Gabriela Forti work email
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Gabriela Forti personal email
Hello! Welcome ⭐Get to know a bit about my professional journey and the experiences that have driven my success!With over 8 years of experience in content and marketing, I am focused on creating effective strategies for growth and engagement. Throughout my career, I've been involved in developing digital campaigns and leading creative teams, always aiming to deliver meaningful results for the brands I’ve worked with. My expertise stands out for combining strategic analysis with high-quality content creation, ensuring a comprehensive and integrated approach to achieving success in marketing initiatives. Some of the key skills and experiences I’ve developed include:• Ability to perform detailed analyses of campaign and content performance, generating analytical reports to guide decisions and optimize future actions;• Specialization in creating and implementing social media strategies, with experience in managing editorial calendars and effectively planning content distribution;• Experience in designing and developing growth-focused campaigns with SEO optimization to ensure greater organic visibility and long-lasting results;• Skill in crafting persuasive, high-quality texts, creating effective content distribution strategies, and leading successful teams, promoting a collaborative and innovative environment that drives project development and creative excellence;• Leadership in creating landing pages and advertising assets, focusing on maximizing conversion rates and campaign impact.Marketing Coordinator | Strategic Content | Copywriting | Social Media | Branding | Campaign Management | Content Marketing | SEO (Search Engine Optimization) | Content Planning | Editorial Calendar | Digital Marketing | Inbound Marketing | Storytelling | Conversion Rate Optimization (CRO) | Trend Monitoring | Campaign Management.My contacts:✉️ Email: gabrielasgforti@gmail.com 📞 Phone/WhatsApp: +55 11 9.4805-3755📍 Dublin, Ireland – Open to In-Person, Remote, and Hybrid work.Let’s discuss how my experience can drive your company's growth and success!
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Content Partner LeadWinclapSão Paulo, Sp, Br
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Communications CoordinatorKovi 2023 - Present• Continuous collaboration with various teams to gather insights and implement improvements in creative production;• Designed and executed growth-focused campaigns, resulting in record-breaking lead generation and significant sales increases;• Led the development of landing pages and campaign materials targeted at app drivers, achieving a 450% reduction in cost per lead compared to the general site;• Built and managed a team of 4, coordinating all recruitment and onboarding processes, reaching 100% promoters in the e-NPS survey during this period;• Ensured all visual materials and campaigns complied with brand quality standards and guidelines, conducting market research and competitive analysis.• Results: Led SEO optimization efforts, improving the average position of non-branded keywords by 30%, generating 13,783 new organic users per week. Additionally, spearheaded social media strategies, achieving a 110% increase in post reach compared to the previous semester.• Technical Skills: Communication strategy planning, internal and external communication management, marketing campaign coordination, crisis communication management, metrics analysis, institutional content development. -
Senior Content AnalystKovi 2022 - 2023• Created and implemented social media strategies to ensure a constant flow of relevant content, aimed at increasing brand awareness and engagement;• Conducted A/B testing to identify the most effective messaging for different audience segments, optimizing communication to maximize campaign impact and effectiveness;• Responsible for creating the brand manifesto and tone of voice guide, leading the rebranding process, and conducting team training to ensure consistent tone application, as well as ongoing tone curation.• Results: Developed persuasive, high-quality copy, boosting the lead-to-sale conversion rate from 9% to 11.5%, driving commercial results; • Created effective content distribution strategies, increasing organic leads from 1,050 to an average of 2,500 per week, strengthening digital performance;• Developed Black Friday campaign strategy and materials, surpassing the sales target by 11% and reducing cost per lead by 18%, setting a new performance record.• Technical Skills: Content strategy creation, writing and editing, editorial calendar management, performance metric analysis, SEO optimization, multimedia content development, creative team coordination.
