Indrani Ganesh Email & Phone Number

Delhi, India

Hyderabad, Telangana, India

Hyderabad, Telangana, India

Spearheaded alignment of 2022-24 Marketing requirements by collaborating with 8 Product Managers and 4 Product Leadership PartnersCollaborated with Product Managers to synchronize on new features , improvements & bug resolutions increasing project completion rate by 60%Led marketing team sign-off for post-production release evaluations using JIRA and user testing, reducing product related issues by 20%Developed a detailed Confluence product usage repository, aligning with product backlogs for internal teams increasing operational efficiency by 30%Collaborated on real-time targeting framework using Cassandra & AWS to develop in-house in-app nudging, improving efficiency by 10% every quarter.Initiated competitor analysis practice to inform key business strategies for Marketing and Product teams, enhancing feature enhancement and adoption.Led 0 to 1 product development lifecycle & GTM strategy for a new game using agile methodology and tools like Figma, Whimsical for wireframingDeveloped 5 new user-targeted Retention campaigns, with one campaign achieving a 70% adoption rate, contributing to a 3% increased profit per player.

India

Gurugram, Haryana, India

Proactively engage with customers right from the time of inception throughout the entire life-cycle of the customer which includes strategic and tactical guidance, client on- boarding, usage tracking, consultancy, training, meetings, workshop, upsell and renewal. First hand experience in handling Enterprise Clientele by aligning our EdTech CRM and offerings to the best fit, responsible for all technical aspects of project implementation and coordination, right from kick-off to Go-Live, including scoping and change request management with existing product modules for B2B and B2C Clients.Work with internal cross-functional teams (Product, Sales, Marketing, Product marketing, Finance, support etc.) to ensure customer’s issues/ solutions are addressed.Gather requirements from clients, Suggest Product Solutions, Coordinate with other teams to ensure seamless Implementation Review on-going product usage, account health, risk assessment, industry trends, customer trends, and competitor landscapes; Identify upsell/cross-sell opportunities.Owned the end to end process that included new, existing product module release demo and charting out solutions for business use cases and ensuring best product-fit. Delivering and handling 35 clients with 7 Enterprise accounts and remaining standard and growth plan accounts.Hands on experience on working on Zendesk ticketing system and Zoho projects.

Gurugram, Haryana, India

Deliver hands-on configuration, developing test workflows of admission portal modules for complex pre-sales engagements.Lead the full lifecycle of a project including, business analysis, functional specification, system design, platform configuration, testing, training, and defining support procedures Recommend product enhancements and new product opportunities to the Product Management team, identify upsell scope in existing clients.Provide detailed analysis and reports on existing client to design more comprehensive training programs. Conduct Internal training of new product releases.Extensive knowledge of Zendesk Ticketing System to solve client requirements by prioritizing tasks on the basis of delivery timelines and the category of clients.Basic knowledge of ZOHO Projects to design project journey by defining project tasks, assigning them to internal team and following up on in-progress tasks.

India

Community engagement work to try bring a high connectivity platform for amplification of interaction by folks focusing on various technical disciplines.

Chennai, Tamil Nadu, India

Mapped & analysed the existing POS software used and suggested a better alternative solution to optimize operational works & automate processes that involve receptivity.Designed a financial dashboard with various KPI's to streamline the decision making parameters for various aspects of the business.Streamlined the source data, built frameworks to track siloed data points and integrated them into the dashboard.Supported in building the analytical prototype of the financial dashboard using Data Studio.

Chennai, Tamil Nadu, India

•Developed and implemented Social Media strategies to increase online presence on its social media handle. •Measured daily Social media KPI, and performed analysis for the same. •Performed A/B testing with Hiring Campaign on its social media handle. •Worked with copywriters and designers to ensure content is informative and appealing.

Rohini, Delhi, India

• Ideating, creating and posting content to different social media platforms •Optimizing content, tracking user traffic and assessing user response to different content posted •Help plan social media campaigns, ads to reach a wider audience, increase brand awareness and drive prospects. •Built a Corporate Deck with Competitor Perceptual Mapping •Built a book readers website portal for social services and community engagement.

Chennai Area, India

This is an independent Non-Profit Organisation to provide clothing food sanitation pad access to under privileged , low income groups through weekend pop-ups for donation. This organisation works towards eliminating the income differences and health issues due to improper sanitation and lack of education and clothing.

Eoc , Noida

- Constructed an Analytical Report on various load cases to analyse the performance of the structure in order to make better construction using STAAD Pro software.- Designed a Surge-Girder using maximum load case scenario using STAAD Pro software with mathematical verification.

Bhel Township, Noida

- Conducted market research on different building components available in current market for construction process.- Built a G+2 building structure to test combination of load cases and effectively study the performance of the structure.- Analysis of building components using STAAD Pro software with required error elimination.

Master Of Business Administration - Mba, Operations Management And Supervision, Silver Medal Batch Topper

Activities and Societies: President of Operations Club, Part of Apeejay Rotract Club , Student ambassdor of Apeejay Placement Cell, Member.

Bachelor Of Technology - Btech, Civil Engineering, 85 Percentage

Activities and Societies: Part of Srm Alumini SocietyServed as Infosys Campus ambassdor, Volunteered in Event management in Aaruush.

Higher Secondary Certificate, Scinece With Engineering Graphics, Passed- First Class Distinction - 92% |Highest In Engineering Graphics -98/100|

Activities and Societies: Served as Head Girl - 2014-2015 Served as Deputy Head Girl 2013-2014 Received Student of the Year Award- Times.