Gabriel Fleming

Gabriel Fleming Email and Phone Number

Digital growth leader: merchandising, CRO, CRM, content and marketing. Lover of smart spreadsheets and perfectly formed sentences. People person. Bookworm. @ Audible.co.uk
london, greater london, united kingdom
Gabriel Fleming's Location
London, England, United Kingdom, United Kingdom
Gabriel Fleming's Contact Details

Gabriel Fleming work email

Gabriel Fleming personal email

n/a
About Gabriel Fleming

I’m closing in on 10 years at Audible: the best company I’ve ever worked for, the best product I’ve ever sold, and the longest I’ve ever stayed in one industry. Over the years I’ve done different roles for the company, variously marketing audiobooks, Audible membership and new product launches. I’ve owned the revenue bottom line, helped launch Audible Latino, helped relaunch Audible UK, led a multi-talented global marketing team and met both the greatest footballer and the greatest writer of all time (Ian Wright and Irvine Welsh, obviously). Before Audible I’ve was a journalist for EMAP, a merchandising manager for Tesco and Amazon and a volunteer in Mansfield and Nigeria for VSO. My biggest source of energy is the people around me, and I love working with colleagues who are humble, focused and passionate about what they do. Get in touch on LinkedIn or gabefleming@gmail.com.

Gabriel Fleming's Current Company Details
Audible.co.uk

Audible.Co.Uk

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Digital growth leader: merchandising, CRO, CRM, content and marketing. Lover of smart spreadsheets and perfectly formed sentences. People person. Bookworm.
london, greater london, united kingdom
Website:
audible.co.uk
Employees:
75
Gabriel Fleming Work Experience Details
  • Audible.Co.Uk
    Head Of Global Traffic And Conversion
    Audible.Co.Uk Nov 2023 - Present
    London, England, United Kingdom
    *Spearhead Audible's global growth strategy within the Amazon ecosystem across multiple regions: Europe, Asia-Pacific, North America, and Latin America, spanning 11 countries.*Orchestrate a global team of directors responsible for content, CRO, CRM, UX , promotions and affiliate marketing.*Leverage advanced forecasting methodologies and cutting-edge reporting tools to provide insightful and accurate analyses of market trends, consumer behaviors, and performance metrics, enabling data-driven decision-making.*Report directly to the C-suite leadership and deliver compelling strategic presentations, highlighting key initiatives, progress updates, and actionable recommendations to drive sustained growth, market expansion, and competitive advantage.
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  • Audible.Co.Uk
    Director, Growth Marketing
    Audible.Co.Uk Jun 2022 - Feb 2024
    London, England, United Kingdom
    *Building a growth strategy for Audible by via Amazon-owned websites, apps, devices and outbound marketing.*Managing CRO and test roadmaps across all surfaces.*Reporting, forecasting and analytics; diving deep to identify issues and amplify opportunities. *Managing a high-performing team covering promotions, content marketing, devices, CRM and CRO.*Leading a global project to streamline resources across multiple marketplaces.
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  • Audible.Co.Uk
    Product Marketing Director
    Audible.Co.Uk Nov 2020 - Jun 2022
    London, England, United Kingdom
    *Led the customer experience workstream and GTM for a relaunch of Audible UK*Working with Brand, Product, Tech and C-level leadership to ensure best-in-class UX/UI *Dotted line management of stakeholders across Marketing, Content Discovery and CRM to project manage end-to-end UX/UI launches across all surfaces and touchpoints*Co-ordinate cross-functional testing and optimisation roadmap*Led qualitative research study to inform multi-channel marketing and brand campaign*Developed and owned business strategy for third party podcasts.
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  • Audible.Co.Uk
    Senior Manager, Content Discovery
    Audible.Co.Uk Mar 2018 - Nov 2020
    London, England, United Kingdom
    *Ownership of UK revenue, including deep dives into finance and engagement metrics, using Adobe Analytics, Tableau and various internal platforms*Ownership of UK merchandising, content and digital engagement strategy*Instilled a culture of continuous testing and learning in an editorial-focused team*Content discovery lead for the launch of Audible Latino in the US*Introduced a new reporting structure to understand the customer impact of editorial features.
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  • Audible.Co.Uk
    Editorial Merchandising Manager
    Audible.Co.Uk Sep 2014 - Mar 2018
    London, United Kingdom
    *Co-ownership of UK merchandising and content calendar*Managing editorial features from conception to execution*Launched Daily Deals, driving triple-digit YoY growth and successfully pitching to ‘big five’ publishers*Launched Whispersync for Voice service for Audible Australia*Financial reporting to senior management*Line managing contractors and permanent staff.
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  • Tesco
    Web Trade Manager
    Tesco Oct 2012 - Sep 2014
    Welwyn Garden City
    *Led on e-commerce strategy for Sports & Leisure *'Digital champion’ in a traditionally store-focused commercial team*Sales presentations and negotiations with suppliers*Consistent YoY growth in category-level visits and sales.
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  • Amazon
    Uk Cross-Site Merchandiser
    Amazon Jul 2011 - Oct 2012
    Slough
    *Editing the Amazon.co.uk homepage and key cross-site pages.*Owner of editorial standards and style across the site.*Designing and teaching the ‘Writing the Amazon Way’ internal communications course.*Merchandising lead for Christmas events and other seasonal promotions including Black Friday: the UK’s largest ever online retail event at the time, driving 8-figure revenue in five days.
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  • Amazon
    Site Merchandiser, Consumer Electronics
    Amazon Apr 2010 - Jul 2011
    Slough, United Kingdom
    *Marketing and content lead for PCs and computing*Led successful go-to-market plans for companies including Samsung, Sony and Apple*Content lead for UK launch of Intel Core processor range and Google Chromebook laptops*Presented on user experience best practice to 400 vendors for Amazon content summits.
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Gabriel Fleming Skills

Copywriting Online Marketing Editorial Editing Content Management Content Strategy Copy Editing Publishing Proofreading Cms Cross Functional Team Leadership Leadership Project Management

Gabriel Fleming Education Details

Frequently Asked Questions about Gabriel Fleming

What company does Gabriel Fleming work for?

Gabriel Fleming works for Audible.co.uk

What is Gabriel Fleming's role at the current company?

Gabriel Fleming's current role is Digital growth leader: merchandising, CRO, CRM, content and marketing. Lover of smart spreadsheets and perfectly formed sentences. People person. Bookworm..

What is Gabriel Fleming's email address?

Gabriel Fleming's email address is ga****@****n.co.uk

What schools did Gabriel Fleming attend?

Gabriel Fleming attended Middlesex University, Graveney Secondary School.

What skills is Gabriel Fleming known for?

Gabriel Fleming has skills like Copywriting, Online Marketing, Editorial, Editing, Content Management, Content Strategy, Copy Editing, Publishing, Proofreading, Cms, Cross Functional Team Leadership, Leadership.

Who are Gabriel Fleming's colleagues?

Gabriel Fleming's colleagues are Jessica Messina, Monika Kocian, Mariele Runacre Temple Cdg, Vincenzo Marino Picciola, Fatima Mahdavi, Yuki B., Piers Hampton.

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