Galina Ivanova

Galina Ivanova Email and Phone Number

Key Account Management | Owning Overall Business, Strategy & C-Level Relationships | Negotiating Complex Agreements @ WideOrbit
Galina Ivanova's Location
New York, New York, United States, United States
Galina Ivanova's Contact Details

Galina Ivanova personal email

n/a
About Galina Ivanova

Over 15 years of experience in Key Account Management focusing on: Growing Strategic Accounts, Renewing and Expanding Business and Revenue Streams, Fostering C-Level Relationships and Negotiating Complex Renewals, New Agreements and Partnerships. Functioning as the “single point of contact” and “business owner” of key national and global accounts by retaining and growing the overall revenue and building strong relationships with the C-level suite and functional stakeholders. Responsible for driving and managing the overall account business, strategy and execution by being the liaison between internal and external multi-functional teams and stakeholders. Leveraging The Solution Selling methodology for:- Understanding clients' pain-points, needs, business goals and objectives and strategically map them to the products and services I represent.- Producing long-term relationships that translate to recurring revenue streams.- Being a liaison between clients and internal cross-functional teams.- Capturing and developing pilot / “light house” partnership opportunities from an idea to executed agreement. - Identifying and mitigating risks and areas of improvement by proposing and implementing innovative client engagement models.- Negotiating complex contracts, renewals and strategic partnerships.With a proven track record of retaining and growing enterprise level clients such as IAC, TWC, Yellow Pages Canada, A&E Networks, ABC, ESPN, Orange Telecom and The Telegraph, by applying a “high touch” stakeholder approach. My areas of expertise include:- Discovering and Negotiating new business opportunities and contract renewals (US and EMEA).- Understanding C-level goals and objectives and aligning them with the business value of the products and services I represent (US and EMEA).- Stakeholder management and navigating within large and global organizations.- Being an escalation point; managing internal and external stakeholders during complex business negotiations, crisis situations and "get better" initiatives.- Well versed in Commercial Real Estate and Office-as-a-Service value proposition; Traditional and Digital media ecosystems on both Direct and Programmatic Sales sides. - Being a creative thinker and a go-getter who is always looking for ways to improve internal processes and ways of doing business.I'm highly motivated by developing and growing strategic global accounts and "bridging" the "know how" between the USA and EMEA.

