Gábor Birinyi work email
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Gábor Birinyi personal email
With over 10 years of experience in project management, marketing, and communications, I have successfully led large-scale, cross-functional initiatives that delivered measurable results. My background includes overseeing digital transformation efforts, optimizing marketing processes, and driving innovation across diverse industries. I have extensive experience in managing teams, large budgets, and delivering strategic projects, including a global communication campaign that resulted in over 100,000 registered users in its first year. My ability to lead and mentor teams while managing complex projects makes me a strong candidate for leadership positions in marketing and project management.Previous positions held: Marketing Manager / Digital & MarCom Lead / Digital Marketing Lead Expert / Online Marketing Manager / CRM Project Lead / Marketing Communications Manager / Product Manager / Marketing Manager Hungary.Below are some of the key accomplishments that I have attained: - Launched an integrated communication campaign for MOL Limo, resulting in 100,000 registered users in the first year. – (MOL Plc.) - Achieved a 50% growth in MOL EVO fuels key brand KPIs through targeted brand campaigns. – (MOL Plc.) - Launched the digital presence of Fresh Corner gastro brand for CEE region: including a website in 4 languages, social channels & content, newsletters, and PPC campaigns- Realized a 40% cost saving on web infrastructure and maintenance costs. – (MOL Plc.)Expertise / Skills: Digital Marketing / Project Management / Marketing Communications / Brand Development / Campaign Strategy / AI Tools / CAPEX Projects / RCA / Stakeholder Management / Budget Management / Process Optimization / Team Leadership / Client Satisfaction / Online Marketing / CRM / SEO / PPC / Intranet Solutions / Social Media / Strategic Communication / Supplier Management / Tender Processes / Jira / SharePoint / ROI Analysis / Technical Specifications
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Head Of MarketingHovány CsoportHungary -
Marketing ManagerEmobility Show Budapest 2023 - Present• Led the development and execution of comprehensive brand, marketing and communication strategy to drive business results.• Planned and implemented integrated marketing campaigns designed to achieve specific sales targets and increase brand awareness.• Developed social media and content marketing strategies to engage target groups.• Executed PPC campaigns across Google, Facebook, and TikTok to maximize reach, drive conversions, and optimize ROI.. • Created detailed reports… Show more • Led the development and execution of comprehensive brand, marketing and communication strategy to drive business results.• Planned and implemented integrated marketing campaigns designed to achieve specific sales targets and increase brand awareness.• Developed social media and content marketing strategies to engage target groups.• Executed PPC campaigns across Google, Facebook, and TikTok to maximize reach, drive conversions, and optimize ROI.. • Created detailed reports and analyses, translating performance insights into actionable plans for continuous improvement.• Oversaw and coordinated external partners, agencies, and media partners, effectively managing budgets and ensuring alignment with strategic objectives. ◦ 50+ exhibitors from every sector of the industry (cars, motorbikes, bikes, scooters etc). ◦ 3500+ visitors with high satisfaction rate (NPS method – 64%). Show less -
Digital & Marketing Communication LeadMol Magyarország 2018 - 2021• Led a team of 6 communication experts, managed a 700 MHUF budget, delivered 4 strategic projects annually and managed 4 creative agencies along with 10 other marketing suppliers.• Managed the strategic direction and implementation of the international brand portfolio in the CEE region, driving key objectives through consumer insights.• Developed and implemented integrated marketing communication campaigns for all business units (B2C, B2B, HR and other corporate units).• Optimized… Show more • Led a team of 6 communication experts, managed a 700 MHUF budget, delivered 4 strategic projects annually and managed 4 creative agencies along with 10 other marketing suppliers.• Managed the strategic direction and implementation of the international brand portfolio in the CEE region, driving key objectives through consumer insights.• Developed and implemented integrated marketing communication campaigns for all business units (B2C, B2B, HR and other corporate units).• Optimized marketing communication planning and execution processes for greater efficiency.Developed omnichannel digital marketing strategies integrating web, mobile, email, and social media platforms to optimize customer engagement and drive brand objectives.Selected achievements:◦ Achieved a 50% growth in key brand KPIs of MOL EVO fuel through targeted brand campaigns over a 3-year period. ◦ Launched MOL Limo service which reached 100.000 users in the first year. ◦ As part of the employer branding project, “Enter if you dare” communication campaign attracted 15.000 engineer students worldwide, and won Golden Dolphin Award at Cannes. Show less -
