Gaël Lafond Email and Phone Number
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Gaël Lafond personal email
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Experienced Web Marketing Consultant with a demonstrated history of working in the internet industry. Strong marketing professional skills in Content Management Systems (CMS), Customer Relationship Management (CRM), Search Engine Optimization (SEO), Search Engine Marketing (SEM), and Email Marketing.
Syride
View- Website:
- syride.com
- Employees:
- 2
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International Sales And Customer ServiceSyride Jul 2017 - Present- International Business Development, including Trade shows participations- Product development (functional specifications and live tests)- End customers and International resellers Support- Athletes and ambassadors management- Competitive intelligence, Social monitoring & listening - Community Management & Content Creation -
Web Marketing Consultant / Website CreationIndependant Jun 2011 - Apr 2018Haute-Savoie, FranceSetting up web communication tools for SOHO (Small offices / Home offices)- Internet communication strategy consulting- Consulting in Marketing and Organization- Conception and website creation (showcase site, e-commerce, community website) using various CMS including Joomla, Wordpress, Prestashop- Search engine optimization- Search engine marketing- Social networking- Video editing- Customers training
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European Crm ManagerElectronic Arts Mar 2010 - May 2011Geneva Area, Switzerland- Guide strategy for the CRM programs- Manage the execution and implementation of digital campaigns in up to 22 countries, in relationship with local marketing teams- Reporting, analytics and scheduling of campaigns- Implement integrated marketing campaigns with various agencies- Manage creative implementation of all campaigns- Worked on the most important EA franchises: EA Sport FIFA, Battlefield, Need for Speed, The Sims, Crysis and many others -
Internet Business ConsultantUnilog Management Aug 2000 - May 2008Paris, Île-De-France, FranceAppart from the various missions I did for various customers :- Solution manager in charge of CMS and profiling, Online marketing campaign management, online CRM). Solutions market analysis and solutions functional benchmarking.- Partnership developments with software companies : Marketic (Multi channels campaign management), Akio Software (Incoming emails management and campaign management), S1 (e-banking)- Pre-sales consulting- Setting up of a full demo platform for the… Show more Appart from the various missions I did for various customers :- Solution manager in charge of CMS and profiling, Online marketing campaign management, online CRM). Solutions market analysis and solutions functional benchmarking.- Partnership developments with software companies : Marketic (Multi channels campaign management), Akio Software (Incoming emails management and campaign management), S1 (e-banking)- Pre-sales consulting- Setting up of a full demo platform for the Marketic M@S solution (installation, demo scenario writing) Show less -
E-Commerce Product Manager (Acting)Orange Aug 2006 - Jan 2008Paris Area, FranceWork for the e-CSS Program (e-care, e-shop, e-support) for Orange Group Strategic Marketing (NExT Portal) :- Functional specifications for a fidelity program application (Mobistar, Belgium)- Audit of organic and paid search engine optimization (SEO/SEM) of the European e-shop websites- Definition, conception and implementation of a new interactive advertising format, that embeds sales features that allow the user to finalize the purchasing process inside the ad banner (Microshop… Show more Work for the e-CSS Program (e-care, e-shop, e-support) for Orange Group Strategic Marketing (NExT Portal) :- Functional specifications for a fidelity program application (Mobistar, Belgium)- Audit of organic and paid search engine optimization (SEO/SEM) of the European e-shop websites- Definition, conception and implementation of a new interactive advertising format, that embeds sales features that allow the user to finalize the purchasing process inside the ad banner (Microshop Project, Orange Switzerland)- Definition, conception and implementation of a product search engine offering advanced features (IESS Project, France Telecom, France) Show less -
Project Manager (Contents Division)Aol Sep 2003 - Mar 2005Project Manager in the contents division of the French subsidiary of the ISP:- Project Management for advertising websites, subscribers contests, editorial contents (including AOL subscribers homepage): Design, functional requirements, Q&A- Coordination of other AOL divisions (Technical Division, Advertising Division, Marketing Division) and of external providers- Planning management- Overhaul of the content management system (CMS) for the AOL France editorial and advertising… Show more Project Manager in the contents division of the French subsidiary of the ISP:- Project Management for advertising websites, subscribers contests, editorial contents (including AOL subscribers homepage): Design, functional requirements, Q&A- Coordination of other AOL divisions (Technical Division, Advertising Division, Marketing Division) and of external providers- Planning management- Overhaul of the content management system (CMS) for the AOL France editorial and advertising contents- Participation to the redesign of 11 AOL subscribers’ thematic websites (Q&A, Advertising Tracking migration…) Show less -
Project Manager (Business Owner)Credit Lyonnais Dec 2000 - Dec 2002Project Manager in the back offices division (DTSC) of the bank :- Conception, functional specifications, and implementation of a content management system using Vignette for the back office intranet portal of the bank (7000 users)- Audit, functional specifications of overhauls, training and change management of an Intranet documenting the bank's back office process. (Manager of a team of 4 editors for this intranet)- Q&A, user training and change management -
Sales EngineerAxidia Jan 1999 - Mar 2000- Counselling, identification and understanding of customers needs in the following fields : Networks safety, Internet/Intranet/Extranet applications (design, ergonomics, browsing paths…)- Pre-sales consulting- Offers writing- Canvassing and account development- Follow-up and coordination with technical team
Gaël Lafond Skills
Gaël Lafond Education Details
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Marketing/Marketing Management, General -
Marketing
Frequently Asked Questions about Gaël Lafond
What company does Gaël Lafond work for?
Gaël Lafond works for Syride
What is Gaël Lafond's role at the current company?
Gaël Lafond's current role is International Business Development and Customer Service Manager at SYRIDE.
What is Gaël Lafond's email address?
Gaël Lafond's email address is ga****@****ail.com
What schools did Gaël Lafond attend?
Gaël Lafond attended Neoma Business School, Ecole Supérieure De Commerce De Reims, Ecole Supérieure De Commerce De Reims.
What skills is Gaël Lafond known for?
Gaël Lafond has skills like Digital Marketing, E Commerce, Web Analytics, Cms, Seo, Analytics, Online Marketing, Online Advertising, Sem, Email Marketing, Customer Service, Social Media.
Who are Gaël Lafond's colleagues?
Gaël Lafond's colleagues are Anthony Creteur, Laurence Prudhomme.
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