Oversaw all sales, marketing, accounts payable, accounts receivable, maintenance and general operations for residential assetAdministered the property's public relations by providing positive communication and interaction between residents, parents, community and university/college officialsProvided superior customer service to both internal and external customersBuilt highly motivated teams with harmonious relations between owners, corporate management, community, residents and parents

Built and established partnerships with Regional Managers and on-site community teamsManaged and executed marketing and leasing strategies and programs Implemented strategic, effective and detailed action plans that resulted in meeting or exceeding leasing and marketing goalsReviewed and approved monthly marketing plans and calendarsEnsured all materials included the correct content, messaging, brand identity, creativity, contact information and call to actionManaged the process of planning, preparing, implementing leasing and renewal strategiesConducted on-site leasing and marketing auditsConducted leasing and marketing training and skill developmentCreated effective outreach marketing programs, including parent, university, and vendor programsLead weekly leasing and marketing calls/meetingsTrained and mentored the on-site leasing teams in all areas of leasing, marketing and customer serviceAnalyzed market and sub-market movement, including gathering data, examining current and past trends and recommended changes to improve traffic generation and leasing velocityEnsured website advertising, social media messaging content, etc. were consistent and appealed to the target demographicConfirmed and monitored the execution of renewal and resident retention programsMonitored the community’s online reputation and ensured that reputation management program was fully executed

Oversaw all sales, marketing, accounts payable, accounts receivable, maintenance and general operations for residential assetAdministered the property's public relations by providing positive communication and interaction between residents, parents, community and university/college officialsProvided superior customer service to both internal and external customersBuilt highly motivated teams with harmonious relations between owners, corporate management, community, residents and parents

Developed and implemented advertising/marketing programs to position the property in the marketplaceCreated monthly marketing outreach calendars to increase brand awareness and reach targeted demographicEstablished and maintained relationships with residents, parents, community and college officialsAssisted with coordinating monthly resident events and community activitiesConducted weekly market and traffic analysisPrepared and processed applications for residency, ensuring document organization and confidentialityEnsured that leases, resident check-ins and resident check-outs were accurate and efficientInvestigated and responded to concerns/inquiries from residents and prospects in a timely manner ensuring accuracy and fostering good public relations

Converted prospect inquiries into traffic and traffic into leasesCoordinated monthly community events and activities to increase resident satisfactionAssisted with leasing, ensuring full lease-up and maintenance of high occupancy levelsProvided excellent customer service by communicating effectively and acting as a liaison between management and residential communityExecuted monthly outreach calendars, focused on presence with local businesses and universitiesAssisted in the development and implementation of resident retention programs Organized, planned and implemented monthly activities for residents Assisted with leasing in an effort to ensure full lease-up and maintenance of high occupancy levelsRepresented Campus Apartments by marketing in the local areaMaintained courteous communication with residents, applicants, parents, employees and vendorsCreated monthly newsletterGeneral administrative duties such as filing and typing Managed community calendar on website