Digital Marketing Lead ExpertMol Group 2013 - 2017Budapest, Hungary• Created a comprehensive digital marketing strategy across multiple channels (landing pages, PPC, email, social media, and content marketing) for MOL product brands.• Led complex online marketing campaigns from concept to execution, managed all connected agencies and budget.• Improved MOL’s digital touchpoints with special focus on web and intranet channels.• Managed digital media buying process, including social media and PPC campaigns.Selected achievements: ◦… Show more • Created a comprehensive digital marketing strategy across multiple channels (landing pages, PPC, email, social media, and content marketing) for MOL product brands.• Led complex online marketing campaigns from concept to execution, managed all connected agencies and budget.• Improved MOL’s digital touchpoints with special focus on web and intranet channels.• Managed digital media buying process, including social media and PPC campaigns.Selected achievements: ◦ Launched the digital presence of Fresh Corner gastro brand for CEE region: including a website in 4 languages, social channels & content, newsletters, and PPC campaigns. ◦ Realized a 40% cost saving on web infrastructure and maintenance costs by centralizing 80 MOL Group website and utilizing Jira for ongoing maintenance. ◦ Built a LinkedIn community of 100.000 followers by establishing content calendar and media buying process. Developed content strategy and led its execution. Show less -
Online Marketing Manager & Crm Project LeadPhilips Lighting 2011 - 2012• Implemented the SAP CRM Sales & Marketing module across CEE countries in B2B channel to improve efficiency and transparency.• Managed and administered CRM campaigns, measured efficiency and ROI, and generated leads for account managers.• Enhanced and maintained web presence to meet customer needs. ◦ Realized a 5% improvement in operational gross margin by introducing a quotation module, which made the sales process more transparent and freed up 20% of logistics time… Show more • Implemented the SAP CRM Sales & Marketing module across CEE countries in B2B channel to improve efficiency and transparency.• Managed and administered CRM campaigns, measured efficiency and ROI, and generated leads for account managers.• Enhanced and maintained web presence to meet customer needs. ◦ Realized a 5% improvement in operational gross margin by introducing a quotation module, which made the sales process more transparent and freed up 20% of logistics time in order administration. Show less -
Marketing Communications Manager CeePhilips Lighting 2008 - 2010• Led a regional team of 2, managed a 250 MHUF regional budget, delivered strategic projects. • Planned and managed B2B marketing campaigns across CEE region. • Managed brand innovation and renewal projects to expand brand presence. • Coordinated product launch activities in key markets, developed all neccessary tools. ◦ Created an innovative LED Lighting introduction toolkit with special events for architects. This toolkit was later introduced in Germany and… Show more • Led a regional team of 2, managed a 250 MHUF regional budget, delivered strategic projects. • Planned and managed B2B marketing campaigns across CEE region. • Managed brand innovation and renewal projects to expand brand presence. • Coordinated product launch activities in key markets, developed all neccessary tools. ◦ Created an innovative LED Lighting introduction toolkit with special events for architects. This toolkit was later introduced in Germany and other Western European countries as best practice. Show less
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Marketing Manager HungaryPhilips Lighting 2005 - 2007• Developed and implemented the marketing plan and product launch strategy for B2B segment. • Organized client events, trade shows and managed collateral marketing materials. • Led customer satisfaction surveys and actions based on the results.
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Product ManagerPhilips Lighting 2002 - 2004• Executed product launches, measured results• Monitored the market trends and the competitor activities• Provided technical support and training to the sales team and customers
Gábor Birinyi Skills
Gábor Birinyi Education Details
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Marketing -
Engineering -
Online Marketing AcademyWebdesign, Seo, Google Analytics, Google Adwords
Frequently Asked Questions about Gábor Birinyi
What company does Gábor Birinyi work for?
Gábor Birinyi works for Hovány Csoport
What is Gábor Birinyi's role at the current company?
Gábor Birinyi's current role is Head of Marketing.
What is Gábor Birinyi's email address?
Gábor Birinyi's email address is gbirinyi@mol.hu
What schools did Gábor Birinyi attend?
Gábor Birinyi attended Edutus Egyetem, Óbuda University, Online Marketing Academy.
What skills is Gábor Birinyi known for?
Gábor Birinyi has skills like Marketing Communications, B2b, Online Marketing, Web Project Management, Email Marketing, Event Management, Seo, Trade Marketing, International Marketing, B2b Marketing, Product Marketing, Direct Marketing.
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Gabor Birinyi
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Gábor Birinyi
Hungary
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