How did I become a SEO Specialist?It took me 12 years and 3 rewrites to publish my first book. Only 500 people bought it in the first year. “What’s the point of writing a book if no one every reads it?,” I screamed at my Kindle Publishing report. I was proud of my personal accomplishment. But I wanted to get my work found! So began my journey to becoming an SEO Specialist.Search Engine Optimization (SEO) is all about getting found on Google. I became a Google Specialist because it owns 90% of the global search engine traffic. It’s the largest platform on Earth, which is why it should be the central focus of any digital marketing effort. I started off as an SEO Content Writer by adapting my writing style so that it ranked on Google.  Artificial Intelligence, like Google's Gemini, ranks your blog posts. It's not done by a human being. So to make it onto page 1 of the search engine results pages (SERPs), Gemini needs you to speak it's language. This AI is your first reader that needs clear labels and the right keywords in order to rank your content on top. I speak AI.It's not enough to get lots of traffic coming to your website. You need the right traffic. I expanded my expertise in SEO to uncover the many ranking factors that happen behind the scenes of your website. It's not just about the writing, it's also about overhauling your website so that the AI understands what your brand is all about. By combining great content on your webpages with SEO hygiene on the backend of your website, you can outcompete local competitors who aren't building a relationship with Google's Gemini. Bottomline: With SEO, you win.The end game for my clients; book new appointments.Getting found on Google is only the first step in securing your next customers. In order to convert your new website visitors into paying customers, they need to build trust. Your writer is the team member that moves your readers to become your next clients. They need to be convinced to click that "Book an appointment" button.My full-service SEO offering:SEO content ranks on Google --> New surge in website traffic --> Convert that traffic into new bookings Why me?My content has been featured on PBS and on NPR’s All Things Considered. I've surged the web traffic of clients by 500% in 6 months, which led to a 383% increase in booked appointments. These accomplishments have reaffirmed my belief that there is always a way to get your message out there. Allow me to be your messenger.