Gabrielle "Brie" Harris Email & Phone Number

New York, NY, US

Jersey City, NJ, US

Brand Manager July 2024 - PresentAssociate Brand Manager October 2022 - June 2024

New York, NY, US

Client: HersheyUse shopper activation and retailer expertise to lead an omnichannel commerce strategy centered around connected channels and experiences that drive purchaseUse shopper audience behaviors and data to build a commerce strategy plan and drive the path to purchasePlan, manage, and continuously evolve Commerce Experience (CX) strategy for using.

Atlanta, GA, US

Support retail re-design and refresh project across Parallel Portfolio of Brands - NETA (MA), Surterra Wellness (FL), GoodBlend (PA, TX)Assist in development of integrated programs and consumer facing initiatives across all brandsCollaborate with cross functional and market teams to plan and execute event/sponsorship activations or retail openingsAssist.

Fuschl, AT

Manage Red Bull’s local marketing, sampling and collegiate strategies across West Florida Hire, Manage and coach 15+ part time Student MarketeersIncrease trial and intensify consumption through a localized plan including product allocations, occasions marketing, consumer targeting, sales and event supportPlan and prioritize programs and strategies based on.

Newport Beach, California, US

Managed Tequila Herradura & el Jimador for Metro New York from 07/2016 - 08/2018 and the Jack Daniel's Family of Brands in Austin, TX from 08/2018 - 01/2019Manage and develop plans for local execution of national marketing programs and events within targeted consumer accounts and non-traditional venues Execute 3 to 5 "360-degree" programs annually with.

New York, New York, US

Assist Account Executives with clients in the fields of travel, entertainment, nightlife, restaurants, and sportsWrite and edit media pitches and press documentsClipped and compiled printed media pertaining to clientsOrganized and posted event listing

Paris, FR

Produce Weekly Sales and By Style Sales reports for Ready-to-Wear using Excel V-lookup functions and pivot tablesCreate buy layouts and product knowledge kits for each clientSupport the wholesale team during seasonal market weeks with order entry and order reviews

Milan, IT

Logged and reorganized press sample returnsCompiled press clippings online and in print Scanned and organized magazine creditsTracked accessories samplesOverall assistance to the Editorial PR Director and Assistant

US

Attended and covered red carpet and local eventsProduced material for “On The Scene” pages, section openers, and any given writing assignmentsFact-checked incoming contentResearched potential events for DC and FrontDesk calendars

Los Angeles, CA, US

Updated all announcement boards and student with current promotional event flyers Assisted with all on campus socials, club meetings, campus events, new student orientations, open houses and registrations.General office administrative assistance

US

Fact-checked all incoming contentSent image requestsSupported Marketing/Events team at sponsored eventso Assisted National Fashion Director with tracking, organizing, and packing samples for Los Angeles based photo shoots

Master Of Business Administration - Mba

Bachelor Of Science - Bs, Marketing

Associate Of Arts - Aa, Design And Visual Communications, General