Gabriela Torres Email and Phone Number
Hi! I am Gabriela Torres, a social media strategist and brand management professional with extensive experience in developing and executing high-impact digital campaigns. I’m proudly Latina, and truly believe that being part of the Latin community opens the doors to a broader understanding of cultural diversity. I have exceptional attention to detail, high organization, and planning skills. I believe that the key to developing exceptional strategies is connecting and understanding your audience.Currently, I serve as the Senior Brand Manager at BumbleBeesRus Early Education in Brooklyn, NY. In this role, I have spearheaded the development of comprehensive social media strategies that have significantly boosted our online presence, achieving a 549% increase in daily website visitors and a 24% increase in Instagram profile visits within the first quarter of implementation. My work involves not only crafting engaging content but also managing targeted paid advertising campaigns across multiple platforms, and 360° marketing campaigns.Previously, I managed social media efforts at Comunique Digital Agency, overseeing brands like Vimenca, Western Union, Lanco Paints, and others across Latin America and the USA. My leadership enabled my team to deliver innovative digital assets and maintain a 100% completion rate on deliverables. During my tenure, we increased social media followers by 20% and enhanced team efficiency by 300% through strategic planning and performance analysis. My diverse experience includes collaboration with cross-functional teams, budget management, social media strategy, content creation, and out-of-home advertising, all aimed at achieving robust brand growth and engagement.I also work as a freelancer developing marketing strategies, creating content, managing projects, and teaching in the digital marketing industry. Want to chat? Hit that connection button or email me at torrestaveras@gmail.com
The Community
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Social StrategistThe Community Sep 2024 - PresentNew York, New York, United StatesAccount: @TuVerizon -
Digital Marketing StrategistGaby Creative Studio Sep 2021 - PresentNew York, United StatesWork as a freelancer with different small/medium brands to achieve their digital marketing goals. •Create and strategize social media content, engage with target audiences, and boost reach with strategic ad placements and organic content•Optimize social media channels and web pages to improve SEO and usability•Manage digital projects from initial concept through final implementation and live monitoring•Social Media Workshops Instructor -
Senior Brand ManagerBumblebeesrus Child Care Program Feb 2022 - Aug 2024Brooklyn, New York, United StatesDeveloped and implemented a comprehensive social media calendar on Facebook and Instagram resulting in a 549% increase in website daily visitors and a 24% increase in Instagram Profile Visits in the first quarter of implementation.Consolidated social media metrics from multiple platforms into detailed presentations, facilitating the marketing and sales team's evaluation of organic and paid strategies' efficacy in reaching target audiences.Developed and implemented targeted paid ads campaigns across Facebook, Instagram, X, LinkedIn, and Google Ads resulting in a 75% increase in qualified leads.Executed a comprehensive 360° marketing campaign that included digital presence and in-person events, resulting in a 157% increase in content reach and engagement on Instagram, and 30% in Facebook. Some other tasks included overseeing quality assurance of campaign launches, budget management, website redesigns, and others.Established partnerships with 20+ local community organizations and businesses to organize and execute resource fairs and events, reaching over 3,000+ families in the community. Supported by social media, email marketing, website, and traditional marketing efforts.Developed out-of-home advertising campaigns like ads on public transportation stops and point-of-sale displays.Collaborated with cross-functional teams and external providers in the development of strategic marketing campaigns. -
Manager, Social MediaComunique Digital Agency Nov 2020 - Sep 2021Brands managed: Vimenca, Western Union, Lanco Paints, JMC Automotive, Renault, Peugeot, Crossco, and Blanco Group; in Latin America: Chile, Dominican Republic, Puerto Rico, Jamaica, and Peru; and USA.Managed a team of 6 content creators and graphic designers to execute the production of consistently innovative assets: Google banner ads, promotional email marketing, and social media content calendars ensuring the accomplishment of all the brand guidelines achieving a 100% completion rate on all deliverables within budget.Led the creation of an innovative social media content calendar across Facebook, LinkedIn, and Instagram resulting in a 20% increase in followers across all platforms.Created social media analytics reports utilizing Metricool, Meta Business Suite, and other reporting platforms.Facilitated quarterly meetings with cross-functional teams to evaluate social media campaign results, analyze key performance indicators, and develop strategies for the upcoming quarter's goals improving team efficiency by 300% in 3 months. -
Social Media InstructorItla Jul 2019 - Jul 2021Created and delivered engaging and interactive quarterly Social Media Management and Branding Workshops for over 70+ Associate's Degree students, increasing student engagement and understanding of social media best practices.Developed and executed an engaging curriculum that integrated real-world case studies and hands-on exercises, improving students' ability to develop effective social media strategies. -
Content Coordinator And Social Media ManagerBarna Management School Feb 2019 - Oct 2020Developed and executed digital marketing strategies across social media platforms (LinkedIn, Instagram, and Facebook), paid media, and email marketing that increased engagement by 290% in the first quarter of implementation.Monitored and tracked the performance of SEO keywords across digital platforms, utilizing Google Analytics and other tracking tools to improve click-through rates.Managed and created content calendars for LinkedIn, Instagram, and Facebook resulting in an increase of 80% in followers and 50% in impressions.Developed and managed optimized paid media campaigns on LinkedIn, Instagram, and Facebook focused on lead generation and brand awareness which resulted in the generation of +150 qualified leads with a monthly budget of $6000.Controlled and managed budget allocation for paid media campaigns on social media and Google ads.Oversaw the graphic design for social media and website content.Collaborated with cross-functional teams and external providers to develop marketing strategies designed to increase sales and boost engagement with existing clients. -
Graphic Designer & Content CreatorVelas Hispaniola Aug 2017 - Feb 2019Collaborated with cross-functional teams to create visually appealing displays for product exhibitions at international fairs to expose the brand (Autumn Fair, Birmingham | Chicago, Illinois | Others).Graphic design for product labels and other creative work for the company.Assisted in creating brand books for multiple product lines, ensuring consistent messaging and visual identity across all marketing materials.Assisted in planning and executing photo shoots for product launches and implemented creative strategies to enhance the visual appeal of product photographs.
Gabriela Torres Education Details
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Sales Solutions -
Marketing
Frequently Asked Questions about Gabriela Torres
What company does Gabriela Torres work for?
Gabriela Torres works for The Community
What is Gabriela Torres's role at the current company?
Gabriela Torres's current role is Social Strategist @the community - Verizon | Content Creator | Developing strategies to build impactful online communities.
What schools did Gabriela Torres attend?
Gabriela Torres attended Universidad Iberoamericana, Barna Management School, Escuela De Organización Industrial, Itla, Itla.
Who are Gabriela Torres's colleagues?
Gabriela Torres's colleagues are Silvio Caielli, Anay Villar, Priscila T., A Amaal, Lucrecia Briceño, Rocio Fernandez Sasso, Gustavo Freytez.
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Gabriela T.
Chicago, Il -
Gabriela Torres
Incoming Management Consultant @ Accenture | Information Systems Student At Boston UniversityUnited States -
Gabriela Torres
San Diego, Ca -
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