Product Designer
CurrentDesigning merchant and consumer focused products integrated for open banking for North America.-Design process: Led the end-to-end design process for merchant and consumer-focused products, ensuring a seamless and intuitive user experience.-Integrated open banking principles: Implemented open banking principles into product design, aligning solutions with industry standards and best practices.-Cross-functional collaboration: Collaborated closely with cross-functional teams, including developers and product managers, to translate business requirements into effective and visually appealing design solutions.-User-centric approach: Advocated for a user-centered design approach by leveraging both quantitative and qualitative data from AB tests, user research, usability testing, and feedback sessions to develop tailored solutions.-Data-driven design decisions: Utilized data analysis to inform and validate design decisions, working with analytics teams to gain insights into user behavior and product performance.-Prototyping and iteration: Created interactive prototypes to visualize design concepts, facilitating iterative feedback and improvements throughout the design process.-Visual design excellence: Contributed to the visual identity of products, maintaining consistency across various touchpoints and enhancing overall brand appeal.-UX strategy development: Collaborated with stakeholders to define and implement a UX strategy aligned with business goals, fostering a user-centered design culture within the organization.
