Gabrielle Cherre Email & Phone Number

United States

Entrusted to develop and implement communication strategy for the organization at-large and executive leadership.- Orchestrated and executed all aspects of communication including, social media strategy, correspondence from executive leadership and board president, media relations, marketing collateral, and initiatives. - Facilitated a brand refresh, from visual representation via a modernized logo and website to impactful content via determining a brand voice and language.- Serves as primary contact for partner collaborations, stakeholders, and board of directors. - Promoted after establishing the inaugural digital presence, including social media channels and website development, and formulating media-centered relationships.- Authored letters on behalf of principal entertainment and financial downtown property owners, urging select voters to sign a petition for the continuation of CID services, which ultimately was approved and made law by the city. - Assisted with the process of dissolving DSI and forming an independent CID by managing vendors, introducing new communication platforms, and participating in transition committees while on an accelerated timeline.

Greater St. Louis Area

Supported all communication efforts, streamlined project development, and maintained strategic collaboration with CEO.- Critical focus included composing letters of support for downtown activations on behalf of President & CEO, evaluating potential partnerships, writing weekly stakeholder emails, and managing the website and social media accounts. - Collaborated with partner organizations on the implementation and planning of major projects, including supporting research for a 10-year plan for downtown (Design Downtown STL), coordinating with engineers on operability of a state-of-the-art lighting system for downtown (LightMySTL), sharing key scheduling information with stakeholders for NHL All-Star Weekend, and partnering in Downtown holiday activations. - Supervised the planning of numerous events including a 13-week lunchtime series, a virtual Annual Event, and company holiday party. - Promoted and contract was bought-out after two months, requesting direct report to COO and CEO.- Oversaw management of marketing and event vendors.

Produced individualized copy for over 50 clients nationwide, from major automotive brands to local retailers.- Primary focus included Facebook advertisements, Google Ads, blog posts, email campaigns, website content, and case studies. - Created and presented recommended content to the client, communicating strategy while developing rewarding relationships.- Collaborated with creative team on strategic outlook for each client and how to further improve content related to ROI.

Greater St. Louis Area

Strategized and updated marketing materials for the residential department of a nationally recognized, full-service commercial real estate firm. Projects included creating brochures, updating website copy, and modifying existing collateral. Succeeded by employing time-management skills, attention to detail, and creative thinking along with applying my academic background in organizational communication.

Greater St. Louis Area

Earned increasing levels of responsibility in script writing projects for CBS KMOV, in association with the V.P. Organization, on a total of four parades. As the sole script writer, conducted in-depth research on float details, participating organizations, and adapted to the ever-changing parade lineups. Key member of the planning team, including executives from CBS KMOV and the V.P. organization, on all parades. Trusted by leadership to assume control of all script writing, focusing on bringing creativity and more personality to scripts. Practiced persistence and diligence by ensuring script accuracy through last minute changes. Parade Projects:-Ameren Missouri Thanksgiving Day Parade, November 2016. -America's Biggest Birthday Parade Presented by V.P. of St. Louis, July 2016. — Viewed in 13 million households nationally, within 27 markets, including Tucson, Dallas, and San Diego.-Ameren Missouri Thanksgiving Day Parade, November 2015. — Parade broadcast won an Emmy Award from the Mid-America NATAS organization for Special Events Coverage.-America's Biggest Birthday Parade Presented by V.P. of St. Louis, July 2015. — Responsible for creation of a new script. Worked with local anchors and parade coordinators on timing and delivery.