Gabriel Chettiar Email & Phone Number

Ontario, Canada

• Successfully created and developed multiple YouTube channels, achieving over 200k+ subscribers and millions of views.
• Proficient in YouTube algorithm optimization, enhancing content visibility and engagement.
• Experienced in collaborating with sponsors, with a strong understanding of CPM, CTR, and other key performance metrics.
• Dedicated content creator with 7 years of experience in diverse content niches.
• Passionate about continuous learning and adapting to the ever-changing digital landscape.

Ontario, Canada

• Orchestrated over 50 events from setup to teardown, ensuring seamless execution and heightened attendee experience.
• Enhanced student understanding of college services, significantly improving the overall student experience.
• Boosted college event attendance through effective promotional strategies, driving increased student engagement.
• Managed and produced engaging social media content, leading to improved communication and participation among students.
• Employed Microsoft Office tools extensively, using Teams for meetings and Excel for data management and entry.
• Utilized live chat tools like Zendesk and Intercom for assisting students with online queries.

India

• Spearheaded the transition to an omnichannel marketing approach, including platforms like Shopify and Amazon, contributing to over 50,000 product sales in 3 years.
• Led A/B testing of marketing creatives, resulting in a 30% increase in conversion rates from 1.9% to 2.6%.
• Developed high-quality creatives that consistently reduced CPM and increased engagement.
• Researched and partnered with influencers based on KPIs and relevancy, boosting brand presence and sales.
• Crafted pitches to influencers for commission-based collaborations, effectively reducing ad spend.
• Managed social media channels like Instagram and expanded the YouTube channel, responsible for the end-to-end process of producing, editing, and publishing tutorial videos, effectively enhancing brand visibility and.