Gail Brooks (She/Her) Email & Phone Number

Atlanta, GA, US

Atlanta, Georgia, United States

The BLK+Cross is The Red Cross, meets the Black Church, meets The Block. We bridge the gap between BIPOC America and Social Equity by building the critical TRUST, ACCESS, & AGENCY we need to achieve better health outcomes.www.aliveandincolor.com

Leverage primary and secondary research methodologies, and collaborative innovation labs to provide cultural insight and strategy to for-profit and social impact/ not-for-profit client organizations. Key primary research methodologies include, traditional and virtual focus groups, mobile diaries, IDI's, cultural immersions, video ethnographies, virtual.

Miami, Florida

- Strategic team lead for Verizon Multicultural Wireless & Retail, Kroger Brands, Cleveland Clinic, & Mondelēz (Ritz, Oreo, Belvita, Sour Patch Kids, Trident). - Qualitative Consultant, Verizon FiOs

Greater Atlanta Area

- Leverage cultural intelligence, qualitative research and collaborative ideation techniques to provide insights and strategy for client organizations. Techniques employed include focus groups, in-situ IDI's, cultural immersion, video ethnographies, virtual ethnography and social listening, and a host of web enabled technologies and proprietary tools..

Greater Atlanta Area

- Special Opps, Creative Strategist, and Purveyor Of Consumer, Brand, Category, Culture, and Community Intelligence for Integrated Communications Development - Solved business and communication challenges for clients such as Shell Retail Fuels, The U.S. Marine Corps, United States Virgin Islands, Travis Manion Foundation, & Hire Heroes USA- Strategic.

Cultural Intelligence and Intelligent Creative Consultancy- Secured new business, provided research, insights and strategy for brand positioning & launch, retail/shopper marketing, integrated campaign platforms- Global and domestic clients include The Bill & Melinda Gates Foundation, Del Real Foods, and numerous brands within the PepsiCo beverage and snack.

NYC

Culturally Intelligent Strategy, Creative & Content Shop- Provided cultural immersions, insights, and strategy - Clients include Reebok, FootLocker, Sprite, ESPN- Consumer segments include Urban Lifestyle, Youth

Integrated Marketing & Communications Shop- Headed the multicultural practice; secured new business, lead development of agency research & strategic planning department, produced cultural ethnographies for US & Brazil- Clients include Pepsi-Cola N.A., Nintendo, Nike, Diageo North America - Consumer segments include Millennial/Youth, General Market, Women.

Greater Denver Area

Retail & Shopper Marketing & Promotions Agency- Formed strategic media and entertainment partnerships; headed the strategic planning practice; provided cultural immersions, insights, and strategy; developed proprietary lifestyle segmentation of the Urban Market that drove planning for agency clients- Clients include Comcast, Coors Brewing Company, Remy.

Greater New York City Area

Experiential Youth & Subculture Agency- Secured CDC business, headed the digital & entertainment strategy practice - providing cultural immersions, insights,and strategy as well as media and entertainment partnership development - Clients include CDC VERB, truth Anti-Tobacco Campaign- Consumer segments include Youth & Young Adult, African-American, and.

Greater New York City Area

Start-Up Online & Grassroots Marketing & PR Agency- Launched and the Online Marketing and PR division – securing a million dollars in revenue within the first ten months; providing integrated grassroots and interactive marketing strategy and execution- Clients include BMG, Clairol, Dreamworks, Reebok, Sprint and Sprint PCS, Universal Music Group, Zomba.