Digital Strategist
CurrentDigital Planning & Consulting- Digital Transformation Consultancyo Nestle: Organization & Marketing Communicationo Amway: Content Marketing & Efficiency Optimizationo IKEA: Website Optimizationo UPS: China Innovation White Papero Madeiran Oriental: China Digital CapabilitiesMarketing Communication & Advertising- New Product Launch (Uniliver Food Solution)- Digital Campaign Innovation (Heinken F1, EC cooperation, Startup Innovations)Social Media & Content Marketing- Regional content planning (British Airway)- B2B global social strategy (Huawei Cooperate)User Experience Research & Strategy - Huawei Vmall, Bosch Power Tools, IKEA, CitiBank