Gena Renfrow, Cpc Email & Phone Number

Wake Forest, Nc, Us

Highlights: Provide executive communications support to Assistant Secretary for Clean Energy Economic Development and Secretary of Commerce. Serve as staff liaison to NC TOWERS offshore wind taskforce Outreach & Engagement Subcommittee. Developed key messages on offshore wind economic development opportunities for NC for use by NC Secretary of Commerce, NC TOWERS Chair/Commerce Chief of Staff and Assist. Sec. for Clean Energy Economic Development. Co-led development of NC TOWERS' statewide… Show more Highlights: Provide executive communications support to Assistant Secretary for Clean Energy Economic Development and Secretary of Commerce. Serve as staff liaison to NC TOWERS offshore wind taskforce Outreach & Engagement Subcommittee. Developed key messages on offshore wind economic development opportunities for NC for use by NC Secretary of Commerce, NC TOWERS Chair/Commerce Chief of Staff and Assist. Sec. for Clean Energy Economic Development. Co-led development of NC TOWERS' statewide stakeholder engagement survey to gauge information needs and opportunities for engagement with key stakeholders. Led deployment of survey and analysis of results. Created monthly offshore wind newsletter for NC TOWERS/NC Commerce. Serve as editor and draft all content. Number of subscribers increased 40% in first six months after launch. Created and project managed NC TOWERS' public open house on offshore wind - event drew nearly 100 attendees. Event featured subject matter experts from: Bureau of Ocean Energy Management (BOEM); United State Coast Guard (USCG); Visit NC (part of the Economic Development Partnership of NC); Dominion Energy; Duke Energy Renewables; TotalEnergies; the Southeastern Wind Coalition (SEWC); Chambers for Innovation; Wilmington Chamber of Commerce; NC Coastal Federation; NC Sierra Club; UNC Wilmington. Created feedback tools for offshore wind open house – survey and conversation tracking sheets. Feedback gathered from three-fourths of attendees. Nearly half of responses were categorized as positive, nearly one quarter were negative, just over one quarter were categorized as neutral or mixed. Developed format for and project managed NC TOWERS’ first two stakeholder roundtable discussions in Elizabeth City and Morehead City. Show less

Highlights: Co-led design and implementation of first agency-wide employee engagement survey at NC Department of Commerce. Survey had 73% response rate. Co-led production of quarterly employee all-hands town hall meetings with Secretary and other Commerce leaders to foster employee engagement with leadership. Provided staff support to agency's inaugural Employee Engagement Council. Created and led training for Executive Leadership Team on Change Management/Transition Management using Bridges'… Show more Highlights: Co-led design and implementation of first agency-wide employee engagement survey at NC Department of Commerce. Survey had 73% response rate. Co-led production of quarterly employee all-hands town hall meetings with Secretary and other Commerce leaders to foster employee engagement with leadership. Provided staff support to agency's inaugural Employee Engagement Council. Created and led training for Executive Leadership Team on Change Management/Transition Management using Bridges' model. Show less

Raleigh-Durham, North Carolina Area

I provide professional and career coaching to people of all ages and stages of their lives and careers. From college students choosing a major, to mid-career professionals ready for something different, to senior professionals looking to create their encore career. How can I help you?

Raleigh-Durham, North Carolina Area

Highlights: Created and implemented career coaching program for State of NC Internship Program. Led effort to increase employee engagement by creating and implementing a series of roundtable discussions between Secretary of Administration and all non-managerial employees of NCDOA. Created and deployed employee survey to measure effectiveness of roundtable discussions. Seventy-eight percent of respondents agreed that the discussions helped them feel more connected to DOA. Created and facilitated… Show more Highlights: Created and implemented career coaching program for State of NC Internship Program. Led effort to increase employee engagement by creating and implementing a series of roundtable discussions between Secretary of Administration and all non-managerial employees of NCDOA. Created and deployed employee survey to measure effectiveness of roundtable discussions. Seventy-eight percent of respondents agreed that the discussions helped them feel more connected to DOA. Created and facilitated a series of all-hands town hall meetings designed to respond to employees' requests in survey responses for more meetings like the roundtables.Project manager for annual Status of Women in NC report launch. Co-developed plan to move to virtual events for 2020 launch. Three virtual events drew a total of 345 attendees from across NC. Media coverage included The News & Observer, NC Policy Watch and Associated Press. Show less

Raleigh-Durham, North Carolina Area

Managed external and internal communications including: executive speech writing, media relations, employee communications, message development, content creation, and special events. Managed communications staff of three. Created outreach and engagement plan for Secretary of Administration which included 47 visits to 19 NC counties. Provided logistics and communications support for these visits.

