Leverage day-to-day communication to maintain relationships with internal and external stakeholders to ensure consistency across brands, markets and industries. Manage all stages, from production to publication, of three annual product catalogs. Work closely with store managers across the US to generate and execute diverse marketing initiatives leveraging location-relevant data. Develop annual metrics to track the effectiveness of current marketing efforts, implementing change based on critical data analysis. Led multiple comprehensive e-commerce website rebuilds, brand acquisitions and retail store openings. Support team building, performance and skill development of both local and remote team members through mentoring and open information exchange.

Conceptualize and create appealing and effective print, web, and e-mail marketing materials while maintaining brand consistency across channels and industries. Curate engaging social media campaigns via Instagram, Facebook, and Twitter. Monitor and maintain multiple e-commerce websites serving US and international markets. Develop compelling and consistent sales campaigns utilizing web and print materials as well as social media. Contribute to the design and editing of three full scale catalogs containing over 4,000 products.

Worked closely with a small cooperative of beekeepers to improve efficiency and obtain financial transparency with the implementation of business practices that tracked production, sales, vendors, profit/loss and inventory. Educated cooperative members on the need for and value of bookkeeping and proper accounting practices. Designed new marketing asset for the cooperative's bottled honey. Created and managed a database of over 70 cooperative members.

Managed over 120 client relationships including payments and billing, on-site meetings, and account development. Main point of contact for all clients, handling all service and sales related inquiries. Tracked and managed workload of 2 team members and served as traffic manager for all Insight activities taking place within the Time Warner Center. Scheduled and coordinated all Insight related projects and acted as a liaison between team members, clients and vendors. Reduced outstanding accounts receivable and bad debt over 12 month period through clear, daily communication with clients. Increased customer retention with a proactive approach to account management. Managed customer information database and generated monthly reporting using Microsoft Access. Spearheaded the development of a manual and training detailing the process of client account management and billing for team members. Led weekly team status meetings.

Established and maintained lending relationships through daily communication with clients, Wells Fargo Personal Bankers, and other referral sources. Generated $2.4 million in new loans over 2 year period. Auto Loan Products Lead: increased auto loan production by leveraging tools such as financial incentives and input from customers and team members. Branch Insurance Products Lead: reported trends and developed sales literature to increase ancillary product production.