Gabriel Jacobs Email & Phone Number

Seattle, WA, US

Seattle, US

Seattle, WA, US

𝗟𝗮𝘂𝗻𝗰𝗵𝗲𝗱 𝘁𝗵𝗶𝘀 𝗶𝗻𝗱𝗲𝗽𝗲𝗻𝗱𝗲𝗻𝘁 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝗰𝘆 𝗽𝗿𝗼𝘃𝗶𝗱𝗶𝗻𝗴 𝗱𝗮𝘁𝗮-𝗱𝗿𝗶𝘃𝗲𝗻 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗮𝗻𝗱 𝗺𝗲𝗮𝘀𝘂𝗿𝗲𝗺𝗲𝗻𝘁 𝘁𝗼 𝗳𝗼𝘂𝗻𝗱𝗮𝘁𝗶𝗼𝗻𝘀, 𝗻𝗼𝗻-𝗽𝗿𝗼𝗳𝗶𝘁𝘀, 𝘀𝗼𝗰𝗶𝗮𝗹 𝗲𝗻𝘁𝗲𝗿𝗽𝗿𝗶𝘀𝗲𝘀, 𝗰𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝗽𝘂𝗿𝗽𝗼𝘀𝗲 𝘁𝗲𝗮𝗺𝘀, 𝗮𝗻𝗱 𝗼𝘁𝗵𝗲𝗿 𝗶𝗺𝗽𝗮𝗰𝘁-𝗳𝗼𝗰𝘂𝘀𝗲𝗱 𝗼𝗿𝗴𝗮𝗻𝗶𝘇𝗮𝘁𝗶𝗼𝗻𝘀.

New York, NY, US

• 𝗦𝗲𝗿𝘃𝗲𝗱 𝗮𝘀 𝘁𝗵𝗲 𝗮𝗴𝗲𝗻𝗰𝘆'𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗽𝗹𝗮𝗻𝗻𝗶𝗻𝗴 𝗹𝗲𝗮𝗱 𝗳𝗼𝗿 𝗳𝗼𝘂𝗻𝗱𝗮𝘁𝗶𝗼𝗻, 𝗻𝗼𝗻-𝗽𝗿𝗼𝗳𝗶𝘁, 𝗮𝗻𝗱 𝗰𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝗽𝘂𝗿𝗽𝗼𝘀𝗲 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗪𝗲𝘀𝘁𝗲𝗿𝗻 𝗨𝗦 𝗰𝗼𝗺𝗯𝗶𝗻𝗶𝗻𝗴 𝗱𝗮𝘁𝗮 𝗮𝗻𝗱 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝘁𝗼 𝘁𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺 𝗰𝗼𝗻𝘃𝗲𝗿𝘀𝗮𝘁𝗶𝗼𝗻 𝗶𝗻𝘁𝗼 𝗮𝗰𝘁𝗶𝗼𝗻.
• Built the messaging architecture to communicate Sony Electronics' 100+ corporate purpose projects in a way that was concise, consistent, and memorable.
• Designed a societal issues framework to guide Match Group in determining which relevant trending social and environmental conversations to respond to and how to engage most effectively.
• Developed Amgen's corporate narrative to communicate the unique value of their Diversity, Equity & Inclusion program to employees, investors, and other stakeholders.
• Leveraged in-depth data insights to drive visibility around IBM's annual ESG report by identifying new opportunities to maximize media and social mentions.
• Served as embedded COVID-19 Communications Intelligence & Analytics lead for University of Washington Medicine, Seattle's leading healthcare system, during the first cases of coronavirus in the US.