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Content Analyst | Freelance CopywriterKovi 2020 - 2022• Conducted performance analyses of campaigns and content, generating detailed reports using tools such as Buzzmonitor, Google Analytics, and SemRush to optimize results and strategies;• Developed and edited materials for email campaigns, landing pages, social media, blogs, websites, and SMS, ensuring message consistency and alignment with brand goals;• Wrote scripts for institutional videos and paid media content, aligning storytelling with the brand's marketing strategy;• Managed and optimized SEO-focused content, as well as projects using platforms such as Asana and Slack;• Collaborated with designers and videographers to script and produce audiovisual content, ensuring integration between visual storytelling and text-based communication.• Results: Crafted highly conversion-focused copy for Meta Ads and Google Ads campaigns, increasing acquisition by 70% and generating a record of 4,317 leads during the period;• Developed the editorial calendar and created strategic content for social media, increasing Instagram followers by 77% and driving social media traffic to the website up by 230% within six months;• Structured and executed the marketing strategy for Kovi’s Feirão event, resulting in 3,670 landing page visits, full booking of available appointments, and 78 sales on the day of the event.• Technical Skills: Strategic content creation, copywriting, content review and editing, editorial calendar management, SEO optimization, performance metrics analysis, market trend research.
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Social Media AssistantAgência Spul 2019 - 2020• Creation and development of engaging content for social media, adapting it for platforms such as Facebook, Instagram, Twitter, and LinkedIn, with a focus on audience engagement. • Development of content for small businesses, serving 8 clients from different sectors, ensuring personalization and effectiveness of campaigns. • Management and planning of editorial calendars, organizing and structuring strategic publications to maximize reach and consistency of communication on social media. • Use of data insights to guide content decisions, analyzing performance metrics to enhance strategies and ensure better results. -
Copywriting InternTibério Construções E Incorporações S/A 2018 - 2019Greater São Paulo Area• Creation and development of content for various channels, including online and offline materials such as blogs, social media, and email marketing campaigns, ensuring consistency in communication. • Editing and proofreading of texts to ensure accuracy and clarity, applying grammar and style guidelines, as well as ensuring that the content meets established quality standards. • Production and review of large volumes of content, crafting and refining over 20,000 words for both blogs and offline materials, focusing on the coherence and impact of the messages. • Verification of the effectiveness and quality of texts, ensuring that all materials are accurate, engaging, and appropriate for the target audience, aligned with communication and marketing strategies. -
CopywriterRock Content 2016 - 2018• Creation and editing of large-scale content, developing over 30,000 words for blogs, adapted to various formats such as blog posts, infographics, and quizzes, ensuring originality and textual quality. • Development of content for diverse segments, covering more than 15 clients in areas such as e-commerce, logistics, and interior design, aligning language and style to the specific needs of each sector. • Focus on SEO strategies for content optimization, applying optimization practices to improve rankings on search platforms, maximizing the visibility and reach of the produced materials. • Results-oriented web content production, creating materials that meet clients' digital marketing objectives, promoting engagement and conversion.
Gabriela Forti Education Details
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Ganhou A Distinção Cum Laude Do Programa Anhembi Morumbi Honors. -
Etec Takashi MoritaLogística -
Marketing
Frequently Asked Questions about Gabriela Forti
What company does Gabriela Forti work for?
Gabriela Forti works for Winclap
What is Gabriela Forti's role at the current company?
Gabriela Forti's current role is Content Partner Lead.
What is Gabriela Forti's email address?
Gabriela Forti's email address is ga****@****.com.br
What schools did Gabriela Forti attend?
Gabriela Forti attended Universidade Anhembi Morumbi, Etec Takashi Morita, Fundação Armando Alvares Penteado.
Who are Gabriela Forti's colleagues?
Gabriela Forti's colleagues are Catalina Scarpinelli, Marcos Barceló, Adriel Gonzalez Montoro, Matias Grosso, Macarena D'amico, María González Del Pino, Rosario Arce.
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1centralnacionalunimed.com.br -
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Gabriela Forti Teixeira
Master Student (Fgv) | Master Of Corporate Law (University Of Cambridge) | Corporate LawyerSão Paulo, Brazil1pglaw.com.br
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