Lead and manage a business unit comprising writers, designers, and managers, overseeing the development of high-quality content and ensuring creative standards are met.Set and implement the overall tone, voice, and messaging strategy for the brand across various platforms, ensuring consistency.Develop strategic insights and long-term content strategies that align with marketing goals and evolving consumer trends.Represent the copywriting team in cross-functional meetings, driving collaboration and ensuring integration into broader campaign goals.

Developed creative concepts and high-quality copy for multi-channel campaigns, aligning copy with overarching campaign goals and visual strategies.Led brainstorming sessions, contributing innovative ideas to enhance marketing strategies while mentoring junior writers to ensure quality, tone, and consistency.Owned complex projects requiring a deep understanding of audience and brand positioning, ensuring timely delivery of content.Stayed up-to-date with trends in marketing, consumer behavior, and copywriting to maintain relevance and impact.

Initiates the conceptualization and execution of VERY EDGY campaign ideas that would find expression across appropriate media channels for agency’s clients or new business prospects.

I am coordinating the development and implementation of special projects to facilitate sensitization on climate change and other environmental matters.Projects that require an intricate combination of creative writing, education and strategy.

Teaching specific areas such as Essay Writing and English Grammar in the Use of English to first and second year students at the University of Ibadan.

Conducting research, interviews and writing feature articles centered on the environment; from global warming to oil spillage.

Posted to Immaculate Conception College by the National Youth Service Corps (NYSC) Scheme. I was engaged in the language department of the college and also taken in students’ extracurricular activities.

Public Relation Officer; National Association of Students of English and Literary Studies, University of Ibadan Chapter - 2009Vice President; Arts Literary and Debating Society, University of Ibadan 2008/2009, President; Arts Literary and Debating Society 2009/2010 and 2010/2011 sessions National Director of Literary Development/Editor in Chief; National Association of Student of English and Literary Studies 2009 - 2011 Deputy Editor in Chief; Redeemed Christian Fellowship, University of Ibadan 2010 - 2011Public Relations Officer, University of Ibadan Literary and Debating Society 2010/2011 session.

Organized the 4th International Conference of Students of English and Literary Studies (ICOSELS) which held at Ahmadu Bello University, Zaria from 30th January 2011 till 5th Of February 2011.Edited Langauture, the official magazine for the conference.Improved the relationship between students of English and Literary studies in higher instutions in the country

Trained speakers in the faculty of Arts in the art of Oratory.Won the University of Ibadan interfaculty debate trophy tagged JAW WAR for two successive.