Gail Green Email and Phone Number
I collaborate with project managers, designers, researchers, and other key business stakeholders to write and test user-focused content for FordPass and LincolnWay.
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Global Ux WriterFord Motor Company Jan 2021 - PresentDearborn, Michigan, United States -
Creative Content Writer | Digital Experience Ux Strategy & Design | General MotorsGeneral Motors Jan 2020 - Apr 2020Detroit, Michigan, United StatesCrafted content to optimize user navigation, as well onboarding, offboarding, instructional materials, and other components of the end-to-end user experience. Helped to establish tone and content to ensure cohesive brand narratives across global divisions. Managed projects from needs assessment to implementation to identify opportunities and establish priorities. -
Graphic Designer, Copywriter, Branding StrategistGail Ruth Green Creative Jan 2017 - Jan 2020South Lyon, MichiganAs a creative hybrid, my project responsibilties range from specific, (logo design), to broad,(shepherding a new branding launch). Client categories include healthcare, automotive, media, community marketing and educational categories. Projects have involved grass-roots community re-branding, educational material redesign, logo development, philanthropy enhancement, and web-based customer-building initiatives.
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Company OwnerGail Ruth Green Creative Jan 2017 - Dec 2019South Lyon Mi
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Creative DirectorBridges Communications Inc. Mar 2011 - Dec 2016Belleville, MiResponsible for creating the editorial design and establishing the brand standards for all print and digital publications. Ensured adherence to those standards throughout the publishing process and across all channels. Was an integral part in the inception and creation of digital and traditional print content.
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Senior CopywriterSmith Winchester Advertising Inc. Mar 2008 - Feb 2010Farmington Hills, MiWorked with multiple B2B clients within the automotive, finance, insurance and manufacturing industries. Developed the first-ever online consumer marketing campaigns for GMAC Insurance Dealer Products and Services Group. Clients included GMAC Insurance, Brasscraft, Magna International and Masco. -
Creative DirectorFrontier 3 Advertising Jan 2007 - Feb 2008Grosse Pointe, MiDeveloped creative strategies and managed creative campaigns for local and regional clients within the automotive dealer, insurance, educational and service categories. Built brand identities and increased awareness utilizing traditional and digital media. Clients included Detroit Metro Cadillac Dealers, Edsel and Eleanor Ford House, Grosse Point Academy, and multiple Detroit area auto dealerships. -
Senior CopywriterMars Advertising Feb 2002 - Jan 2007Southfield, MiDeveloped creative strategies for national clients across a wide range of industries. Became a cross-promotional specialist creating multi-layered campaigns supported by collateral, direct mail and digital media. Clients included Glaxo Smith Klein, Abbott Labs, Talk America, Karmanos, Little Caesars, Clorox and Walmart just to name a few. -
Creative DirectorWinkelman'S Inc. Mar 1992 - Mar 2002Plymouth, MiResponsible for brand management of $11 million women’s fashion retail business operation including creative concepts, copywriting, POP, print, direct mail, radio and marketing collateral. Supervised 8 merchandise managers and a 7-person in-house marketing department responsible for the design, production and traffic of all advertising promotions. Negotiated and managed all vendor relationships including freelance photographers and illustrators.
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Senior Art DirectorDeeleuw Ferguson Advertising Apr 1989 - Apr 1992Brimingham, MiBecame a retail marketing specialist overseeing the Taubman Corporation promotions. Gained expertise in food and beverage and auto aftermarket promotions working with accounts such as Vernor's (Pepsi), Thorn Apple Valley Meats, Marathon Oil, and Monroe Shocks & Struts.
Gail Green Education Details
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Bachelor’S Degree
Frequently Asked Questions about Gail Green
What company does Gail Green work for?
Gail Green works for Ford Motor Company
What is Gail Green's role at the current company?
Gail Green's current role is Global UX Experience Writer - Ford Motor Company.
What schools did Gail Green attend?
Gail Green attended Michigan State University.
Who are Gail Green's colleagues?
Gail Green's colleagues are Dan Dinkins, Dwayne Huggins, Louis Geerts, Autumn Blight, Joseph Auldridge, Silvoney Ferreira Brito, Vinoth R.
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