main KPIs of Marketing department to report for the rest of the company, budget control of brand campaigns, manage sponsorships and collabs, communication strategies for media (owned, earned, shared, paid), creation and implementation of 360 marketing plans for campaigns (retail, digital, press, influencers, athletes, events).Achievements:- I've led a multidisciplinary team of several departments in the company, from manufacturing to logistics, to go live campaings with a coordinated deliver to the stores.- Constantly in contact with audiovisual production companies, photographers, press office, brand athletes to develop new content fo the brands.- Creation of brand and launching campaigns to reach more engagement on social media, acquiring more than 50k followers in less than a year in one of the Caloi's pages. -
Senior Product AnalystCaloi Jun 2017 - Mar 2020São Paulo, São Paulo State - BrazilResponsible of product management of Caloi brand, product viability and competitive analysis, P&L and sell in / sell out analysis, use of platforms like GfK and Stylus to new insights and product innovation, OEM management and new product training for shopkeepers.Achievements:- Creation of a 7-years innovation pipeline.- I've led the product department for mass market and e-commerce for 5 months.- In charge of all OEM projects for Decathlon and lisencing for Disney, Mattel and other brands.- Creation of Caloi's activation for kids at Kidzania São Paulo. -
Product DesignerCaloi Apr 2016 - May 2017Atibaia, São Paulo State - BrazilResponsible for bicycle design of the products of the mass market, e-commerce and sporting goods.Main responsibilities and achievements:- Development of new bike frames, color and bicycle graphics.- Specification and Design analysis of the main competitors.- In chage of all product development of kids bikes (planning, specification and new supplier developments) -
Junior DesignerCaloi Jun 2013 - Mar 2016Atibaia, São Paulo State - BrazilWorking on Innovation & Design department, the job role was to create new graphics for Caloi's bicycles, and search for trends to get new insights for new products.Achievements:- Responsible for product concept, color and graphics and naming of new products.- Standardization of all product manuals.- Co-creation of products with big brands in licensing marketing (Mattel, Disney, Cartoon)- Presentation of bike concepts to the leaderboard of the company. -
Design InternshipDi20 Design & Arquitetura Apr 2012 - Feb 2013Florianópolis, Santa Catarina State - BrazilDesign office specialized in packaging design. The job role was to assist the designer on packaging projects for food companies, doing illustration, product photography, mock-ups and image treatment. -
Scholarship Holder - Modeling In Industrial DesignUdesc Aug 2010 - Dec 2010Assistant at Modeling Class, helping other students with techniques in several types of materials. -
Industrial Design InternshipGtt - Goods That Talk Apr 2009 - Oct 2009Company with expertise in development of inteligent solutions with RFID technology. Experience with 3D modeling, Illustration, Product development and basic notions of RFID.
Marcos F. Skills
Marcos F. Education Details
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Economia De Negócios -
Industrial Design -
Design Industrial
Frequently Asked Questions about Marcos F.
What company does Marcos F. work for?
Marcos F. works for Boiron Brasil
What is Marcos F.'s role at the current company?
Marcos F.'s current role is Designer gráfico e Marketing digital.
What schools did Marcos F. attend?
Marcos F. attended Fundação Getulio Vargas, Università Degli Studi Di Firenze, Universidade Do Estado De Santa Catarina.
What skills is Marcos F. known for?
Marcos F. has skills like Cool Hunting, Powerpoint, Sketching, Industrial Design, Creative Insight, Valuation, Graphic Design, Food Packaging, Comunicados De Imprensa, Adobe Photoshop, Microeconomia, Branding.
Who are Marcos F.'s colleagues?
Marcos F.'s colleagues are Juliana Felicio, Marina Zanella, Vagner Alcides Abila .´., Vagner Abila.
Not the Marcos F. you were looking for?
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São Paulo, Sp -
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