Having a strong passion for Tech mixed with a generalist and analytic background, I started my career supporting the hypergrowth of ABOUT YOU’s B2C business to one of the largest fashion e-commerce platforms in Europe with more than 30 million active users every month. In my current role at Lampenwelt, I combine product, project, and business development skills to improve the shopping experience with a focus on both the B2B and B2C part.
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Director ProductLampenwelt Gmbh Jan 2023 - PresentFulda, DeAs part of the LUQOM Group Lampenwelt is Europe's leading online specialist for lamps and luminaires. Lampenwelt operates in 28 countries across Europe.In my role, I'm steering and leading the product development & strategy of Lampenwelt's B2C and B2B online shops as a direct report to the CIO. This includes the responsibility of the following areas with approx. 20 FTEs:- E-commerce product owners- UI/UX, conversion rate optimization, web tracking & analytics, and user research- Onsite search & recommendation engineMajor projects & achievements:- Leading main parts of the re-platforming of Lampenwelt’s legacy e-commerce setup includingMigrating the existing shop platform (Magento 1) to Magento 2.- Introducing several state-of-the-art SaaS tools for CMS (Storyblok), search & recommendation (Bloomreach), web analytics (Piano Analytics), A/B-testing (Kameleoon), monitoring (New Relic) and localization (Crowdin).- Setting up agile and business-focused product & development processes and establishing a user-centric product organization.- Ramping up the B2B business by introducing a B2B-focused online shop.- Internationalization in 9 new countries in 2024.- Leading the migration of Lampemesteren (sister company as part of the LUQOM group) to Lampenwelt’s tech platform including the migration of all existing e-commerce shops. -
Career TransitionCareer Break Dec 2022 - Dec 2022
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Director ProductAbout You Aug 2019 - Nov 2022Hamburg, DeABOUT YOU is one of the fastest-growing eCommerce companies in Europe, currently operating in more than 26 countries and offering global shipping. The online shop of ABOUT YOU serves more than 30 million active users per month and generates more than 2bn GMV per year across all devices.Responsible for overall product development and strategy of the following parts and teams of ABOUT YOU's e-commerce platform:- Desktop website (React) - 6+ million monthly active users- Mobile website (React) - 20+ million monthly active users- Mobile App (Flutter) - 7+ million monthly active users- Backbone API & Search (PHP)- Shop Backends (PHP & GO)- CMS (PHP)Major projects & achievements:- Complete redesign of the shop frontend of the web stacks- Complete rewrite in Flutter (formerly React Native) & redesign of the mobile App leading to one of the best-rated e-commerce apps in Europe- Consolidation of the web frontend architecture into one application and with that reducing development time and increasing website performance- Consolidation of the backend architecture into a unified Go backend leading to improved stability & scalability while decreasing operational costs- Internationalization to 19+ new markets- Steering the implementation of various features like new account area, help center, sneaker release calendar, size finder, product ratings, and improved track and trace capabilities. -
Product LeadAbout You Apr 2019 - Jul 2019Hamburg, De -
Project Manager - Lean Process DevelopmentAbout You Jun 2018 - Mar 2019Hamburg, DeProject Lead of the following projects:- AY 6.0 - partial re-write & complete re-design of the customer-facing part of ABOUT YOU's e-commerce business- GDPR-Readiness Project- Multi-Carrier Setup - DHL integration as a second carrier in the German onlineshop of ABOUT YOUInvolved in the following projects:- Internationalization of ABOUT YOU in the following countries: Belgium, Netherlands, Switzerland, Poland, CzechiaApart from the project mentioned above, I took over the following rules & responsibilities:- Circle Manager of the Information Security Team as Information Security Officer (ISO) and central contact person to the OTTO Group- Central contact person of all data security relevant topics and interface to the external data protection officer and the OTTO Group- IT-audits in regards to the closing of the annual financial statement -
Information Security Officer / Circle Manager InformationssicherheitAbout You Jun 2018 - Mar 2019Hamburg, De -
Junior Project Manager - Lean Process DevelopmentAbout You Sep 2017 - May 2018Hamburg, De -
Trainee It-Scm / Op. It-SicherheitBremer Landesbank Nov 2016 - Aug 2017De -
ConsultantKienbaum Nov 2015 - Oct 2016Köln, Nrw, DeConsultant in the department Business Technology Management & Organizational Development with a focus on "IT organization and IT processes"Excerpt of projects:- Support CIO office (media sector)- group-wide electronic tender system (energy sector)- strategic assessment of the group-wide IT organization (logistic sector)- new target IT infrastructure (public sector)- IT and application strategy (public sector)- business processes and IT harmonization with the establishment of a program & projectmanagement (engineering sector)
Florian Wüst Skills
Florian Wüst Education Details
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Technische Universität DresdenPhysik -
Norwegian University Of Science And Technology (Ntnu)Physik -
Technische Universität DresdenPhysik
Frequently Asked Questions about Florian Wüst
What company does Florian Wüst work for?
Florian Wüst works for Lampenwelt Gmbh
What is Florian Wüst's role at the current company?
Florian Wüst's current role is Director Product at Lampenwelt.
What schools did Florian Wüst attend?
Florian Wüst attended Technische Universität Dresden, Norwegian University Of Science And Technology (Ntnu), Technische Universität Dresden.
What are some of Florian Wüst's interests?
Florian Wüst has interest in Physics, Mstrkrft, Last, Technik, Beyoncé, Katy Perry, Kelly, Aston Martin, Lindsey Vonn, Apple (Company).
What skills is Florian Wüst known for?
Florian Wüst has skills like Physics, Mathematics, Spektroskopie, Organic Semiconductors, Projektmanagement, Prozessoptimierung, Scrum, It Management, It Strategie, It Projekt Und Programm Management, It Organisation, Oled.
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