Gabriela Puhl Email & Phone Number

Montreal, Quebec, Canada

Montreal, Quebec, Canada

• Developed digital marketing strategies, resulting in a 25% increase in customer retention within six months.
• Cultivated strategic partnerships with prominent B2B clients such as Sports Experts, Sail, and Mountain Equipment Company, driving a 20% increase in brand awareness.
• Developed a sales team's training and rewards program using the platform Endvr.
• Kept continuous contact with sales reps, providing the tools and assets necessary to boost sales.
• Led a program to foster the women’s golf community, increasing brand engagement in the province of Ontario.
• Managed a team of professionals to create compelling and relevant content.

Montreal, Quebec, Canada

• Achieved a highly successful brand launch, surpassing goals by 10% in the second year, which led to business growth.
• Directed the design of a sophisticated packaging system for a diverse product range, meeting transportation and sustainability regulations.
• I created a website and a suite of communication assets to enhance brand visibility and engagement.
• Produced videos for brand presentations to main accounts and investors.
• Responsible for investment decisions and budget management

Montreal, Quebec, Canada

• Managed to negotiate new contracts with major accounts, resulting in a successful deal of $500k in just two months.
• Collaborated with the merchandising teams of grocery chains Metro and Sobeys to better expose the products in-store.
• Conducted market research and utilized data analysis to develop a successful sales strategy, resulting in a 20% increase in client satisfaction.
• Eliminated delivery issues, leading to 100% on-time fulfillment. Secured discounts with suppliers, saved $100k in 1 year.

Brazil

• Sold the wine successfully to elite restaurants in the country, including Michelin-star restaurants Dom and Mocotó.
• Increased direct sales to consumers by 50% and raised brand equity through digital marketing.
• Organized and executed highly successful wine-tasting events, attracting an average of over 200 attendees and resulting in a 15% increase in sales.
• Introduce one of the wine brands to the chain of boulangeries, Le Pain Quotidien. In 12 months, the wine became the house wine.
• Created a packaging system that won a Gold Award for Best Packaging, the most important award in the category in Brazil.
• Handled public relations for managing digital marketing strategies and social media platforms, leading to achieving established goals and objectives.

Brazil

• Established eight wine brands targeting different customer segments.
• Managed and participated in events and tastings across various states within the country.
• Developed a sommelier and server training program across the country.
• Through effective marketing campaigns, drove significant growth in brand awareness and engagement.

Brasil

• Created the "Tangerines Go to School" campaign, involving a team of animators and a nutritionist visiting 20 schools to promote the importance of vitamin C-rich fruits. Generated significant media coverage and secured.
• Organized events for approximately 500 workers to engage the workforce effectively.
• Introduced new products, including the Cara-Cara orange variety, to the market.
• Collaborated with agencies to conduct tastings in grocery stores, enhancing product visibility and consumer engagement.

Postgraduate Degree, Marketing

Writing For Marketing And Advertising, Marketing, A+

Course, Javascript, A

Course, Html/Css, A

Course, Marketing Strategy, A

Bachelor'S Degree, Commercial And Advertising Art

Course, Introduction Do Marketing, A

Online Marketing Certificate

User Experience, A+

Certificate, Fashion/Apparel Design

Course, Brand Management, A

Course, Html/Css, A