Marketing Sales Innovation Director* Food ingredients addict - Customer obsessed - Passionate about Consumers ** In depth knowledge of the Food Ingredients industry. Baking Ingredients industry expert ** Good track record of business performance in Food Industry businesses, Worldwide ** Excellent interpersonal and communication skills. Proven leadership skills. Team player *Actively looking for a new position and looking forward to discussing about job opportunities!### KEY WORDS ### -(FOOD INGREDIENTS), tailor-made ingredients, customized enzymes solutions, baking yeast, tailor-made bakery ingredients, flour, cocoa, sugar, salt, water, malt, meat, dairy proteins, plant based proteins, eggs, cheese, pectin, hydrocolloids, starches, gums, colours and flavours, sweeteners, fibres, oils and fats, probiotics, prebiotics, excipients, vitamins, minerals, amino-acids, nucleotides, fatty acids, lecithin, organic and natural plants, vegetal extracts… -(FINISHED PRODUCTS), frozen, ambient, liquid, wet, paste, dry powder, bars formats; soft and crispy baked goods, sweet and savoury bakery products, snacks, burgers buns, sandwiches, breads, cakes, sauces, crisps, biscuits, chocolates, candies, dairy, cheese, beverages, carbonated drinks, batters, coatings, fruits preparations, dietary supplements, clinical, infant, sport… -(PACKAGING), sustainability, reusability and recyclability, waste supply chain, EU plastics strategy 2030, climate change. Food contact materials: safety and toxicity…
Start-Up (Health & Nutrition Industry)
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Innovation Marketing Sales DirectorStart-Up (Health & Nutrition Industry) May 2019 - PresentEmployee n°1 in Strategy, Marketing, Sales. Hired to define plans, raise funds, build a team of 30 commercial people.Strategy: gather insights throughout complex value chains to define strategy; contributed to a successful 6M€ Series AInnovation: Provide customer-centric feedback to the R&D team to ensure the right product-market fitProduct launch, Brand Development: set up client’s prospection, direct sales and distributors, offline online channelsLeadership and Change Management: recruit and coach international teams, convince with and without direct authority
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Innovation DirectorFood Ingredients Industries Jan 2018 - Mar 2019Innovation: contribute to the innovation projects for different food ingredients and food manufacturersMarketing, Sales, Communication: define consumers and customer-centric strategies for the clientsResults: contributed to innovations plans and products launches, helped close Mergers and Acquisitions
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Strategic Marketing, Sales And Innovation DirectorAb Mauri, A Global Business Of Associated British Foods Plc Sep 2015 - Dec 2017Paris, Île-De-France, FranceStrategy: built and executed a 3 years plan to launch a new business of specialties ingredients in FranceKey account management: developed businesses with international key accounts (craft, industrial producers, retailers)Branding and Communications: designed and implemented efficient communication plans to reach BtoB BtoC audiencesManagement, Sales: coached the local sales teams to get quick wins with distributors, clients, customers at risk, prospectsResults: +2 product lines developed based on customers and consumers’ insights -
Global Marketing Manager. Promoted Into The Global Strategic TeamAb Mauri, A Global Business Of Associated British Foods Plc Sep 2012 - Sep 2015Peterborough, England, United KingdomStrategy: defined global projects from the head office; implemented them locally in strategic local subsidiariesOperational R&D, Marketing, Sales: managed products portfolio; created customized solutions for leading accounts (QSR: Burger King, Mc Donald’s) (Retailers: M&S, Carrefour, Tesco, Liddl…); carried out analysis to identify opportunitiesChange management: influenced the decision makers without direct authorityResults: +3 categories of products successfully launched globally; contribution +10% growth profit
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Technical Sales Director Europe For The Dutch LaboratoryAb Mauri, A Global Business Of Associated British Foods Plc May 2009 - Sep 2012Breda, North Brabant, NetherlandsSales: sold tailor-made ingredients solutions, prospected and developed international accounts (manufacturers, retailers)Innovation: led the innovation pipeline; screened new suppliers; delivered extra profit via strategic r&d alliancesManagement: managed five technicians based in The NetherlandsResults: +50% turnover within 3 years. Established perdurable sales with leading account
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Technical-Sales And Marketing ManagerUnipex Distributor, Food Health Nutrition Ingredients May 2007 - May 2009Paris, Île-De-France, FranceTrading: purchased food ingredients abroad, and managed warehouse stocks Technical sales: prospected and developed about 250 French small and large accounts; full commercial responsibilityR&D: ensured support at the clients’ facilities and feed-back to R&D suppliers’ teamsResults: +30 % profit for the food and nutrition segment within two years
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Strategic R&D Senior ManagerWockhardt (Girex Mazal) Nutrition Solutions Dec 2004 - May 2007Quimper, Brittany, FranceStrategy: defined and executed a 3 years NPD development plan in crisis contextR&D: converted food wastes into sustainable ingredients. Gave technical support at the key accounts’ factories.Management: one laboratory assistant and four production operators Results: 3 active principles sold; +1 M€ profit
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Innovation R&D ManagerPonroy Vitarmonyl Nutritional Products Mar 2003 - Nov 2004Montaigu-Vendée, Pays De La Loire, FranceStrategy: proposed a 12 months plan to create and sell innovative profitable productsR&D: selected ingredients and screened suppliers. Aligned r&d, marketing and sales teams on the roadmapManagement: ten telesales operators dedicated to the BtoC distribution channelResults: launched three innovative ranges. +20% profit thanks to the development plan
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G P works for Start-Up (Health & Nutrition Industry)
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G P's current role is Innovation Marketing Sales Director - FOOD INGREDIENTS INDUSTRY.
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