Gannon Burgett Email & Phone Number

Lansing, Mi, Us

Ann Arbor, Michigan, United States

• Conducted data-driven reviews of over 120 automotive tools and accessories in the first year (2023)• Increased YoY e-commerce affiliate revenue by 270% in 2023 through original reviews, comprehensive round-ups, and timely features• Generate timely auto-related e-commerce content aligned with seasonal trends and events, such as Amazon Day, Black Friday, Cyber Monday, and holiday sales• Capture compelling photos and videos for our articles and growing social media… Show more • Conducted data-driven reviews of over 120 automotive tools and accessories in the first year (2023)• Increased YoY e-commerce affiliate revenue by 270% in 2023 through original reviews, comprehensive round-ups, and timely features• Generate timely auto-related e-commerce content aligned with seasonal trends and events, such as Amazon Day, Black Friday, Cyber Monday, and holiday sales• Capture compelling photos and videos for our articles and growing social media channels, including creating short-form video content for our more than one million Instagram followers• Utilize Google Analytics, Semrush, Google Keyword Planner, Looker, and other SEO tools to optimize SERPs Show less

Lansing, Michigan

Ekleptik Media is a multimedia marketing agency with an artistic, analytical approach to content creation and storytelling. Since starting in 2012, we've worked with dozens of organizations to bring their stories to life through written content and visual media in physical and digital mediums. Clients: Michigan Department of Health and Human Services, Big Ten Network, Gannett, Lifewire, Yahoo News, Lansing State Journal, MacPhun, High Resolution, and more.

Remote

• Managed daily news operations for a leading global digital photography publication generating over 20 million monthly page views• Curated and distributed the weekly DPReview newsletter to 400,000+ subscribers, featuring handpicked summaries of top news articles• Authored and edited over 60 comprehensive reviews for cameras, lenses, and accessories• Designed and implemented a modular editorial workflow system using Atlassian systems• Supervised a team of 8+… Show more • Managed daily news operations for a leading global digital photography publication generating over 20 million monthly page views• Curated and distributed the weekly DPReview newsletter to 400,000+ subscribers, featuring handpicked summaries of top news articles• Authored and edited over 60 comprehensive reviews for cameras, lenses, and accessories• Designed and implemented a modular editorial workflow system using Atlassian systems• Supervised a team of 8+ international freelance contributors• Fostered and maintained relationships with PR agencies and professionals in the photography and technology sectors• Oversaw social media presence across Facebook, Twitter, and emerging platforms Show less

Remote

• Stayed informed on current trends in photography and computer peripherals to provide relevant news for 24 million unique monthly users• Authored and edited product reviews and buying guides for consumer technology products• Collaborated with editors to create an SEO-friendly style guide for digital photography content on Digital Trends• Maintained a network of industry connections to stay abreast of the latest news in the field

Remote

• Curated and authored timely news articles for over 4 million monthly unique visitors• Collaborated with photographers, PR agencies, and company representatives to stay current on industry news• Partnered with Editor-in-Chief to devise content and SEO strategies for enhancing growth and readership• Analyzed audience engagement metrics to optimize content performance and reach• Contributed to brainstorming sessions for innovative content ideas and approaches