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Marketing leader focused on helping brands differentiate and grow.
Ddc Solutions
View- Website:
- ddcsolutions.com
- Employees:
- 31
-
Senior Vice President, Marketing And Demand GenerationDdc SolutionsAtascadero, Ca, Us -
Vice President, Marketing & Demand GenerationStem, Inc. Aug 2020 - PresentSan Francisco, Ca, UsStem (NYSE: STEM) provides clean energy solutions and services that are designed to maximize the economic, environmental, and resiliency value of energy assets and portfolios. Stem’s leading AI-driven enterprise software platform, Athena® enables organizations to deploy and unlock value from clean energy assets at scale.In my role, I manage:-Brand and content marketing-Demand generation-Sales operations-Marketing operations-Sales training and enablementI have overseen marketing as we took Stem public, acquired and integrated AlsoEnergy, and grown the business substantially. -
Senior Director | Marketing Operations, North AmericaCapgemini Nov 2017 - Aug 2020Paris, France, FrA global leader in consulting, technology services and digital transformation, Capgemini is at the forefront of innovation to address the entire breadth of clients’ opportunities in the evolving world of cloud, digital and platforms.As the head of marketing operations in North America, I managed a team of 35 in sector and account marketing, inside sales, and the campaign delivery team. I drove the creation of a new centralized campaign model across industry sectors, and enhanced the ABM and pursuit marketing engagement model. -
Director | Marketing Communications And Demand GenerationRec Solar May 2016 - Nov 2017San Luis Obispo, Ca, UsREC is the only renewable energy provider focused exclusively on businesses and backed by Duke Energy, one of the largest energy companies in the world. In my role I launched a new website, updated the brand, built out the marketing team, enhanced corporate comms, and oversaw demand generation. This was all during a pivotal time when we were rapidly expanding the business to target new segments such as Enterprise customers, the MUSH market and other growth areas enabled by the Duke investment. -
Director | Marketing StrategyRazorfish Dec 2014 - May 2016New York, Ny, UsWhen Razorfish and Rosetta were integrated, I worked with our agency leaders to define positioning and client solutions, and then generated demand for the broader Razorfish organization. I was heavily involved with thought leadership creation, web, PR, analyst relations, email, events, partnership marketing, social media, and other channels. Notable programs include:-I initially set up and then managed monthly prospect and client-facing email communications. -Developed ongoing content marketing program to produce content supporting our core agency solution areas. -Created integrated campaigns to promote agency recognition by analysts and other big agency announcements.-Worked with the sales organization on producing offers and increasing lead generation via our corporate site and other digital channels. -Created sales assets and collateral for various stages in the sales cycle. -
Marketing ManagerRosetta (A Razorfish Company) Jan 2012 - Dec 2014Hamilton, Nj, UsWhen LEVEL Studios was acquired by Rosetta, I developed go-to-market strategy for Rosetta's Technology & Telecommunications vertical and served as the marketing lead for the west coast. In that role I helped identify changing market factors and customer needs, then built the agency services and methodologies to meet those needs. I executed marketing programs across all channels to evangelize Rosetta's consulting-centered approach and also managed the agency-wide analyst relationships. -
Marketing And Brand StrategistLevel Studios (A Rosetta Company) Jan 2011 - Jan 2012San Jose, California, UsHelped drive agency messaging and develop demand generation programs for the Consumer Technology industry group, as well as for our Connected Devices/Mobile solutions. I also managed the relationship with Forrester Research across all of LEVEL Studios and Rosetta (who acquired LEVEL). -
Research AnalystLevel Studios (A Rosetta Company) Jul 2007 - Jan 2011San Jose, California, UsCreated branding and marketing strategies for LEVEL Studios. Identified insights to drive strategies for clients across consumer electronics, storage, software, telecom, gaming, and entertainment industries.
Garrett Colburn Skills
Garrett Colburn Education Details
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California Polytechnic State University-San Luis ObispoBusiness: Marketing
Frequently Asked Questions about Garrett Colburn
What company does Garrett Colburn work for?
Garrett Colburn works for Ddc Solutions
What is Garrett Colburn's role at the current company?
Garrett Colburn's current role is Senior Vice President, Marketing and Demand Generation.
What is Garrett Colburn's email address?
Garrett Colburn's email address is co****@****ail.com
What is Garrett Colburn's direct phone number?
Garrett Colburn's direct phone number is +176082*****
What schools did Garrett Colburn attend?
Garrett Colburn attended California Polytechnic State University-San Luis Obispo.
What are some of Garrett Colburn's interests?
Garrett Colburn has interest in Writing, California Avocados, Bikes (Pedals And Motors), Surf, Reading, Hiking, Good Eating, Family Time, Driving, Movies.
What skills is Garrett Colburn known for?
Garrett Colburn has skills like Digital Marketing, Marketing Strategy, Digital Strategy, Analytics, Competitive Analysis, Integrated Marketing, Market Analysis, Product Marketing, Interactive Marketing, Email Marketing, Online Marketing, Marketing.
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