I create Illustrations and Concept Design for clients. I am also working on creating indie mobile and video games at TailCraft Studio by providing concepts, in-game assets, marketing art, game UX & UI.My portfolio: https://www.artstation.com/fuxia
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Illustrator And Concept ArtistFreelance Sep 2017 - PresentCluj-Napoca, Cluj, Romania- Illustrations and visuals required for teasers, social media, marketing campaigns, ads and posters- Creature, environment concept art (mainly fantasy-themed)- 2D assets for games- Provide support and assistance for development team with graphic resources, assets and specs when needed.
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Ux DesignerFreelance 2014 - PresentCluj-Napoca, Cluj, RomaniaUX design for video games primarily (also had projects on websites, mobile apps, software, AR & VR in the past).Main activities:- Research, moodboarding- UX, UI design- Prototyping- Logo, business Identity- Illustrations and marketing materials
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Founder & Indie Game DevTailcraft Jan 2020 - PresentCluj-Napoca, Cluj, RomaniaUX, Concept Art, Illustration, 3D modelling & texturing and aiding team members in other tasks required in creating Indie Games. -
Product DesignerRevian Labs Sep 2018 - Nov 2019Cluj-Napoca, Cluj, RomaniaSole designer & artist in the team. My responsibilities ranged from UX, concept art, texturing, skins, marketing and promo illustrations.Released Temple CrashTemple Crash is a free to play mobile game published on Google Play.The mechanics feature an endless runner, where you have to evade various traps, collect rewards and compete with friends on a high score. -
Experience DesignerIquest Group Dec 2017 - Oct 2018Cluj-Napoca, Cluj, RomaniaMain activities:- Product design for bleeding edge technology- AR research- HoloLens software UX design- Wireframes, prototyping- Website designs- Logo and business Identity- Illustrations -
Product DesignerPago Plateste Apr 2016 - Apr 2018Bucharest, RomaniaContext- UI&UX design for the website, iOS and Android mobile app- Wireframe and prototyping- Logo and Business Identity- Advertising graphics (banners, social media posts, ads, visual graphics for marketing campaigns and contests)- Print design (magazine, flyers, brochures, templates)- Frame-by-frame 2D complex illustrated animation for a TV commercial advertising a mobile app- Constant quality check and progress observation of fellow team members through on-point contributions and relevant suggestions- Participate in design, branding and concept art meetings, workshops, conventions or meetings- Actively work with the other departments to ensure the quality of designs- Provide support and assistance for development team with graphic resources, assets and specs -
Graphic DesignerGap Advisors Apr 2014 - Nov 2017Bucharest, RomaniaMy main activities:- Advertising graphics (banners, social media posts, ads, visual graphics for marketing campaigns and contests);- Product photography for the later use in social media ads and marketing strategies;- Gather existing artifacts and branding materials from customer;- Ensure that the graphic visuals clearly communicate the message, copyright and specifications given from the other team departments;- Build visual graphics based on client target audience, branding materials and taking in consideration industry latest trends;- Actively work with the other departments to ensure the quality of the visuals.Software used:- Adobe Photoshop;- Adobe Illustrator;- Adobe After Effects;- Adobe Lightroom; -
User ExperienceCleversoft Mar 2014 - Nov 2017Bucharest, RomaniaDuring this time I had worked on various projects and clients, providing different design services while managing and teaching a small team of designers to accomplish best visual graphics for clients in due time.Main activities:- Customer research and moodboards before starting developing any design project.