iMDS is a B2B2C adtech scale up, whose ad monetization and audience engagement solutions are used by the world’s top publishers to drive engagement, traffic, and conversion. iMDS was formerly the Synacor Portal and Advertising group and was aquired in 2021.• P&L responsibility for the Engagement line of SAAS products focused on Publishers and Service Providers in the North American cable, streaming and telecom industry. • In partnership with the sales organization, establish lock-in… Show more iMDS is a B2B2C adtech scale up, whose ad monetization and audience engagement solutions are used by the world’s top publishers to drive engagement, traffic, and conversion. iMDS was formerly the Synacor Portal and Advertising group and was aquired in 2021.• P&L responsibility for the Engagement line of SAAS products focused on Publishers and Service Providers in the North American cable, streaming and telecom industry. • In partnership with the sales organization, establish lock-in between product and channel management through alignment of common goals and targets.• Established programs focused on revenue growth, churn reduction and maximizing contribution margin.• Achieved 116% of targets in the first year.• Effective customer portfolio management lead to 95% customer retention and limiting churn to less profitable customers. • Executive sponsor Floatleft, an OTT and TVE SaaS platform. • Built and lead a highly effective and efficient cross functional team of product line managers, UX designers, and account managers with 100% retention rate during a time of significant corporate change. Show less

Leveraging on successful experience in product and marketing management – driving innovation, optimization, transformation, digitalization, and monetization in start-up business operations, invested, and co-founded in Glowtox Treatments, Canada’s first 100% at-home cosmetic treatment service, offering Botox and other products in the comfort of consumer’s homes.Provide strategic product and marketing leadership to achieve product-market fit and define the go to market plan. Envisioned… Show more Leveraging on successful experience in product and marketing management – driving innovation, optimization, transformation, digitalization, and monetization in start-up business operations, invested, and co-founded in Glowtox Treatments, Canada’s first 100% at-home cosmetic treatment service, offering Botox and other products in the comfort of consumer’s homes.Provide strategic product and marketing leadership to achieve product-market fit and define the go to market plan. Envisioned, designed, and executed brand building, profit-growing initiatives, while guiding product strategy. Show less

A leader of identify, access management and ad monetization solutions for global communication service providers. Synacor’s Portal and Advertising group was acquired by iMedia Brands in 2021• Lead the Portal and Advertising product line of consumer facing news and entertainment websites and apps for CE and ISP customers such as AT&T, Verizon, Centurylink, Windstream, Lenovo and Toshiba. A line of business with $22M ARR. • Built the product platform to support over 40 customers… Show more A leader of identify, access management and ad monetization solutions for global communication service providers. Synacor’s Portal and Advertising group was acquired by iMedia Brands in 2021• Lead the Portal and Advertising product line of consumer facing news and entertainment websites and apps for CE and ISP customers such as AT&T, Verizon, Centurylink, Windstream, Lenovo and Toshiba. A line of business with $22M ARR. • Built the product platform to support over 40 customers, averaging over 17 million monthly unique visitors and over 200 million monthly page views.• Lead and managed the User Experience team, providing UX strategy and design to all product lines across the company. • Board member, Synacor Canada Show less

Award-winning mobile product design consultancy specializing in new product launches and technology showcases for consumer brands. A key strategic product development partner for FP500 companies including Intel, Salesforce, Blackberry, Adobe, Sony, Walmart, Best Buy, IBM, HP, Motorola, and Visa. Acquired by Synacor in 2013.• Launched and scaled from zero to a successful exit via sale to Synacor, Inc.• Responsible for general management and executive leadership.• Responsible for… Show more Award-winning mobile product design consultancy specializing in new product launches and technology showcases for consumer brands. A key strategic product development partner for FP500 companies including Intel, Salesforce, Blackberry, Adobe, Sony, Walmart, Best Buy, IBM, HP, Motorola, and Visa. Acquired by Synacor in 2013.• Launched and scaled from zero to a successful exit via sale to Synacor, Inc.• Responsible for general management and executive leadership.• Responsible for go-to-market strategy and execution with a focus on building effective sales channels with key partners and customers.• Lead all sales, proposals and account management.• Lead and execute marketing including creating “We Are Embedded”, a multi award-winning blog and video series focused on the shift to mobile-first experiences.• Launched and successfully funded one of Canada’s first Kickstarter campaigns: the Chameleon Launcher; ultimately licensing the product internationally to wireless carriers.• Work featured in Engadget, Mashable, BGR, GigaOM, Time Magazine and won multiple international awards for application design and development. Show less