Gareth Jacob Email & Phone Number

Huntingdon, England, United Kingdom

Fowlmere, Cambridgeshire, United Kingdom

Fowlmere, Cambridgeshire, United Kingdom

Within my role of Digital Marketing Executive at ION Science i will be creating and delivering digital marketing material, media and campaigns across all digital platforms to build brand awareness and generate leads. A key area of responsibility is to deliver the global inbound marketing campaigns in line with the marketing and content plan and creating marketing material & media specific to each campaign to drive website traffic and maximise leads. A few key responsibilities will include;• Focussed on optimisation of content for search, driving web traffic, lead generation and brand awareness • Deliver the monthly schedule of global marketing campaigns in line with the marketing & content plan• Creation of engaging content, graphics & media for digital platforms and inbound marketing campaigns • Ensure all marketing content and online platforms are optimised for search utilising key words and phrases • Devise and implement tactics to improve our SEO rankings for key search terms, globally• Recommend digital techniques to improve targets for marketing campaigns, web traffic, leads and social • Creation of promotional artwork (digital and print) for advertising, exhibitions, events and sales promotions

Fowlmere, Cambridgeshire, United Kingdom

Supported the marketing function with all varied aspects of marketing activities that were required, in line with the marketing and content plan. Key tasks included updating, editing and formatting of marketing material such as; brochures, adverts for print and online, sales presentations, graphics and animations, instrument and service manuals, guides and articles, the ION Science website and distributor portal, along with any other content for marketing campaigns. Ensuring that the latest versions of documentation and files are made publicly available on the ION Science website and distributor portal, and that the brand guidelines are adhered to, will be key.A few responsibilities included;• New product launches and existing product marketing campaigns• Assisting with social media campaigns and promotions during events• Inbound Marketing Campaigns• Advertisements for print and online• Creation of Guides, articles graphics, animations and video

Fowlmere, Cambridgeshire, United Kingdom

~ Assisting with the creation, editing and formatting of content for marketing materials including: • Inbound marketing campaigns• Advertisements for Print & Online • Product Brochures/Manuals & Sign off procedure• Guides & Articles • Graphics, animations & video • Sales presentations and other sales/ marketing documentation• New product launches and existing product marketing campaigns • Photography & images ~ Updating and editing ION group websites and the distributor portal.~ Supporting the sales and marketing function with the handling and feeding back of leads. ~ Aiding the sales and marketing function with exhibitions/events. ~ Assisting with social media campaigns and promotions during events.~ Carrying out any department research tasks.

Huntingdon

Social Media and Marketing Roles.• Working on various Social Media Platforms to keep updated with the latest content information to improve growth. (Facebook, Twitter, Instagram, Pinterest, Google+)• Monitoring Google Analytics and AdWords to optimise website growth. • Updating CRM logs (Hubspot)• Managing orders across Ebay and the obp Website while also keeping both updated with new products and price changes throughout the year. • Manage and monitor the yearly Marketing Budget.• Design the annual catalogue and any brochures, adverts, digital media that also needed to be created throughout the year.• Using all platforms within Adobe Creative Suit, especially Photoshop/Illustrator & InDesign.• Photography of new products, capture and edit ready for use on the Website, Ebay and within any print designs. • Create Sales Campaigns around growth sales throughout the year.• Research events and exhibitions that we could attend and get involved with. • Organising and attending yearly exhibitions.Sales and Business Development Roles.• Provide productive, professional relationships with key personnel in assigned customer accounts.• Manage Sponsors / Ambassadors monthly budget.• Complete end of day table, including sales and dispatched orders.• Maintaining high customer satisfaction ratings that meet the company’s policy.• Answering incoming calls. • Reply to incoming emails regarding sales, returns, technical problems or complaints.• Managing orders and keeping customers fully updated on the progress of their order.• Print labels from Parcel Force and check all parcels have been collected.• Deal with returns that may come back to the company.• Achieve monthly sales targets set out by the Managing Director.• Increase the yearly turn over and provide maximum customer satisfaction.• Using Sage 50 on a daily basis to create invoices.

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