New York, NY, US

• 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗲𝗱 𝗰𝗿𝗼𝘀𝘀-𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀—𝗰𝗼𝗺𝗯𝗶𝗻𝗶𝗻𝗴 𝗽𝗮𝗶𝗱, 𝗼𝘄𝗻𝗲𝗱, 𝗮𝗻𝗱 𝗲𝗮𝗿𝗻𝗲𝗱 𝗮𝗰𝘁𝗶𝘃𝗮𝘁𝗶𝗼𝗻𝘀—𝘁𝗼 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲 𝘁𝗵𝗲 𝗿𝗲𝗮𝗰𝗵 𝗮𝗻𝗱 𝗿𝗲𝗹𝗲𝘃𝗮𝗻𝗰𝗲 𝗼𝗳 𝘀𝗼𝗰𝗶𝗮𝗹 𝗶𝗺𝗽𝗮𝗰𝘁 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗪𝗲𝘀𝘁𝗲𝗿𝗻 𝗿𝗲𝗴𝗶𝗼𝗻.
• Created the Gates Foundation's digital GTM strategies for the launch of its open-source financial solutions, improved sanitation technologies, and other global innovations to increase inclusion.
• Created the digital growth strategy for the Amgen Foundation's free online learning platform, LabXchange, which acquired 25,000 beta users prior to launch.
• Designed the Dell Foundation's core social media strategy, which leveraged digital storytelling to triple the engagement around its programs in health, finance, and education.
• Managed the end-to-end digital strategy, execution, and measurement for the American Cancer Society’s #CancerScreenWeek initiative, increasing cancer screening awareness in underserved communities by 20%.
• Developed the digital channel and content strategy to communicate Eli Lilly's Diversity, Equity & Inclusion program to nearly 40,000 global employees.

Raleigh, NC, US

• 𝗕𝘂𝗶𝗹𝘁 𝘁𝗵𝗲 𝗿𝗮𝗽𝗶𝗱 𝗴𝗿𝗼𝘄𝘁𝗵 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗳𝗼𝗿 𝘁𝗵𝗶𝘀 𝗲𝗮𝗿𝗹𝘆-𝘀𝘁𝗮𝗴𝗲 𝘁𝗲𝗰𝗵 𝘀𝘁𝗮𝗿𝘁𝘂𝗽 𝗰𝗿𝗲𝗮𝘁𝗲𝗱 𝘁𝗼 𝗱𝗶𝘃𝗲𝗿𝘁 𝗺𝗼𝗿𝗲 𝗼𝗳 𝘁𝗵𝗲 $𝟮𝟱𝟬 𝘁𝗿𝗶𝗹𝗹𝗶𝗼𝗻 𝘀𝗽𝗲𝗻𝘁 𝗮𝗻𝗻𝘂𝗮𝗹𝗹𝘆 𝗯𝘆 𝗔𝗺𝗲𝗿𝗶𝗰𝗮𝗻 𝗰𝗼𝗻𝘀𝘂𝗺𝗲𝗿𝘀 𝘁𝗼 𝗺𝗼𝗿𝗲 𝘀𝗼𝗰𝗶𝗮𝗹𝗹𝘆 𝗮𝗻𝗱 𝗲𝗰𝗼𝗻𝗼𝗺𝗶𝗰𝗮𝗹𝗹𝘆 𝘀𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗹𝗲 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀.
• Developed the customer acquisition strategy using social ads, SEO / SEM, influencer partnerships, and affiliate referrals to grow the community to 100,000 active users and 6x increase in revenue within 6 months.
• Helped launch #ShopForGoodSunday, a global 150-partner online holiday campaign pioneered by DoneGood resulting in over 1 billion online impressions.
• Created the multi-platform organic digital activation to promote the DoneGood’s equity crowd-funding campaign generating over $700,000 in seed capital in one month.
• Managed joint communications for high-profile partnerships with Oxfam, Mashable, B Lab, 1% for the Planet, and Free the Slaves as well as various influencer collaborations.

New York, NY, US

• 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗲𝗱 𝗯𝗿𝗮𝗻𝗱 𝗮𝗻𝗱 𝗲𝘅𝗲𝗰𝘂𝘁𝗶𝘃𝗲 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗰𝗵𝗮𝗻𝗻𝗲𝗹𝘀 𝗳𝗼𝗿 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱'𝘀 𝗼𝗹𝗱𝗲𝘀𝘁 𝗽𝗵𝗶𝗹𝗮𝗻𝘁𝗵𝗿𝗼𝗽𝗶𝗰 𝗳𝗼𝘂𝗻𝗱𝗮𝘁𝗶𝗼𝗻𝘀 𝘄𝗵𝗶𝗹𝗲 𝗹𝗲𝗮𝗱𝗶𝗻𝗴 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻𝘀 𝗳𝗼𝗿 𝗮 $𝟱𝟬𝟬 𝗺𝗶𝗹𝗹𝗶𝗼𝗻 𝗽𝗼𝗿𝘁𝗳𝗼𝗹𝗶𝗼 𝗼𝗳 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲𝘀 𝗶𝗻 𝗵𝗲𝗮𝗹𝘁𝗵, 𝗳𝗼𝗼𝗱, 𝗮𝗴𝗿𝗶𝗰𝘂𝗹𝘁𝘂𝗿𝗲.
• Developed and executed multi-channel digital campaign to support Insight Dialogues, an online interview series on the state of philanthropy resulting in over 1.2 billion organic impressions.
• Headed the development, launch, and growth of Zilient, an innovative digital publishing platform, which brought over 25,000 humanitarian and development leaders each month to advance resilience.
• Built an online ambassador program to elevate the Global Resilience Challenge—an innovation competition in collaboration with USAID and SIDA—which secured 30,000 new members and over 350 entries.
• Created digital influence plans for high-priority initiatives and executives while providing strategic guidance to Foundation partners and grantees during Davos, COP21, and other critical events.
• Built the digital marketing strategies to promote the release of the foundation president’s book, “The Resilience Dividend,” the foundation-produced documentary film, “The Resilience Age,” and other media.