Raleigh-Durham, North Carolina Area

Highlights: Served on Biogen's corporate social responsibility team, managing philanthropic efforts of Biogen Foundation in NC with portfolio of $1.2M. Secured presenting sponsorship of NC Science Festival, the first statewide science festival in the U.S. In 2016, nearly 1,000 festival events took place across NC - with events in 99 of 100 counties. Secured presenting sponsorship of NC Science and Engineering Fair. Nearly 3,000 students and teacher across the state participate in the Fair… Show more Highlights: Served on Biogen's corporate social responsibility team, managing philanthropic efforts of Biogen Foundation in NC with portfolio of $1.2M. Secured presenting sponsorship of NC Science Festival, the first statewide science festival in the U.S. In 2016, nearly 1,000 festival events took place across NC - with events in 99 of 100 counties. Secured presenting sponsorship of NC Science and Engineering Fair. Nearly 3,000 students and teacher across the state participate in the Fair each year. As Public Affairs Site Lead, led NC site external and internal communications including: employee communications, executive communications, media relations, and employee all-hands town hall meetings with company leaders. Show less

Highlights: Generated average of $100K+ in annual billings as solo PR practitioner. Clients included BCBSNC, NC Association of Free Clinics, NC MedAssist, House Autry Mills, and Builders Mutual. Services provided included; media training, media relations, message development, creation and implementation of communication plans and media events.

Highlights: Created internal BCBSNC communications campaign which exceeded goals with 96% and 95% agreement on two key messages by employee target publics. Provided communications support for internal performance management initiative including: key messaging, executive presentations, internal newsletter/intranet articles, all-employee e-mails from leadership.

Highlights: wrote speeches and briefing memos for executive leadership. Led public relations effort around $10 million BCBSNC Foundation grant to NC Association of Free Clinics, resulting in 46 positive news stories/editorials on initiative in one year, including cover story in North Carolina magazine issue on corporate philanthropy and WUNC-TV feature broadcast statewide.

Highlights: Regional award from the Council for Advancement and Support of Education for Peace College President's Report; wrote and edited all copy; managed production of report by outside agency. Implemented first tracking system for public relations results for college; PR efforts resulted in nearly 47 million print impressions in 2001-2002, an increase for more than 13 million over the previous year. Led management of external and internal communications including; media relations… Show more Highlights: Regional award from the Council for Advancement and Support of Education for Peace College President's Report; wrote and edited all copy; managed production of report by outside agency. Implemented first tracking system for public relations results for college; PR efforts resulted in nearly 47 million print impressions in 2001-2002, an increase for more than 13 million over the previous year. Led management of external and internal communications including; media relations, employee communications, message development, executive speech writing, media training and special events; managed communcation staff and outside agencies. Show less

Highlights: Public relations efforts generated more than 300 sales leads in one year - more than any other company activity, including advertising. Led management of external and internal communications including: media relations, employee communications, message development, executive speech writing, and media events. Managed communication staff and outside agencies.

Planned, publicized and coordinated an average of eight media events per month involving NC Governor Jim Hunt. Traveled with Governor to events, handling on-site media. Prepared event briefing memos and talking points for Governor.

Served as primary spokeswoman for the 17 divisions of the NC Department of Insurance and the Commissioner, handling an average of 20 media calls per week on topics ranging from managed care to building codes. Led management of internal and external communications including: executive speech writing, employee communications, press releases and special events. Managed communications staff and outside agencies.

Wrote, anchored and produced live hourly newscasts for the 100 network stations of the North Carolina News Network and WRAL-FM, Mix 101.5. Covered press conference and news events. Produced half-hour weekly public affairs show.

Produced daily 3-hour music shift in afternoons. Wrote, anchored and produced afternoon newscasts. Covered evening meetings and news events.

Certification, Hr Mediation

Certification, Business Coaching

B.A., Journalism And Mass Communication