Galina Ivanova's Current Company Details
WideOrbit

Wideorbit

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Key Account Management | Owning Overall Business, Strategy & C-Level Relationships | Negotiating Complex Agreements
Galina Ivanova Work Experience Details
  • Wideorbit
    Director Accounts, Wideorbit
    Wideorbit Aug 2020 - Present
    San Francisco, Ca, Us
  • Wework
    Sr. Account Manager, Enterprise Growth
    Wework Aug 2019 - Jun 2020
    New York, Ny, Us
    Owning renewals, growth and overall experience with the WeWork platform for Verizon, Indeed, IAC Group, Viacom and SAS. Resulted in significant increase of the Annual Contract Value (ACV) and Contract Terms across renewals and new business.
  • Viber
    Customer Success Manager, Cee
    Viber Jan 2017 - May 2018
    Luxembourg, Grand Duchy Of Luxembourg, Lu
    Responsible for driving recurring revenue from Viber’s B2B offerings from the largest agencies and direct clients (brands) across the CEE region. Launched Viber advertising business in the region. Innovated legacy product for optimal revenue growth and client adoption. Resulted in $300,000 in new repeatable business.Agency Business: Negotiated and signed regional framework agreements and exclusive reseller partnerships for Viber advertising inventory with McCann, Publicis, OMD, Dentsu Aegis, MindShare, Direct Media, Think Digital, Adaptive Media.Acquired Publicis, Dentsu Aegis and OMD as new regional agency clients.Brand Business: Negotiated and signed annual campaign contracts directly with Chief Marketing Officers Acquired new brand clients such as Visa and MasterCard and up-sold them with B2B offerings, resulted in $150,000 net new revenue.
  • Indg
    Account Director, Us
    Indg May 2016 - Dec 2016
    Amsterdam, North Holland, Nl
     Functioning as a “business owner” of the Ralph Lauren account, and responsible for overall account health and growth, through working closely with Product team.  Managing and growing INDG reseller partnership with British Telecom by educating their team on INDG Product Roadmaps and being INDG Subject Matter Expert during pre-sales and sales initiatives. Expanding INDG US business by driving the sales process with key prospects such as Crate & Barrel, Black & Decker, as well as new re-seller partnerships.
  • Appnexus
    Account Manager, Tier 1 Accounts
    Appnexus Mar 2015 - Apr 2016
    New York, New York, Us
     Was responsible for the global Microsoft business as a part of AppNexus Tier 1 Account team (“Team Microsoft”). Functioned as a “business owner” of MSN.com, XBOX and MS Casual Games, and implemented new AppNexus technologies and monetization strategies. Managed a portfolio of 2 million dollars in annual revenue comprised of key US publishers such as Bloomberg, XO Group, TWC, YP, as well as all of the EMEA clients such as The Telegraph, Hearst International, Orange, LastMinute and Softonic. Identified and executed new business opportunities. Promoted Yieldex value and adoption among senior level stakeholders.
  • Operative
    Account Executive
    Operative Jan 2014 - Aug 2014
    New York, Ny, Us
    • Closed new software and services business for $500K+ over performing quarterly targets• Developed and grew sales opportunities with large size companies such as ABC, ESPN, Tribune, Viacom, Martha Stewart, Transcontinental Media as well as fast growing pure digital mid-size publishers and agency.
  • Operative
    Account Manager
    Operative Apr 2012 - Dec 2013
    New York, Ny, Us
    • Managed and retained client portfolio of $1.7 million, including key accounts such as TWC, A&E Networks, Yellow Pages Canada and Scholastic. • Identified and closed $200K+ of new business opportunities such as Operative.One enterprise software licensing up-sells, ad trafficking, campaign management, technology enabled services and consultancy projects around ad tech stack optimization. • Consulted with clients on Operative.one product functionality and overall business outcomes as well as integrations and best practices with SFDC, DFP, FreeWheel, DMP's and invoicing systems.• Helped build ROI analysis and success metrics from Operative services• Approved and managed contract execution, change orders and overall project success within Operative Software and Services divisions
  • Moda Magazine
    Contributor From New York City
    Moda Magazine Jul 2011 - Apr 2012
    • Established connections and interviewed NYC people of importance in finance, fashion and entertainment business • Wrote articles about NYC cultural, art, social and economic events
  • Blue Fountain Media
    Business Consultant
    Blue Fountain Media Oct 2011 - Feb 2012
    New York, New York, Us
    Business development for BFM Sales Department
  • Gi Imports Inc.
    Owner
    Gi Imports Inc. Sep 2010 - Sep 2011
    As an entrepreneur, established a company for import and distribution of female apparel in NYC.• Introduced clothing labels to US market and placed them in NYC boutiques• Organized import and logistics: air cargo, duties estimate, customs release and delivery • Established Cash-on-Delivery payment with clients; estimated margins, negotiated pricing, delivery dates and discounts • Prepared pro-formas, invoices and inventory reports• Positioned and displayed merchandise within retail spacesestimate margins, negotiate pricing, delivery dates and discounts
  • Tribune Broadcasting, Wgn-America Superstation
    Sales Department Intern
    Tribune Broadcasting, Wgn-America Superstation Jun 2009 - Aug 2009
    Tribune Broadcasting is one of the five largest media companies with a portfolio including Chicago Tribune, LA Times and WPIX TV Station. Assisted the Sales Department team with client services, new accounts’ research, and special project execution.• Worked with Account Executives building sales plans and new proposals, conducted online research and maintained the department software and records• Operated with the traffic software, Wide Orbit, by pulling Direct Response logs, internal competitive analysis and weekly reports sent to Ad agencies and clients• Input and allocated advertising units upon clients’ request and according to inventory availability• Coordinated mailers sent to clients and agencies as WGN America’s promotional packages
  • Moda Magazine
    Account Executive
    Moda Magazine Jul 2006 - Aug 2008
    Responsible for client relations, current and new business development with initiated revenue of 40,000 euro per year. Pitched new business by customizing marketing strategy and added values proposals. Supervised creative and editorial departments for delivering on negotiated features. Penetrated directly Balkans area distributors and included Moda in their media plans –as a result skipped ad agencies and sold ad contracts in euro, which has higher value than the Bulgarian currency. • Acquired high end labels such as Roccobarocco, Versace, Escada, Gianfranco Ferre, Guizeppe Zanotti, Vicini as accounts• Built media plans and scatter proposals for current and new accounts; negotiated price rates, positioning and product presentation • Solicited new business by establishing direct relationships with headquarters of Tulipano Nero Italy, distributor of Diesel, Rare and Nolita for Eastern Europe - and Digalakis Group - representative of LongChamp for Greece, Cyprus and Balkans• Grew existing accounts by selling and sponsoring campaigns such as “Become a Moda Supermodel” and Moda 10th Anniversary Gala Evening
  • Moda Magazine
    Assistant Account Executive
    Moda Magazine Jan 2005 - Jul 2006
    Worked closely with Account managers on client service and project execution. • Coordinated advertising campaigns, press releases and product display for key clients, such as P&G and COTY• Facilitated paperwork and interaction with pre-print, editorial and styling departments associated with the media plans • Communicated with brand managers for final approval of advertising images prior to publishing• Prepared added values proposals such as column sponsorship, special product displays and awards for the magazine monthly contests• Organized Monroe Clothing Label first Ad campaign: brainstormed concepts with the designer, estimated and managed the budget of the campaign: negotiated models, photographer, make-up artist and hair stylist compensation• Researched prospective clients and generated cold calls and proposals for pitching new accounts
  • Nbg Ltd.
    Marketing And Pr Executive
    Nbg Ltd. Dec 2006 - Dec 2007
    Determined and managed marketing strategy and annual budget for company’s three divisions: Designer fashion (Gianfranco Ferre, Zanotti, Vicini, Just Cavalli); Mustang Denim and Sport Mania chain stores. Maintained close communication with the represented brands area managers to facilitate their global marketing and PR strategy. Organized and managed company online presence and direct marketing. • Conducted media buying: negotiated advertising rates, added value packages and positioning• Established partnership with Coca Cola Bulgaria and sold Mustang Denim for 5000 euro for their campaign “Coca Cola Club”• Initiating barter agreement with Radio Fresh Bulgaria, which saved 2000 euro of the annual advertising budget.• Managed the creation of Sport Mania web site (chose web design company, negotiated price and monthly maintenance; coordinated photo shoots); updated the website on a daily and campaign basis• Negotiated Sport Mania sponsorships for leading surf clubs and as a result increased brand’s popularity within the target group• Organized interactive marketing campaigns: created clients databases and sent text messages for new collections, pre-sales and special online promotions• Prepared monthly reports for the Global Marketing and Advertising Departments of the brands represented by CMC Trade and assembled annual press books for each brand • Maintained close relationships with magazines’ editors for better brand and product presentation: sponsored fashion columns, organized collection pre-views, prepared press releases and selected samples for photo shoots