• 𝗟𝗮𝘂𝗻𝗰𝗵𝗲𝗱 𝗮𝗻 𝗶𝗻𝗱𝗲𝗽𝗲𝗻𝗱𝗲𝗻𝘁 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗽𝗿𝗼𝗷𝗲𝗰𝘁 𝗳𝗼𝗰𝘂𝘀𝗲𝗱 𝗼𝗻 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱𝗶𝗻𝗴 𝘁𝗵𝗲 𝗿𝗼𝗹𝗲 𝗼𝗳 𝘀𝘁𝗼𝗿𝘆𝘁𝗲𝗹𝗹𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝗰𝘂𝗹𝘁𝘂𝗿𝗲𝘀 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝗼𝗻-𝘁𝗵𝗲-𝗴𝗿𝗼𝘂𝗻𝗱 𝗶𝗻𝘁𝗲𝗿𝘃𝗶𝗲𝘄𝘀 𝗰𝗼𝗻𝗱𝘂𝗰𝘁𝗲𝗱 𝗶𝗻 𝗼𝘃𝗲𝗿 𝟯𝟬 𝗰𝗼𝘂𝗻𝘁𝗿𝗶𝗲𝘀 𝗶𝗻 𝗘𝘂𝗿𝗼𝗽𝗲, 𝗔𝘀𝗶𝗮, 𝗮𝗻𝗱 𝗔𝗳𝗿𝗶𝗰𝗮, 𝘄𝗵𝗶𝗰𝗵 𝗰𝘂𝗹𝗺𝗶𝗻𝗮𝘁𝗲𝗱.
• Developed an ambassador toolkit designed to help community development and wildlife conservation NGOs across Africa acquire new volunteers.
• Launched a cross-platform digital fundraising program to raise more than $50,000 for Vietnamese youth suffering from indirect exposure to Agent Orange.
• Designed the social media and community management strategy to build awareness around civilian victims of unexploded ordnances in post-conflict zones across the Middle East and Southeast Asia.

New York, NY, US

• 𝗦𝗲𝗿𝘃𝗲𝗱 𝗮𝘀 𝘁𝗵𝗲 𝗮𝗴𝗲𝗻𝗰𝘆'𝘀 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗹𝗲𝗮𝗱 𝗳𝗼𝗿 𝗠𝗶𝗰𝗿𝗼𝘀𝗼𝗳𝘁 𝗖𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝗖𝗶𝘁𝗶𝘇𝗲𝗻𝘀𝗵𝗶𝗽 𝗮𝗻𝗱 𝗹𝗲𝗱 𝘁𝗵𝗲 𝗹𝗮𝘂𝗻𝗰𝗵 𝗼𝗳 𝘁𝗵𝗲 𝗠𝗶𝗰𝗿𝗼𝘀𝗼𝗳𝘁 𝗬𝗼𝘂𝘁𝗵𝗦𝗽𝗮𝗿𝗸 𝗽𝗿𝗼𝗴𝗿𝗮𝗺, 𝗮 𝗰𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝗼𝗻 𝗼𝗳 𝗺𝗼𝗿𝗲 𝘁𝗵𝗮𝗻 𝟭𝟬𝟬 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲𝘀 𝗳𝗼𝗰𝘂𝘀𝗲𝗱 𝗼𝗻 𝗲𝗺𝗽𝗼𝘄𝗲𝗿𝗶𝗻𝗴 𝘆𝗼𝘂𝘁𝗵 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝘁𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆.
• Created the Microsoft YouthSpark digital launch strategy—managing the production of microsites, display ads, animated videos, social graphics, and other assets—to engage business and government leaders while supporting.
• Designed the Microsoft YouthSpark Digital Storytelling Playbook, which was used as the foundation to produce more than 65 unique impact stories from educators and students.
• Launched and built the Microsoft YouthSpark ambassador program and expanded the network to over 2,500 emerging leaders in over 70 countries.

