Gamei Chin Email & Phone Number

Prešov, SK

Kuala Lumpur, Wilayah Persekutuan, MY

• Led country marketing of the Malaysian entity of MoneyHero Group (Nasdaq: MNY), largest financial aggregator in Greater Southeast Asia backed by PCCW, FWD and Goldman Sachs: 9.8 mil monthly unique users per month
• Managed a team of 8 based in Malaysia (campaign, performance marketing, content and creative teams), dotted-line reporting from growth marketing & SEO teams based in the headquarter in Hong Kong
• Diversified acquisition channels: Increased ROI and lessen dependency on FB ads (TikTok ads, email marketing, SEM & affiliates marketing)
• Implemented data strategy that lessen dependency on multiple spreadsheets by connecting APIs to different data sources for real-time data-driven decisions
• Key results: significant leads increment from acquisition campaigns, increased quality of leads (determined by income band), decreased cost per acquisition and increased conversions
• Leadership: Agile and emphathetic approach. Equipped team with multi skills and cross-functional learning. Led regional OKRs initiatives.

Kuala Lumpur, Malaysia, MY

• Led FinTech marketing and partnerships for Curlec: leading recurring payment and subscription company in Malaysia. Now acquired by Razorpay, backed by Sequoia Capital and Y Combinator
• Spearheaded performance marketing and demand generation (LinkedIn, Google, FB, IG and Whatsapp), content marketing, social media, email, CMS, CRM automation and sales enablement (HubSpot)
• 470% lead growth with new lead generation strategy implementation
• Formed strategic partnerships with industrial leaders (eg. AXA & Xero)
• Won Best FinTech Startup in Malaysia and secured 2 rounds of funding by global venture capitalist – 500 Startups during tenure

Dubai, AE

• Marketing and strategy consulting (Performance marketing, social media and content) for tech B2C startups with lean and agile methods
• Marketing Lead for Food Ninja, a Wellington, New Zealand based Food Tech Startup and launched a press release which was featured by the most popular local news site, Stuff.co.nz
• Marketing Lead for Sportify App, Malaysia’s largest sports booking app
• Head of Marketing for Scoop de Pool, Malaysia-based raffle E-commerce
• Editor in chief (Mandarin and English) for Malaysia Chinese Association (MCA) local community initiative – Amazing Alor Setar
• Head of Growth for Malaysian travel marketplace startup, Tourders

Singapore, SG

• Head of Digital for Singapore and Indonesia (company structure planning, pricing, positioning & business development) Supporting role for headquarter in Malaysia in corporate planning initiatives.
• End-to-end B2B marketing: campaign conceptualisation and ideation, performance marketing, content, SEM, GDN, web and app development.
• Major B2B clients: Hewlett Packard Enterprise, Dell EMC, Zebra Technologies, Microsoft Indonesia, YAMAHA Malaysia, etc.

• In charge of marketing and advertising for 9 Food and Beverage brands, a total of 14 outlets with rapid expansion in Klang Valley, Malaysia
• Amplified brand presence by introducing digital ads, social media, strategic partnerships and influencers marketing to brands
• Handled online and offline promotional campaigns from idea conceptualisation to launch
• Formed strategic partnerships with telecommunications. banks and online table reservation platforms to increase brand awareness and revenue

Kuala Lumpur, Federal Territory Of Kuala Lumpur, MY

• In charged of sales & marketing for coworking, events and catering of Coworking Space, Cafe, Hotel F&B and Events (outsourced by Park Royal Serviced Suites, Kuala Lumpur), In house Meetings & Events and Catering
• Improvised the company sales procedures and showed a significant growth of sales in Events, Space and Catering
• Spearheaded Menu Engineering and pricing strategy of company’s products and services
• Relationship management and collaboration with the local and international startup communities
• Set up company’s Human Resources policies and procedure and developed outlet’s service SOPs and training modules with Outlet Manager

Issy-les-Moulineaux, Ile-de-France, FR

• Pre-opening team of the first Pullman brand by Accor Group in Kuala Lumpur, Malaysia
• Set up Front Desk, Concierge, Welcomers Team (Guest Relation Officers), Operator, Business Centre, Gym and Pool with the Front Office Manager during Pre-Opening Stage
• Departmental trainer for managers and new comers in Front Office
• Opera (Property Management System) Configuration and Training
• Departmental champion of Le Club Accor Hotels customer loyalty program

Hong Kong, HK

• Shangri-La Rasa Ria Resort (Sabah, Malaysia)
• Overseen and ensured smooth operation in the resort, golf club and spa during each shift
• Handled complaints and worked on guest recoveries
• Chief of command in Emergency Response Team and member of guest delight program
• Assisted in lobby operations including check in, check out and guest inquiries
• Conducted monthly Front Office trainings and worked on daily reports

Diplôme Universitaire D'Études Françaises (Duef), Français Langue Étrangère (Fle)

Master Of Business Administration - Mba

Higher Diploma In Hospitality Management, Hospitality Administration/Management

Diploma, Hospitality Management

Shangri-La Academy - Corporate Trainee Programme, Hospitality Administration/Management

Digital Marketing Bootcamp