Galina Ivanova Skills

New Business Acquisition Business Acquisition Direct Marketing Product Marketing Social Media Online Marketing Account Management Digital Media Digital Marketing Advertising Promotions Seo Strategy Marketing Social Networking Contract Negotiation Email Marketing Public Relations Marketing Strategy Crm

Galina Ivanova Education Details

  • St. Francis College
    St. Francis College
    Advertising And Public Relations
  • St. Francis College
    St. Francis College
    And Applied Communication
  • Sofia University St. Kliment Ohridski
    Sofia University St. Kliment Ohridski
    Mass Communications And Public Relations
  • Sofia University St. Kliment Ohridski
    Sofia University St. Kliment Ohridski
    Publishing

Frequently Asked Questions about Galina Ivanova

What company does Galina Ivanova work for?

Galina Ivanova works for Wideorbit

What is Galina Ivanova's role at the current company?

Galina Ivanova's current role is Key Account Management | Owning Overall Business, Strategy & C-Level Relationships | Negotiating Complex Agreements.

What is Galina Ivanova's email address?

Galina Ivanova's email address is ga****@****nyc.com

What is Galina Ivanova's direct phone number?

Galina Ivanova's direct phone number is +134765*****

What schools did Galina Ivanova attend?

Galina Ivanova attended St. Francis College, St. Francis College, Sofia University St. Kliment Ohridski, Sofia University St. Kliment Ohridski.

What are some of Galina Ivanova's interests?

Galina Ivanova has interest in Professional Networking, Playing Sports, Economic Empowerment, Traveling, Architectural History, Crm Platforms, Advertising, Strategic Planning, Organizational Development, Media Sales.

What skills is Galina Ivanova known for?

Galina Ivanova has skills like New Business Acquisition, Business Acquisition, Direct Marketing, Product Marketing, Social Media, Online Marketing, Account Management, Digital Media, Digital Marketing, Advertising, Promotions, Seo.

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