USA, US

• 𝗕𝘂𝗶𝗹𝘁 𝘁𝗵𝗲 𝗮𝗴𝗲𝗻𝗰𝘆'𝘀 𝗼𝗻𝗹𝗶𝗻𝗲 𝗶𝗻𝗳𝗹𝘂𝗲𝗻𝗰𝗲𝗿 𝗽𝗿𝗮𝗰𝘁𝗶𝗰𝗲 𝘄𝗵𝗶𝗹𝗲 𝗹𝗲𝗮𝗱𝗶𝗻𝗴 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗳𝗼𝗿 𝗚𝗲𝘁 𝗦𝗰𝗵𝗼𝗼𝗹𝗲𝗱, 𝗮 𝗚𝗮𝘁𝗲𝘀 𝗙𝗼𝘂𝗻𝗱𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗩𝗶𝗮𝗰𝗼𝗺 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝘁𝗼 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲 𝗴𝗿𝗮𝗱𝘂𝗮𝘁𝗶𝗼𝗻 𝗿𝗮𝘁𝗲𝘀 𝗮𝗺𝗼𝗻𝗴 𝗮𝘁-𝗿𝗶𝘀𝗸 𝘆𝗼𝘂𝘁𝗵 𝗶𝗻 𝘁𝗵𝗲 𝗨𝗦.
• Developed the digital strategy for the launch of Get Schooled generating over 40 million impressions and encouraging over 200,000 students, parents, and educators to join the platform in the first year.
• Developed the social content for program ambassadors—including high-profile celebrities such as Ludacris, Common, Alicia Keys—to expand media and social conversation around the initiative.
• Created a 25-market influencer program to support a nationwide Get Schooled tour resulting in over 300 million online impressions.

𝗠𝗮𝗻𝗮𝗴𝗲𝗱 𝗱𝗮𝘆-𝘁𝗼-𝗱𝗮𝘆 𝗮𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 𝗳𝗼𝗿 𝗦𝗻𝗼𝗼𝗽 𝗗𝗼𝗴𝗴, 𝗠𝗮𝗻𝗱𝘆 𝗠𝗼𝗼𝗿𝗲, 𝗦𝘄𝗶𝘁𝗰𝗵𝗳𝗼𝗼𝘁, 𝗮𝗻𝗱 𝗼𝘁𝗵𝗲𝗿 𝗵𝗶𝗴𝗵-𝗽𝗿𝗼𝗳𝗶𝗹𝗲 𝗳𝗶𝗹𝗺 𝗮𝗻𝗱 𝗺𝘂𝘀𝗶𝗰 𝘁𝗮𝗹𝗲𝗻𝘁 𝘄𝗵𝗶𝗹𝗲 𝗰𝗼𝗼𝗿𝗱𝗶𝗻𝗮𝘁𝗶𝗻𝗴 𝗰𝗵𝗮𝗿𝗶𝘁𝗮𝗯𝗹𝗲 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽𝘀 𝘄𝗶𝘁𝗵 𝗣𝗼𝗽𝘂𝗹𝗮𝘁𝗶𝗼𝗻 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀 𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹, 𝗖𝗵𝗶𝗹𝗱𝗿𝗲𝗻’𝘀 𝗗𝗲𝗳𝗲𝗻𝘀𝗲 𝗙𝘂𝗻𝗱, 𝗔𝗿𝘁𝗶𝘀𝘁𝘀 𝗳𝗼𝗿 𝗮 𝗡𝗲𝘄 𝗦𝗼𝘂𝘁𝗵 𝗔𝗳𝗿𝗶𝗰𝗮, 𝗮𝗻𝗱 𝗼𝘁𝗵𝗲𝗿 𝗼𝗿𝗴𝗮𝗻𝗶𝘇𝗮𝘁𝗶𝗼𝗻𝘀.