Gabrielle Lawless Email & Phone Number

Louisville, KY, US

Louisville, Kentucky, United States

• Directs and develops social media plans and content across UofL's main channels: Facebook, Twitter, Instagram, LinkedIn, YouTube and TikTok
• Creates content and post copy. Captures photos, video and designs graphics for social.
• Ensures ADA compliance across social media channels
• Monitors channels natively and via Sprout to engage when necessary and identify potential grievances/crises
• Monitors additional channels, such as YikYak and Reddit, to identify potential… Show more
• Monitors additional channels, such as YikYak and Reddit, to identify potential grievances/crises

Louisville, Kentucky

- Facilitated data collection in elementary schools as a team lead and conducted ASSIST model classroom observations - Managed a team that built 2 visual coding methods for a set of 4,000+ videos, trained additional coders, supervised the coding process and prepared the coding data for analysis- Designed an official brochure for The Compassionate Schools.

Jeffersonville, Indiana, United States

- Creates social media promo plans including graphic design, branding, short video, targeted ads + more for large scale seasonal events- My first campaign produced a 134% increase in post reach & 184% increase in post engagement- Offers support to the Manager of Special Events and steps in as a contact person as needed

- Managed Facebook and Twitter accounts @OUTSIZEDFEST- Worked with other coordinators to create, propose and manage annual budget- Helped build artist set-list annually- Recruited, coordinated and organized volunteers- Managed merchandise sales and vendor booths

Louisville, Kentucky Area

- Managed the art room, fostering a safe environment for youth ages 6-18 in Louisville’s Shawnee neighborhood to learn and grow outside of school- Planned and taught art lessons that engage all age groups and explore different media including paint, drawing, digital art, oil pastel, music, creative writing, collage and more- Directed Youth Art Club and.

- Assisted team in entering appliance orders for condominium and apartment complex projects- Worked with team members, team leaders and supervisors to create and implement more effcient processes for communication between consumers and the company

- Developed and maintained a comprehensive branding strategy for the organization - Worked collaboratively with committee chairs and directors to create and carry out PR plans tailored to specific events- Managed Twitter, Instagram and Facebook accounts @BACatBU

Bellarmine University Student Activities Center

- Created and managed Twitter and Instagram accounts with the handle @StufftoDoatBU and ran Facebook account "Bellarmine Student Activities"- Advertised updated social media presence around campus with print promotions- Utilized Buffer to schedule social media posts strategically in advance