Bilingual executive with international training and +20 years of experience; with extensive expertise in Consumer Insights. This includes working directly with multinational clients and freelancing with esteemed market research firms such as Ipsos, GfK, LDV Research Partners, Kantar TNS, and Q Solutions. I have overseen more than 150 end-to-end research projects spanning various sectors and partnering with AAA companies like BBVA, Santander, Scotiabank, Montepío Luz Saviñon, Karum… Show more Bilingual executive with international training and +20 years of experience; with extensive expertise in Consumer Insights. This includes working directly with multinational clients and freelancing with esteemed market research firms such as Ipsos, GfK, LDV Research Partners, Kantar TNS, and Q Solutions. I have overseen more than 150 end-to-end research projects spanning various sectors and partnering with AAA companies like BBVA, Santander, Scotiabank, Montepío Luz Saviñon, Karum, Pfizer, Genomma Lab, MSD, Nestlé, Bimbo, Starbucks, Tequila Cazadores, Bacardi, L'Oreal, Ford Motor Company, Netflix, Xbox, Altavista Films, WebToon, El Palacio de Hierro, Inmobiliaria Gisca, Grupo Sordo Madaleno, among others. My adaptability to diverse business cultures has been instrumental in swiftly integrating with these organizations.Through my executive leadership, I effectively collaborate with internal and external multidisciplinary teams. I also serve as a strategic partner, adept at communicating complex insights clearly and persuasively to advise corporate stakeholders on consumer-focused strategies. I have the capability to blend various methodologies to align with business objectives, translating market studies into tangible initiatives with measurable outcomes.My role has been pivotal in influencing medium and long-term decision-making processes, as well as identifying market opportunities and trends that contribute significantly to my clients' business strategies. Show less