Gareth Smith

Gareth Smith Email and Phone Number

Providing Consultative, Strategic & Hands-on Digital Marketing expertise | Digital Marketing Manager (Region EMEA) - Dräger | ex-Pro Cricketer @ Dräger
lubeck, schleswig-holstein, germany
Gareth Smith's Location
Blyth, England, United Kingdom, United Kingdom
Gareth Smith's Contact Details
About Gareth Smith

I am a marketing professional with over 30 years experience, and specialise in developing, planning and executing highly effective digital and offline marketing and communications programmes (strategy, planning, development /deployment) across multiple industry sectors.My core working career to date has been in marketing and communications - having held the positions of:-

Gareth Smith's Current Company Details
Dräger

Dräger

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Providing Consultative, Strategic & Hands-on Digital Marketing expertise | Digital Marketing Manager (Region EMEA) - Dräger | ex-Pro Cricketer
lubeck, schleswig-holstein, germany
Website:
draeger.com
Employees:
6529
Gareth Smith Work Experience Details
  • Dräger
    Digital Marketing Manager (Region Emea)
    Dräger Jun 2015 - Present
    An experienced digital practitioner, I support the Draeger business in all aspects of digital marketing, ranging from website design, marketing automation and social media (paid & organic) through to SEA/SEO and e-Commerce. Using KPIs and digital analytics, I bring insights and added value to our European business.
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  • Dräger
    Head Of Communications & Sales Marketing (Uk & Ireland) At Dräger
    Dräger Jul 2013 - Jun 2015
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  • Draeger Safety Uk Ltd
    Ebusiness & Online Manager
    Draeger Safety Uk Ltd Jan 2010 - Jun 2013
    Blyth, Northumberland
    * Full project and budget handling for the set up, launch and ongoing management of Draeger UK’s ecommerce webshop (www.draegershop.co.uk)* Full Marketing Communication management for Draeger’s General Industry Sector (full marketing mix)* Organisation / deployment of PR, Exhibitions/Events, online and offline communications* Associated Digital Marketing activities (eg. emarketing, enewsletter production, website promotion, SEO/SEA, Social Media)* Authoring detailed functional / business specification and external management of web design organisation* Close liaison with many internal departments (eg. IT, Planning/Production, Logistics, Finance, Sales, Marketing, Warehouse, Senior Management Team, Product Management)
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  • 2Touch (A Business Acquired By Parseq)
    Account Director
    2Touch (A Business Acquired By Parseq) Feb 2009 - Jul 2009
    Sunderland, United Kingdom
    * Overall responsibility for the management & delivery of client account objectives* Responsible for continued growth of the client account in terms of revenue & profit in line with corporate objectives* Ensuring that annual client satisfaction ratings are maintained & grown* Worked in partnership with the Client to gain an understanding of their requirements* Provided first line senior Client management, meeting with the Client at regular intervals, and coordinated Client visits, holding regular review meetings * Identified areas where clients require assistance or guidance * Acted as an escalation point for clients & tracked all escalated queries through to resolution* Critically reviewed the quality of serviced provided * Communicated regularly with key stakeholders and senior management teams to ensure actions for improved client satisfaction are completed * Acted as the liaison between operational departments and the Client to resolve day to day issues affecting the business* Developed and collaborated with others to prepare value driven solutions* Created & delivered impactful management level presentations during monthly & quarterly business reviews * Sought growth opportunities to increase sales through the development of existing campaigns and the broadening of the range of services delivered * Made sound recommendations for improved efficiencies
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  • Acxiom
    Uk Marketing Communications Manager
    Acxiom 1996 - 2008
    Sunderland & London
