Manager, Public Relations
Current- Assist in Public Relations strategy and marketing programs to support specific PR objectives across different channels and segments in support of the overall objectives of Bproperty.- Evaluate and monitor the impact of PR programs in achieving their stated objectives.- Assess the brand and competitive environment, routinely provide performance updates to leadership and stakeholders, proactively analyze consumer trends and market gaps to identify future sources of growth of the brand… Show more - Assist in Public Relations strategy and marketing programs to support specific PR objectives across different channels and segments in support of the overall objectives of Bproperty.- Evaluate and monitor the impact of PR programs in achieving their stated objectives.- Assess the brand and competitive environment, routinely provide performance updates to leadership and stakeholders, proactively analyze consumer trends and market gaps to identify future sources of growth of the brand, and recommend changes in direction as required.- Develop strategies and manage marketing campaigns across print, broadcast, events, and online platforms to ensure that products and services meet customers' expectations and to build the credibility of brands.- Work with cross-functional team to commercialize product and launches, consumer research, R&D, and materials to support the launch Support the wider marketing team to deliver the full portfolio strategy & marketing plan, including key execution elements.- Lead the execution of PR programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal process.- Other PR tasks and requests, as required. - Most essential tag marketing campaign with Public Relations. - Assist marketing team to get PR coverage as well. Show less