- UX&UI design for website and mobile apps (starting with wireframes and then prototyping, design is later on being built over client brand identity, feedback and specifications given in order to better support the business);- Logo and business Identity for companies and shops;- Advertising graphics (banners, social media posts, ads, visual graphics for marketing campaigns and contests);- Product design (packaging design, labels, billboard and shop exterior graphic design);- Print design (magazine, flyers, brochures, templates);- Frame-by-frame 2D illustrated animation;- Illustrations and UI for mobile games;- Concept art and illustrations for 2D mobile games;- Character, environment and weapon concept art;- Various illustrations required for teasers, social media, marketing campaigns, ads and posters;- Game level design;- Constant quality check and progress observation of fellow team members through on-point contributions and relevant suggestions;- Participate in design, branding and concept art meetings, workshops, conventions or meetings;- Actively work with the other departments to ensure the quality of designs;- Provide support and assistance for development team with graphic resources, assets and specs.Software used:- Adobe Photoshop;- Adobe Illustrator;- Adobe Indesign;- Adobe After Effects;- Adobe Premiere Pro;- Adobe Lightroom;- Corel Draw;- High-Logic Font Creator;- Invision for website prototyping;- UX Pin for prototyping;- Flinto for mobile app prototyping;- Microsoft Office Powerpoint;- Microsoft Office Word;- Microsoft Office Excel;
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Concept ArtistCleversoft Nov 2013 - Mar 2014Bucharest, RomaniaThe work experience I have gained here helped me kick-start my graphic design career because I was able to accomplish tasks and learn many skills from the team I was working with and also from constant challenges that can arise in indie video game development industry.Here I was tasked with the following activities:- Moodboards, resource gathering and reference materials for creating beautiful worlds required in development of immersive video games;- Character, environment and weapon concept art;- Various illustrations required for teasers, social media, marketing campaigns, ads and posters;- Game level design;- UI&UX for video games (including designing and painting skill icons, achievements, challenges art, intro, help, in-game guidance, game tutorials and more);- Digital painting textures for 3D objects required for mobile games;- Provided help for development team in Unity Engine for environment settings and light sources, skybox and various other necessities required; - Constant quality check and progress observation from fellow team members through on-point contributions and relevant suggestions;- Actively work with the other departments to ensure the quality of design, art and game development progress;- Provide support and assistance for development team with graphic resources, assets and specs;Software used:- Adobe Photoshop;- Adobe Illustrator;- Adobe Indesign;- Paint Tool SAI;- Marmoset Toolbag;- 3D Coat;- Unity engine;
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Concept ArtistTedra Soft Sep 2015 - Dec 2015Bucharest, RomaniaMy main activities were:- Moodboards, resource gathering and reference materials before starting design development of mobile indie games;- Character, environment concept art;- Various illustrations required for teasers, banners, social media, marketing campaigns, ads and posters;- Game level design;- UI&UX for mobile games;- Actively work with the other departments to ensure the quality of design, art and game development progress and receiving on-point contributions and relevant suggestions;- Provide support and assistance for development team with graphic resources, assets and specs;Software used:- Adobe Photoshop;- Adobe Illustrator;- Paint Tool SAI; -
Concept Artist & Ui DesignerReckless Ambition Sep 2015 - Oct 2015Bucharest, RomaniaHelped in development and launch of HalloMania, a mobile game on Google Play Store.My main activities were:- Moodboards, resource gathering and reference materials ;- Concept art;- Various illustrations required for teasers, banners, social media, marketing campaigns, ads and posters;- Game level design;- UI&UX for mobile games;- Actively work with the other departments to ensure the quality of design, art and game development progress and receiving on-point contributions and relevant suggestions;- Provide support and assistance for development team with graphic resources, assets and specs;Software used:- Adobe Photoshop;- Adobe Illustrator;- Paint Tool SAI;
Gabriela Borta Education Details
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Gheorghe SincaiMathematics And Computer Science -
Alexandru LahovariMathemathics-Computer Science
Frequently Asked Questions about Gabriela Borta
What company does Gabriela Borta work for?
Gabriela Borta works for Tailcraft
What is Gabriela Borta's role at the current company?
Gabriela Borta's current role is Illustrator and Concept Artist.
What schools did Gabriela Borta attend?
Gabriela Borta attended Gheorghe Sincai, Alexandru Lahovari.
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Gabriela Borta
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