Marketing Specialist
Current- Conduct research and gather information on client products, services, target audience, and competition, in order to develop effective marketing messages and strategies- Create compelling and engaging copy for a variety of digital media platforms, including websites, social media, email campaigns, and digital ads- Manage multiple projects simultaneously, including developing timelines, coordinating with team members, and ensuring deadlines are met- Stay up-to-date on industry trends, best practices, and emerging technologies, and incorporate new insights into marketing copy and strategies- Collaborate with other writers and team members to brainstorm new ideas and approaches, and to provide feedback and support on each other's work- Demonstrate a strong understanding of SEO principles and best practices, and incorporate these into marketing copy to improve search engine rankings and drive traffic to client websites.