Garima Chopra Email & Phone Number

Toronto, Ontario, Canada

• Oversee product management for our platform product line.
• Lead team of 2 product managers.
• Redesigned the Exchange product with a new user experience and features allowing us to grow existing partnerships and expand into new markets. First launch, resulted in over 90K transactions in 2 months.
• Oversaw the launch of a brand new product, Status Advantage, adding to our product offerings between two partnered loyalty programs.
• Established a standard process for ideation, research, validation, and product definition, leading to faster execution and improved risk management.
• Built a business case and advocated for sunsetting an underperforming product, resulting in an increase in capacity across multiple departments.

Toronto, Canada Area

• Managed three products: Points Console, Exchange, and Points.com.
• Prioritized improvements on the Console, making it easier for users to manage the Points product suite.
• Streamlined the workflow for reimbursements, reducing processing time by 80%.
• Took ownership of additional platform products to align operations, enhance stakeholder understanding, increase market reach, and improve retention. Helped scale the team from 4 to over 25 members.
• Delivered new product launches for loyalty programs that drove customer acquisition, retention, and transactions with partners such as Hilton, Lyft, Alaska Airlines, Choice Hotels, Air Miles Middle East, Emirates, and.

Toronto, Canada Area

• Lead the product development cycle for all our products, from market research, pricing, prototyping, development, implementation, and continuous improvement to meet market demands.
• Identified and developed lead generation improvements, including restructuring the job posting flow and a free trial offer, increasing leads by 400%.
• Collaborated with engineering, marketing, sales, support, and finance team to execute go-to-market plans.
• Became the subject matter expert on our customers by conducting customer interviews and by analyzing data to understand their needs, pain points, and how they were interacting with our products.

Toronto, Canada Area

• Managed the sales and retention strategy for subscription products.
• Designed the customer lifecycle program from conception to completion to increase customer engagement
• Worked with engineering on product improvements based on customer feedback, usage data, and market trends

Toronto, Canada Area

• Generated sales opportunities through outbound selling to a bilingual portfolio of 5,000 national customers.
• Recommended recruitment strategies to customers on using Workopolis in a consultative manner

Toronto, Canada Area

• Generated contact with prospects through cold calls, emails, in-person presentations and social media to support sales targets.
• Compiled a list of 700 leads in various industries through research, networking, and attending 5 trade shows and conferences per year
• Developed strong relationships with 40 existing clients to support them in achieving their compliance goals and to gain feedback for future improvements of the program

Montreal, Canada Area

• Design project at Concordia University, to be implemented in the production line at MegaBrands
• As the project manager for a team of 7 engineering students interviewed the customer to understand requirements and challenges, coordinated tasks, and ensured milestones were met
• Worked with a machine shop to design and manufacture an automated stacking machine to bundle 1,400 toy boxes per hour to replace the prior manual process

Kirkland, Canada

• Managed the project to change all water meters in commercial, industrial, and institutional buildings of the City of Kirkland according to the new legislation of the City of Montreal.
• Performed site inspections for 70 water meters to asses current states and future installations
• Identified which water meters complied with the legislation and made recommendations for replacements of the water meters that did not comply

Lasalle And Verdun, Canada

• Exceeded sales goals by 20%
• Consistently rated as exceptional customer service as per customer surveys

Bachelor Of Engineering (Beng), Mechanical Engineering

Specialized in Design and Manufacturing

Dec, Pure And Applied Science

Activities and Societies: Desi Club Co-President, Dance Team

Secondary School Diploma

Activities and Societies: CRC Robotics Club, Carnival Committee Lead, Volleyball Team, Badminton Team