    * Development/deployment of Company marketing comms strategy/campaigns (internal/external)* Liaison with product development, sales, digital group, consulting, client managers to maximise business* Organisation/management/attendance at company events incl. trade shows, exhibitions, client events & dinners* Responsibility for sourcing, delivery of all levels of corporate hospitality* Marketing support company depts. eg. revenue generating units, HR and training and development* Effective management of marketing budget ensuring ROI maximised* Development of company marketing literature & corporate materials, including brochures, factsheets* Management of customer magazine (eg. article sourcing, writing, print/production & distribution)* Liaison with external services partners (PR & Creative agencies, exhibition support companies, printers etc..) & internal corporate PR dept.* Set up/ongoing management & maintenance of UK website & e-marketing campaigns
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  • Acxiom
    Account Director
    Acxiom 1996 - 2000
    Sunderland, United Kingdom
    * Was fully responsible for the management & delivery of client account objectives* Processes designed & implemented helped major financial services client avoid industry fines from FSA* Retained client contracts (renewed x4) through consistently high quality project delivery* Consulted & advised clients on data/database, fulfilment and contact centre best practice* Provided data processing and data protection advice for high profile govt. client * Managed small team assigned to client accounts (account handlers/executives)
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  • 2Touch (A Business Acquired By Parseq)
    Marketing & Data Director
    2Touch (A Business Acquired By Parseq) Sep 2000 - Sep 2005
    Sunderland, United Kingdom
    Was instrumental, from a marketing perspective, in the 'from scratch' launch of the 2Touch brand to the marketplace. Specific responsibilities included.* Development/deployment of Company marketing communications strategy and campaigns (both internal and external)* Growth of company name/brand in a highly competitive market* Maintenance/promotion of 2Touch value propositions/brand values-internally & externally* Management of key marketing services suppliers (PR, Creative, Market Research & media buying agency as well as printers, local radio etc.)* Commercial negotiations/contractual responsibilities with supplier companies* Development/deployment of key competitor tracking process (low and high level detail)* Main company spokesperson for local & national trade press + local radio/newspapers* New business development support & lead gen programmes (telemarketing campaigns)* Support HR/training departments on internal & external recruitment campaigns
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  • Misco Computer Supplies Limited
    Uk Head Of Direct Marketing
    Misco Computer Supplies Limited 1991 - 1996
    Wellingborough, Northamptonshire - Uk
    Member of senior management team and reporting directly to the MD. Main duties:* Administered all UK and Ireland Direct Marketing & Direct Mailing activity for two group companies* Devised all database marketing, segmentation strategies & subsequent analysis* Closely liaised with Catalogue production & Product Management teams to analyse page & product performance* Implemented rationalisation and negotiation plan – in doing so reduced a multiple supplier base down and saved the company c25% in costs* Managed a multi-million pound marketing budget* Managed marketing assistant & small telemarketing team (x4)
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  • Warwickshire Ccc
    Professional Cricketer
    Warwickshire Ccc Apr 1990 - Sep 1991
    Birmingham, West Midlands
    Entertaining the Public, and being an ambassador for the County!
  • Northants Ccc
    Professional Cricketer
    Northants Ccc Apr 1984 - Sep 1989
    Northampton
    Entertaining the Public, and being an ambassador for the County of Northamptonshire!

Gareth Smith Education Details

  • Gateshead College (Cim Prof. Diploma)
    Gateshead College (Cim Prof. Diploma)
    Cim Professional Diploma In Marketing
  • Boldon Comprehensive
    Boldon Comprehensive

Frequently Asked Questions about Gareth Smith

What company does Gareth Smith work for?

Gareth Smith works for Dräger

What is Gareth Smith's role at the current company?

Gareth Smith's current role is Providing Consultative, Strategic & Hands-on Digital Marketing expertise | Digital Marketing Manager (Region EMEA) - Dräger | ex-Pro Cricketer.

What is Gareth Smith's email address?

Gareth Smith's email address is ga****@****sky.com

What is Gareth Smith's direct phone number?

Gareth Smith's direct phone number is +4479493*****

What schools did Gareth Smith attend?

Gareth Smith attended Gateshead College (Cim Prof. Diploma), Boldon Comprehensive.

Who are Gareth Smith's colleagues?

Gareth Smith's colleagues are Xu Jing, Stefania Grosu, Daluis Ortíz, Jade Capucin, Cecil Predia, Christian Holm, Severino Silveri.

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