Head Of Marketing And Commercial Strategy
CurrentDriving the marketing and commercial strategy for the new Canecão, most iconic cultural complex of Rio.
Nov 2024 - Present
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Gabriel Hackme Email & Phone Number
Canecão :: Marketing | Sponsorship | Advertising | Events | Entertainment | Culture | Music | Sports | ESG | Tax Incentive Laws
at
Bonus Klefer Empreendimentos
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✓ Verified Jul 2026
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Profile completeness 86%
Current company
Role
Canecão :: Marketing | Sponsorship | Advertising | Events | Entertainment | Culture | Music | Sports | ESG | Tax Incentive Laws
Location
Rio De Janeiro, Brazil
Who is Gabriel Hackme? Overview
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Gabriel Hackme is listed as Canecão :: Marketing | Sponsorship | Advertising | Events | Entertainment | Culture | Music | Sports | ESG | Tax Incentive Laws at Bonus Klefer Empreendimentos, based in Rio De Janeiro, Brazil. AeroLeads shows a matched LinkedIn profile for Gabriel Hackme.
Gabriel Hackme previously worked as Head of Marketing and Commercial Strategy at Bonus Klefer Empreendimentos and Head of Sponsorship and Brand Experience at Prio. Gabriel Hackme holds Comunicação Social Com Habilitação Em Propaganda E Marketing from Escola Superior De Propaganda E Marketing.
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Profile bio
About Gabriel Hackme
Project Manager specializing in sponsorship and licensing across entertainment and culture, now stepping into the role of Head of Marketing and Commercial Strategy at Canecão. Previously at PRIO, developed the “I Love PRIO” sponsorship platform, expanding projects from 16 to 44 in one year with investments exceeding BRL 35 million in high-impact projects. Directed cultural and sports sponsorships such as the PRIO Festival de Inverno, Teatro PRIO, ArtRio, Rio Marathon, and PRIO Paralympics Team, strengthening PRIO’s commitment to social impact as part of its success. At Som Livre, generated over BRL 4 million annually through partnerships with major brands in live events and campaigns. Skilled in brand partnerships, branding, media and PR strategy, and end-to-end execution of sponsored projects.
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5 roles
Gabriel Hackme work experience
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Head Of Sponsorship And Brand Experience
Leadership in the creation and implementation of the I Love PRIO platform, which brings together cultural, sports, and social sponsorships. Increasing from 16 to 44 sponsored projects in a year, consolidating the presence in events of high impact mainly in Rio de Janeiro and placing the organisation as a lovebrand of B2B.Projects in the Culture sector: Teatro PRIO (Jockey Rio) (Theater), ArtRio, PRIO Festival de Inverno (PRIO Winter Festival), PRIO Blues & Jazz Festival, Doce Maravilha (Music Festival), MECA (Music Festival), Prêmio da Música Brasileira (Brazilian Music Awards), Prêmio PRIO do Humor (PRIO Comedy Awards), Instituto Ziraldo (Ziraldo Institute), Fronteiras do Pensamento (Internacional Intellectual Conference), Cidade Matarazzo (Restoration), Carandaí 25 (Fashion Event), art exhibitions such as The Little Prince, Banksy, Frida Kahlo and Mundo Zira (Zira World).Projects in the Sports sector: PRIO Paralympics Team, FIA World Endurance Championship (McLaren), Porsche Carrera Cup Brasil, Dream Tour (Surf), Rio Marathon, Night Run, Circuito das Estações (Seasons Run Circuit).Projects in the Social Responsibility sector: Instituto Reação, Instituto Vini Jr, Favela Brass, Instituto Todos na Luta, Instituto Dona de Si, Rede Cruzada, Sem Barreiras, Orquestra Sinfônica Brasileira, Escola de Gente, inter alia.
Oct 2022 - Jun 2024
Brands Partnership Specialist
Management and prospection of commercial projects for more than 70 artists, as well as sponsorship for more than 10 brands in events and music festivals.Management of more than 100 licensing projects and sponsorships, besides more than 5 clients accounts sponsored in events owned by the organisation.Fundraising more than R$ 4MM per year for commercial projects involving artists and events, using marketing strategies and relationship with clients such as Ambev, Heineken, Grupo Petrópolis, Banco do Brasil, Estácio, Netshoes, Rappi, inter alia.
Jul 2016 - Sep 2022
Marketing Analyst
Jul 2014 - Jul 2016
Communication And Events Analyst
Coordination of events such as product launch, conventions, workshops, encouragement of travels abroad and ceremonies with authority – Rally Dakar, Launch of MICHELIN (XM2, PRIMACY 3 and Pilot Road 3 tires), South America MICHELIN prizes, Green Nation Fest, inter alia.
Oct 2010 - Feb 2014
2 education records
Gabriel Hackme education
Comunicação Social Com Habilitação Em Propaganda E Marketing
Education record
Els Language Centers - Vancouver, Canada
FAQ
Frequently asked questions about Gabriel Hackme
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What company does Gabriel Hackme work for?
Gabriel Hackme works for Bonus Klefer Empreendimentos.
What is Gabriel Hackme's role at Bonus Klefer Empreendimentos?
Gabriel Hackme is listed as Canecão :: Marketing | Sponsorship | Advertising | Events | Entertainment | Culture | Music | Sports | ESG | Tax Incentive Laws at Bonus Klefer Empreendimentos.
Where is Gabriel Hackme based?
Gabriel Hackme is based in Rio De Janeiro, Brazil while working with Bonus Klefer Empreendimentos.
What companies has Gabriel Hackme worked for?
Gabriel Hackme has worked for Bonus Klefer Empreendimentos, Prio, Som Livre, and Michelin.
How can I contact Gabriel Hackme?
You can use AeroLeads to view verified contact signals for Gabriel Hackme at Bonus Klefer Empreendimentos, including work email, phone, and LinkedIn data when available.
What schools did Gabriel Hackme attend?
Gabriel Hackme holds Comunicação Social Com Habilitação Em Propaganda E Marketing from Escola Superior De Propaganda E Marketing.
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