▪品牌、個人自媒體台灣專案行銷預算規劃 ＆採購 ▪企業自媒體經營、行銷合作內部講師 - 大碩、AMH精英公關集團 ▪中國社群編輯＆台灣落地團隊，專門為品牌＆個人ＩＰ小紅書社群經營服務▪企業短影音、網紅社群ＩＰ打造課程講師▪服務客戶：裕隆集團新餐飲品牌小紅書代操（台灣市場）、台灣知名室內設計公司小紅書代操（中國市場）、精英公關集團內部訓練合作講師永豐金控、永豐期貨、美國在台協會農業貿易辦事處、蕾莉歐、騰訊（中國）、光明奶粉（中國）、飛鶴奶粉（中國）、澳洲托爾森學院台灣分部、公益性質-福爾摩沙關懷協會等China Social Media Editors & Taiwan Ground Team specialize in providing dedicated community management services for brands and personal IP on Xiaohongshu (Red).Our target clientele includes Taiwanese brands aiming to enter the Chinese market and those in Taiwan seeking effective management of their presence on the Little Red Book platform.Additionally, we offer expertise as course instructors in corporate short-form video content and influencer community IP development.Our client portfolio encompasses the management of Xiaohongshu （RED) for the Yulon Group's new catering brand in the Taiwan market, a prominent interior design company in Taiwan expanding into tMedia planning for project, Google, Facebook, and Line advertising placement.Marketing planning for Southeast Asian influencers - Philippines, Vietnam, Malaysia, etc.Collaborated with brands such as: SinoPac Holdings, SinoPac Futures, L'ERBOLARIO, MAYSKIN, Tencent (China), Brightdairy Ltd (China), and China Feihe Ltd (China), etc.

▪協助服務品牌制定策略性KOL/KOC 整合性口碑行銷專案▪海內外業務拓展策略制定▪BD TEAM OKR 管理▪合作品牌： AWS亞馬遜、BOSCH博世家電、精英公關集團、AMH、AccuHit 愛酷智能科技、菁英國際文教、桃園永豐雲豹Taoyuan Leopards, etc.-Partipost is a crowd marketing marketplaceplatform that connects brands to influencers,helping brands access word-of-mouth advertisingamong social media users with an automatedsystem that can help brands maximize their ROlata lower cost.

▪執行統一集團 7-11 2021夏日精品集點送KitchenAid鍋具專案PM ▪中國 字節跳動字詞搜索內容影音企劃接洽＆執行PM▪美商惠而浦steamer 新品release品牌宣傳專案PM。▪永慶房屋見證風傳媒KOL專訪企劃▪中國光明奶粉 行銷企劃接洽＆執行專案PM ▪Friday購物、台灣大哥大、Kinaz、萊悠諾生活精品新品公關行銷專案。▪P&G寶僑美妝美髮線多波新品上市部落格文章口碑行銷操作 經手商品：海倫仙度絲茉莉花洗髮精、OralB電動洗牙機、Crest牙齒美白貼、潘婷記憶雙鑽系列、Ariel洗衣膠囊、髮的料理洗潤系列▪嘖嘖平台募資商品-fefe夢享鍋新品行銷素材規劃拍攝執行

▪知名藝人-隋棠服飾品牌 SuiTangTang 品牌專案執行。▪知名網紅-薛妞妞、妍安 服飾品牌 Anirek/ WhoiAnn 品牌專案執行。▪中興電工轉投資之精油香氛品牌-FUs Aroma創始PM。▪執行內容：帶領團隊進行品牌輪廓及營運策略訂立、產品開發生產對接、金物流倉儲串接、官網策劃建立，行銷策略活動提案；另支援藝人網紅服飾品牌與第三方廣告及電商平台之對接＆政府補助專案執行。▪績效表現：三月啟動領導團隊成員於同年七月開賣，首波兩大KOL:薛妞妞/妍安推出聯名商品，三天內聯名款即爆款，順勢帶動品牌原生產品聲量。

▪矽谷美味人妻＆美味生活兩大ＩＰ台灣經紀業務窗口▪阿里巴巴投資華人最大料理學習平台「美味生活」最大營收單位Leader，帶領團隊4人。▪協助公司兩大IP（美味生活＆矽谷美味人妻）與合作品牌間之整合O2O＆PM專案：影音、直播、KOL、線下活動、SEO關鍵字、BD開發＆管理，統籌行銷BU執行content專案、客戶開發＆數位原生content產出，達成設定之KPI。▪合作品牌：飛利浦、WMF、YAHOO、桂格、林內、美國在台協會、臺灣精品、法國在台協會商務處、Staub、 VOGUE雜誌、FUNNOW、MY TAIWAN TOUR、聯合利華、特力集團、統一、李奧貝納、世紀奧美、電通安吉斯、奧美、博報堂等大型直客＆AgencyIn HowLiving:• We are bold and innovative to help our brand vendors to solve their marketing problems with our global O2O community resources and strategy.• We design and drive high growth strategic initiatives focusing on new consumers and brand vendors growth and revenue.I introduced and implemented： ▪Explore and execute HowLiving's new business opportunities(star-up company) ▪ Understand local market dynamics of customers, brand vendors. ▪ Define and create brand vendors acquisition strategy. ▪ Optimize acquisition funnels and marketplace efficiency. ▪ Collaborate with all other functional teams in Taiwan, China and Silicon Valley.

▪主導10+專案行銷活動：線上宣傳、KOL合作、上下游產業異業結盟、社群文案編輯、形象拍攝專案、使用者體驗旅程規劃、APP使用介面UI/UX等、客服團隊訓練等全方位對外之營運。In Smart Chef Club:We address the lifestyle problem with our solution through authentic marketing: shifting mindset, converting through engagement, and impressing we are the most attractive option. Specifically, we solve the problem of the inconvenience of cooking by preparing everything necessary for a healthy and delicious home-cooked dinner.We are a marketing-oriented company, and the product is our most important marketing tool. Customer-centric and design-thinking marketing knits the whole organization together and positions Smart Chef Club as the best answer to the fundamental challenge our target segments face: convenient and healthy home-cooking. I introduced and implemented：▪ Explored and executed Smart Chef Club’s new business opportunities in Taiwan.▪ Responsible for partners negotiation, including revenue share, billing process, co-marketing execution etc.. ▪ Understand and share key market trends and competition. ▪ Solved all the problem we met in operation.

▪業務教育訓練，兩年內帶領團隊，及擔任單位內教育訓練早餐會之講師，負責公司內部業務管理。引進麥肯錫財務問卷讓台灣業務同仁使用。 ▪績效表現：101~102年辦公室主管組年度業績第一名/101~104年連續公司菁英競賽達成。