Lu G. Email and Phone Number
As a highly experienced marketing professional, I have a proven track record of success in driving business growth and revenue through data-driven marketing strategies. With over eight years of experience leading marketing teams and executing successful campaigns across various industries, I have a strong background in digital marketing and team management.In my most recent role as Director of Marketing at a well-known food e-commerce company, I attracted a significant number of new local consumers to the platform and created and implemented an effective member loyalty program resulting in an increase in retention rate over six months. I led successful social media, KOL marketing, and live-streaming sales campaign resulting in significant increase in revenue and website traffic.I have experience in other leadership roles in the Payment and digital marketing agency sectors. I have directed cross-functional teams and partnered with companies such as Alibaba, Tencent, and TikTok to provide local merchants with electronic payment and online marketing solutions.With a strong understanding of the latest digital marketing trends and technologies, I can guide teams to deliver cost-effective online solutions and optimization strategies and coordinate clients implementing CRM and OA systems. I am a valuable asset to any organization looking to drive business growth and increase revenue through data-driven marketing strategies.
Create Career College (Ccc)
View- Website:
- createcareercollege.com
- Employees:
- 23
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Senior Marketing ManagerCreate Career College (Ccc)Richmond, Bc, Ca -
Marketing DirectorFresh Fresh Jul 2021 - PresentVancouver, British Columbia, Canada-Develop and oversee execution of global digital marketing strategy-Manage full digital marketing funnel and work closely with in-house creative team-Use data analysis to optimize paid media strategies-Lead and develop in-house digital team and manage external contractors and agencies-Assist in creating monthly and quarterly digital marketing analytics reports-Research and introduce new digital marketing platforms and technologies-Monitor competitor activity and develop counter programs to maintain brand pre-eminence-Report on channel performance and build targeting and audience strategies-Work with cross-functional partners to resolve automation, tagging, and data integrity issues-Contribute to maintaining and strengthening company culture and values.
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CeoSuperpass Payment Inc. Oct 2018 - May 2021Vancuover Bc CanadaManaged KABU PAY project, including developing and implementing a new payment module and managing all related software within KABU's payments ecosystem.Led and mentored a team effectivelyCoordinated with overseas and local technical teams to provide electronic payment and online marketing solutions to over 360 local merchants.Responsible for KABU's online promotion business, using A/B testing to optimize advertising plans for the company.Demonstrated strong leadership and management skills. -
PresidentG6 Idea Media Ltd. Apr 2016 - Sep 2018加拿大 温哥华地区Led and managed a digital agency providing SEO, website development, and digital marketing services to over 90 local businessesUtilized data analysis and strategy development to improve clients' online presence and achieve their goalsDeveloped and implemented effective digital marketing strategies for companies undergoing digital transformationDemonstrated strong leadership, management, and analytical skills in building and running a successful agencyAssisted clients in implementing CRM and OA systemsProvided cost-effective online solutions and optimization strategies for clients -
Marketing ManagerQualitor Inc Jul 2015 - Mar 2016Vancouver, British Columbia, CanadaIncreased website traffic and brand recognition by 30% through a data-driven marketing strategyLed multiple successful campaigns Expanded business by identifying new opportunities through market researchCollaborated with other departments to align marketing efforts with company goalsLed digital marketing efforts, events and trade shows, resulting in lead generation and increased online visibilityManaged and tracked budget
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Marketing CoordinatorVanperpetual English College Aug 2014 - May 2015加拿大 温哥华地区Implemented targeted social media advertising campaigns and SEO, resulting in a 15% increase in enrollmentManaged and coordinated the production of marketing materials and website contentCollaborated with the school's management team to ensure marketing efforts aligned with overall goalsConducted data analysis and tracked marketing results to improve future campaignsResearch keywords relevant to the marketing efforts of clients to increase online visibilityRevamped the company's existing marketing strategies to attract new students
Lu G. Skills
Lu G. Education Details
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Human Resource Management -
人力资源管理 -
Bonar Law High SchoolGeneral Studies -
Concord College Of Sino-CanadaGeneral Studies
Frequently Asked Questions about Lu G.
What company does Lu G. work for?
Lu G. works for Create Career College (Ccc)
What is Lu G.'s role at the current company?
Lu G.'s current role is Senior Marketing Manager.
What schools did Lu G. attend?
Lu G. attended Beedie School Of Business At Simon Fraser University, 加拿大西蒙弗雷泽大学, Bonar Law High School, Concord College Of Sino-Canada.
What are some of Lu G.'s interests?
Lu G. has interest in Mega Run, Tom Hulce, Resume Builder, Mixlr, G6 Idea Media Ltd, Golfshot Plus, Musefree, 电吉他, City, Never Never Never Give Up.
What skills is Lu G. known for?
Lu G. has skills like Microsoft Office, Public Speaking, Social Media, Teamwork, 领导力, Marketing, 管理人员, 团队合作, Marketing Strategy, Leadership, Event Management, 活动策划.
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