As a Global Strategy Executive I work with leadership teams and boards to focus on business growth by refining and delivering long term global corporate business and brand strategies with subsequent execution plans. Focus is on Purpose and Essence to build differentiated brands and strong businesses. This is particularly important in volatile times as brands enable choice and preference.During the change and transformation periods, all relevant stakeholders are engaged effectively to achieve and deliver a unified and competitively differentiated Vision and Purpose / Essence ensuring the strategic proposition of the organisation works for today and tomorrow, and above all, makes a positive difference to the world around us.Corporate philosophy and corporate culture is considered as part of as the strategic development process. This ensures all parts of the business are able to deliver the change effectively so that the brand promise can be achieved consistently across the organisation and thus contributing to the bottom line in a fundamental way. Detailed measurement systems are employed to ensure strategy can be delivered across all parts of the organisation so that everyone works in the same direction; these measurement systems are consistent across the organisation and feed between the Board and the executive parts of the business.I help solve the following business challenges: startup commercialisation and fundraising, business and brand strategy in turnaround situations, M&A in CleanTech, business integration after merger or acquisition, business repositioning, divestment projects, business growth projects, globalisation projects, technology commercialisation, private equity, in company distress situations and SME development and mentoring. I have worked across many industries and functions, such as Tech, CleanTech, Consulting, FMCG, Retail, Oil & Energy, Financial Services, Transport, Business Services, Logistics, Manufacturing, Design, Automotive, Luxury, Engineering and Public Sector across B2B, B2C and B2E in global markets.Business and Brand Focus -Strategic business, brand & marketing reviews, business planning and mentoring, M&ABusiness and Brand repositioning with Purpose / Essence and organisational global alignmentCorporate culture development and embedding thisEffectively leading teams and engaging stakeholdersFacilitation of global strategic development workshopsExperience with 20+ brands, worked in 30+ countriesBilingual with British & German Citizenship, hence able to live and work in the UK and EU, now and post Brexit